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Show Results For
- All HBS Web
(4,517)
- People (5)
- News (891)
- Research (2,754)
- Events (26)
- Multimedia (24)
- Faculty Publications (1,320)
- 1978
- Article
Perceptions of Unfair Marketing Practices: Consumerism Implications
By: Gerald Zaltman, Rajendra K. Srivastava and Rohit Deshpandé
Previous research in complaint behavior has ignored the perception of unfair marketing practices as an explanatory variable. Perceptions of unfair marketing practices are related to consumer complaint behavior, although differentially related across different ages.... View Details
Zaltman, Gerald, Rajendra K. Srivastava, and Rohit Deshpandé. "Perceptions of Unfair Marketing Practices: Consumerism Implications." Advances in Consumer Research 5 (1978): 247–253.
- Web
Community | Research Associates
goal of the program is to provide recent graduates with exposure to research, faculty, and the experience of being a doctoral student. Over the past 5 years, predoctoral researchers have moved on to doctoral programs in a variety of... View Details
- Web
Research - Private Capital Project
Research Research June 2025 Teaching Material Blackstone Credit and Delaware Basin Resources By: Victoria Ivashina and Srimayi Mylavarapu Teaching note for case 224035 2025 Working Paper Performance Capital... View Details
- 01 Dec 2018
- News
Research Is the Foundation
Supporting Faculty Research Endeavors When Tsedal Neeley joined the HBS faculty in 2007 as an assistant professor, she was already deeply interested in the impact that corporate common language practices have in global businesses. “I had... View Details
- 01 Mar 2015
- News
Research Brief: Political Capital
It’s no secret that politicians are trying to buy your vote—in the 2012 presidential campaign, Republicans and Democrats shelled out nearly $2 billion in their fight for the White House. But what’s the most effective way to spend that money? In a new working paper, HBS... View Details
- October 2005 (Revised January 2009)
- Background Note
Corporate Valuation and Market Multiples
By: Timothy A. Luehrman
Provides a basic introduction to the use of market multiples for business valuation. Explains the method's reliance on the Law of One Price, sets forth the basic steps for using the method, and reviews some practical issues arising in its application. View Details
Luehrman, Timothy A. "Corporate Valuation and Market Multiples." Harvard Business School Background Note 206-039, October 2005. (Revised January 2009.)
- 03 Nov 2015
- News
Marketers Should Pay Attention to fMRI
- 19 Sep 2016
- Research & Ideas
Why Isn't Business Research More Relevant to Business Practitioners?
journals. “Academic research can be helpful, but it tends to be overly complex, hard to digest, and not backed by real quantitative insights from customer populations or engagements,” says Neale-May, executive director of the Chief View Details
- Research Summary
Markets of Progress: Coffee, Commerce, and Community in the Soconusco, Chiapas, 1867-1920
Markets of Progress presents a new holistic story of rural development in Mexico at the turn of the century. In the Soconusco, as in regions throughout the world, the accelerating circulation of commodities and capital, ideas and immigrants reshaped society... View Details
Keywords: Commodities; Coffee; Mexico; Foreign Investment; Institutions; Immigration; Developing Agriculture; Development; Export Crop; Emerging Market; Property Rights; Labor History; History; Capital Markets; Business History; Agriculture and Agribusiness Industry; Latin America; Mexico; Central America
- 21 Oct 2011
- Working Paper Summaries
Market Interest in Nonfinancial Information
- 05 Feb 2019
- First Look
New Research and Ideas, February 5, 2019
January 2019 Perspectives on Psychological Science Educating Leaders Who Make a Difference in the World By: Amabile, Teresa M. Abstract— No abstract available. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=55580 January 2019 Journal of Peace View Details
Keywords: Dina Gerdeman
- TeachingInterests
Marketing Models Doctoral Seminar
This course is a doctoral level course on Quantitative Marketing. We will cover methodological as well as substantive topics this semester. Methodological topics include: Choice models, Entry and Exit models, Dynamic structural models, Bayesian estimation methods... View Details
- 23 Apr 2019
- First Look
New Research and Ideas, April 23, 2019
https://www.hbs.edu/faculty/Pages/item.aspx?num=55999 forthcoming Journal of Accounting Research The Role of Gatekeepers in Capital Markets By: Srinivasan, Suraj, and Sugata Roychowdhury Abstract—Gatekeepers... View Details
Keywords: Dina Gerdeman
- 22 Jan 2019
- First Look
New Research and Ideas, January 22, 2019
predictions. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=54314 January–February 2019 Harvard Business Review Cracking Frontier Markets By: Christensen, Clayton M., Efosa Ojomo, and Karen Dillon Abstract— With... View Details
Keywords: Dina Gerdeman
- 18 Sep 2018
- First Look
New Research and Ideas, September 18, 2018
Ratcheting, Competition, and the Diffusion of Technological Change: The Case of Televisions Under an Energy Efficiency Program By: Amano, Tomomichi, and Hiroshi Ohashi Abstract—In differentiated goods markets with societal implications,... View Details
Keywords: Dina Gerdeman
- Web
Technology & Innovation - Faculty & Research
path for our research today, which focuses on value creation of platforms and two-sided markets; use of open architecture and leverage of its collective value; development and execution of innovation strategies; innovative attributes of... View Details
- Web
General Management - Faculty & Research
Spar, Debora L., and Aryanna Garber. "Does Marriage Have a Future?" The New Atlantis 81 (Summer 2025). Market Dynamics and Moral Dilemmas: Novo Nordisk’s Weight Loss Drugs By: Joseph L. Badaracco June 2025 | Teaching Note | Faculty View Details
- Web
Entrepreneurial Management - Faculty & Research
Startup . Basic Venture, 2025. Pushing the Envelope: The Effects of Salary Negotiations By: Zoë B. Cullen , Bobak Pakzad-Hurson and Ricardo Perez-Truglia 2025 | Working Paper | Faculty Research Salary negotiations are a widespread... View Details
- 07 Nov 2017
- First Look
New Research and Ideas: November 7, 2017
Fall 2017 Business History Review The Alternative Business History: Business in Emerging Markets By: Austin, Gareth, Carlos Davila, and Geoffrey Jones Abstract—This article suggests that the business history of emerging View Details
Keywords: Carmen Nobel
- 18 Jul 2023
- Interview
Jeffrey Rayport on Product Market Fit, Profit Market Fit and Whiplash, and More
By: Jeffrey F. Rayport and Doug Levin
This episode of "Lessons from Startup Life" podcast features Jeffrey Rayport, Senior Lecturer of Business Administration at the Harvard Business School. Jeffrey specializes in teaching and researching growth-stage technology ventures and their scalability. Prior to... View Details
Keywords: Scaling And Growth; Start-up; Diversity; Equity; Inclusion; Technology; Business Startups; Product Marketing; Business Growth and Maturation
"Jeffrey Rayport on Product Market Fit, Profit Market Fit and Whiplash, and More." Lessons from a Startup Life (podcast), July 18, 2023.