John A. Quelch - Publications - Faculty & Research

21 Apr 2003
Research & Ideas

Will American Brands Be a Casualty of War?

In a recent op-ed piece for the Sunday London Times, Harvard Business School professor John Quelch warned that popular U.S. brands could be in for a rough ride overseas should anti-American sentiment grow... View Details

Keywords: by Sean Silverthorne

17 May 2016
First Look

May 17, 2016

2016 New York: Oxford University Press Consumers, Corporations, and Public Health: A Case-Based Approach to Sustainable Business By: John A. Quelch. Abstract—The public health footprint associated with... View Details

Keywords: Sean Silverthorne

18 Oct 2016
News

Why Business Should Invest in Community Health

10 Dec 2013
News

The World is Anything but Flat

March 2012
Case

The Agnellis and Fiat: Family Business Governance in a Crisis (A)

By: John A. Davis, Bernardo Bertoldi and Roberto Quaglia

After the death of Umberto Agnelli in 2004, the Agnelli family, led by John Elkann, needs to decide whether to keep Fiat CEO Giuseppe Morchio. The Fiat Group is in a delicate financial position, and John Elkann, the new family leader, is untested in this role. The... View Details

Keywords: Family Business; Family Ownership; Management Teams; Leadership; Corporate Governance; Crisis Management; Auto Industry; Manufacturing Industry; Italy

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September 2008 (Revised May 2010)
Supplement

GE's Imagination Breakthrough: The EVO Project

By: Christopher A. Bartlett, Brian J. Hall and Nicole Bennett

This video features interviews with case protagonists John Dineen, Brett Begole, and Pierre Compte expressing their views on the decision framed by the case. In a second part of the tape the protagonists describe what they decided to do. A third segment features John... View Details

Keywords: Communication Strategy; Decision Choices and Conditions; Innovation and Management; Leading Change; Growth and Development Strategy; Outcome or Result; Green Technology Industry

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11 Jul 2016
News

Celebrity-sponsored pot is the latest marketing strategy for the cannabis industry

17 Jan 2011
Research & Ideas

Being the Boss

Nineteen years ago, Harvard Business School professor Linda A. Hill wrote the first edition of her book Becoming a Manager, detailing the experiences of several first-year supervisors who were making the daunting transition from star... View Details

Keywords: by Carmen Nobel

17 Jun 2016
News

Companies Need to Start Marketing Safety to Customers

14 Aug 2014
News

US-China teamwork could mean a win-win-win for Africa

07 Nov 2011
Research & Ideas

The Forgotten Book that Helped Shape the Modern Economy

book, Translating Empire: Emulation and the Origins of Political Economy, Harvard Business School historian Sophus A. Reinert unearths John Cary's An Essay on the State of England. Writing in 1695, Cary laid... View Details

Keywords: by Sean Silverthorne

November 1991 (Revised April 1994)
Case

Taco Bell Corp.

By: Leonard A. Schlesinger and Roger H. Hallowell

John Martin, Taco Bell CEO, brings the company into line with its competitors through incremental change during the 1980s. In the early 1990s, he adopts breakthrough approaches to improve service levels while reducing prices, providing a distinct competitive advantage.... View Details

Keywords: Change Management; Food; Competitive Advantage; Innovation and Management; Retail Industry; Food and Beverage Industry; United States

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28 Jan 2014
First Look

First Look: January 28

Publications August 2013 Princeton University Press Fortune Tellers: The Story of America's First Economic Forecasters By: Friedman, Walter A. Abstract—The period leading up to the Great Depression witnessed the rise of the economic... View Details

Keywords: Sean Silverthorne