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Publications

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  • All HBS Web  (293)
    • News  (45)
    • Research  (231)
    • Events  (1)
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  • Faculty Publications  (109)

Show Results For

  • All HBS Web  (293)
    • News  (45)
    • Research  (231)
    • Events  (1)
    • Multimedia  (1)
  • Faculty Publications  (109)
← Page 13 of 293 Results →
  • 07 Sep 2020
  • Research & Ideas

How to Help Small Businesses Survive COVID's Next Phase

small-business owners trying to survive. Strict safety protocols haven’t been enough to get customers through the door for some small businesses, and many owners—crushed by inventory and overhead costs—are grappling with hard choices.... View Details
Keywords: by Danielle Kost; Food & Beverage; Service
  • 12 Aug 2008
  • Op-Ed

Google-Yahoo Ad Deal is Bad for Online Advertising

reserve prices and other parameters that substantially determine prices. Contrary to Google's claims, Google's auction does not fully determine prices; Google's actions and policies importantly influence prices. Google's purchase of substantial advertising View Details
Keywords: by Benjamin G. Edelman; Advertising; Publishing
  • 02 Nov 2020
  • News

The First Five Years: Julianne White (MBA 2017)

enjoy that Some days I work with our CFO on food-spend projections, or help our COO build a multi-year strategic planning framework. Other days, I work with my team to coordinate food donations or manage inventory turns. Even though we... View Details
  • 14 May 2013
  • First Look

First Look: May 14

Abstract—To set inventory service levels, firms must understand how changes in service level affect customer demand. While the effects of service level changes have been studied empirically at the level of the end consumer, relatively... View Details
Keywords: Sean Silverthorne
  • 13 Mar 2012
  • First Look

First Look: March 13

census. We document a shift to smaller shops following a 1996 regulatory change that increased the costs of opening large stores. Our analysis suggests that total factor productivity (TFP) of multi-store retail chains fell after the... View Details
Keywords: Sean Silverthorne
  • 15 Oct 2012
  • Research & Ideas

Why Business IT Innovation is so Difficult

chains, and speeding communications. The result: "People can spend more time thinking up new products and servicing customers, and less time checking boxes." To get there, most firms must be willing to engage in radical change and... View Details
Keywords: by Maggie Starvish
  • 21 May 2007
  • Research & Ideas

Fixing the Marketing-CEO Disconnect

of each segment is changing, and how the company's products and services address the needs of each segment. The product was developed by Gail McGovern, a professor of management practice, and John Quelch,... View Details
Keywords: by Sean Silverthorne
  • 10 Jan 2011
  • Research & Ideas

Is Groupon Good for Retailers?

higher cost of goods sold, giving them less room to discount. And if they don't sell a product one day, they can hold it in inventory for future sale. So marginal business is less urgent for them. We're not... View Details
Keywords: by Carmen Nobel; Advertising; Technology
  • 26 Mar 2019
  • First Look

New Research and Ideas, March 26, 2019

and higher availability of inventory (a proxy for support). Our findings highlight important factors for successful implementations of 360-degree systems as complements to explicit incentives. Finally, we share some lessons learned with... View Details
Keywords: Dina Gerdeman
  • 01 Oct 1999
  • News

Q & A: Jeanne P. Jackson: A New Regime at Banana Republic

it "dress casual." So, we combined that need with our equity, and we found our mission. Defining a mission is just the beginning. How about the implementation phase? We started with the product. We took inventory of what we had and found... View Details
  • 10 Mar 2015
  • Research & Ideas

The Surprising Winners and Losers in the Retail Revolution

sell these products online, in the store, or both, and how? Take lighting as an example. Home Depot asked: How do we best help customers with their lighting needs? What knowledge, products, and services do they need and in what form? What... View Details
Keywords: by Sean Silverthorne; Retail
  • 10 Jun 2002
  • Research & Ideas

Reinventing the Industrial Giant

Xerox, IBM, and Kodak. These industrial giants are trying to combine their industrial heritage with products, services, and business practices more closely associated with the new economy. Their basic product does not change—GM is still... View Details
Keywords: by Nitin Nohria, Davis Dyer & Frederick Dalzell; Manufacturing
  • 15 Jan 2019
  • First Look

New Research and Ideas, January 15, 2019

inventory (a proxy for support). Our findings highlight important factors for successful implementations of 360-degree systems as complements to explicit incentives. Finally, we share some lessons learned with respect to performing field... View Details
Keywords: Dina Gerdeman
  • 16 Nov 2010
  • First Look

First Look: November 16, 2010

wholesalers. Going forward, its two main strategic challenges are 1) deciding how much to rely on partnerships with large retailers for growth and 2) deciding whether to continue as a "merchant," i.e., buying and reselling goods (and thereby taking View Details
Keywords: Sean Silverthorne
  • 12 Mar 2013
  • First Look

First Look: March 12

sellers face a fundamental strategy decision: Should they be resellers (like supermarkets), acquiring and then reselling products or services? Should they operate as multisided platforms (like eBay), connecting buyers and sellers without... View Details
Keywords: Sean Silverthorne
  • 09 Jun 2015
  • First Look

First Look: June 9, 2015

interpersonal disclosure of intimate information increases attraction, cost transparency by a firm increases brand attraction, in turn boosting consumer purchase interest. This relationship persists even after controlling for perceptions of price fairness and View Details
Keywords: Sean Silverthorne
  • 06 Dec 2021
  • News

Case Study: Let’s Dance

Illustration by Avalon Nuovo Before launching her own startup, Lily Liang (MBA 2008) worked as a product manager in San Francisco’s tech industry, including a stint at the movie review site Rotten Tomatoes from 2012 to 2017. Those were... View Details
Keywords: Jen McFarland Flint; Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment
  • 10 Jun 2014
  • First Look

First Look: June 10

selling valuable and scarce products are more likely to have separate primary and secondary markets and will therefore appropriate more value when secondary markets thicken. Firms selling products that are... View Details
Keywords: Sean Silverthorne
  • 13 Jul 2010
  • First Look

First Look: July 13

diffusion of the commercial internet. Theory predicts that firms with greater market share will be more likely to adopt innovations that build on their existing strengths, while they will resist more radical technological advances. While prior work primarily focuses on... View Details
Keywords: Martha Lagace
  • 16 Apr 2001
  • Research & Ideas

Brand Power from Wedgwood to Dell: Part One

remarkably well.—Nancy F. Koehn In Part Two, to appear in the April 23 update of HBS Working Knowledge, Koehn discusses the remarkable brand power created by Estée Lauder, Howard Schultz, and Michael Dell. ... A Parachute Through Time All three of these entrepreneurs... View Details
Keywords: by Martha Lagace
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