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    • Research  (300)
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  • Faculty Publications  (183)

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  • All HBS Web  (393)
    • News  (56)
    • Research  (300)
    • Events  (1)
  • Faculty Publications  (183)
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  • 04 May 2020
  • Research & Ideas

Predictions, Prophets, and Restarting Your Business

period—and so did in-store sales as well as sales of jigsaw puzzles and walkie-talkies. It’s not clear what we learn from panic buying. So let’s look at what was happening online before the virus of 2020. Ecommerce has been part of the View Details
Keywords: by Frank V. Cespedes
  • 08 Jul 2024
  • Research & Ideas

The Critical Computer Science Principles Every Strategic Leader Needs to Know

its own inventory. Today, Amazon is a classic example of “platformization”: The company grew from an online bookstore into a vast technological hub that provides logistics and advertising to third-party retailers and public cloud services... View Details
Keywords: by Ben Rand; Technology; Information Technology
  • January 1998
  • Case

Frontgate Catalog

By: Jeffrey F. Rayport
Frontgate is a high-end, Lebanon, Ohio-based catalog business. The decision makers are trying to determine how much financial and personnel resources to invest in the development of a Web site. The decision is being made in light of branding issues and competitor's Web... View Details
Keywords: Customer Relationship Management; Competition; Internet and the Web; Brands and Branding; Retail Industry; Ohio
Citation
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Rayport, Jeffrey F., and Carrie Ardito. "Frontgate Catalog." Harvard Business School Case 898-080, January 1998.
  • 17 Dec 2001
  • Research & Ideas

Enterprising Women

Lewis (HBS MBA '92), took the Internet retailer of office supplies from 25 to 400 employees and $50 million to $500 million in revenues. Being an "intrapreneur" within a larger corporation—with a... View Details
Keywords: by Julia Hanna
  • 10 Apr 2012
  • First Look

First Look: April 10

professionals, and parents alike forge their own paths to fulfillment. Publisher's Link: http://www.harpercollins.com/books/How-Will-You-Measure-Your-Life-Karen-Dillon?isbn=9780062102416&HCHP=TB_How+Will+You+Measure+Your+Life Retail... View Details
Keywords: Carmen Nobel
  • 30 May 2019
  • What Do You Think?

Is There a Distinctive West Coast Style of Management?

this month’s column. Like some other trends, these are traveling from West to East. As Scocimara put it, “companies are adapting, and often the ones that are most threatened are adapting fastest. Retail is a great example.” What’s “the... View Details
Keywords: by James Heskett; Education
  • 02 Jan 2018
  • First Look

First Look at New Research and Ideas, January 3, 2018

on the job, Sportun had to tailor his message for change carefully to his colleagues, many of whom had worked for Mac’s for decades. The case provides an overview of the convenience store industry and examines the challenges of crime prevention in a late-night View Details
Keywords: Sean Silverthorne
  • November 2012
  • Teaching Note

Groupon (TN)

By: Sunil Gupta, Ray Weaver and Yien Hao Lock
On November 4, 2011, Groupon, a marketing services company that promoted local businesses by selling deeply discounted vouchers for their products and services, completed its initial public offering that valued the company at $17 billion. Within a year Groupon's share... View Details
Keywords: Social Networking; Media; Technology; Strategy; Business Growth and Maturation; Marketing Strategy; Marketing; Internet and the Web; Social Media; Retail Industry; Retail Industry; Retail Industry; North America; United States
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Gupta, Sunil, Ray Weaver, and Yien Hao Lock. "Groupon (TN)." Harvard Business School Teaching Note 513-046, November 2012.
  • 02 Jan 2012
  • Research & Ideas

Most Popular Articles of 2011

Published: January 10, 2011 For retailers offering deals through the wildly popular online start-up Groupon, does the one-day publicity compensate for the deep hit to profit margins? A new working paper, "To Groupon or Not to... View Details
Keywords: by Staff
  • September 2011
  • Case

Driving Profitable Growth at US Auto Parts

USAP faces extraordinary opportunities to change the way that automobiles are serviced in the US by selling parts at fair prices though online channels. View Details
Keywords: Business Growth and Maturation; Corporate Entrepreneurship; Disruptive Innovation; Business Model; Internet and the Web; Business Strategy; Internet and the Web; Machinery and Machining; Cost Management; Retail Industry; Retail Industry; United States
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Tripsas, Mary, Amit Bhatia, and Anita M. McGahan. "Driving Profitable Growth at US Auto Parts." Harvard Business School Case 812-032, September 2011.
  • 30 Nov 2009
  • Research & Ideas

Tracks of My Tears: Reconstructing Digital Music

or even whether to sell their products via those channels at all if online retailers impose certain bundling policies. I thought the music industry would be an ideal research setting because it is a sector strongly associated with bundled... View Details
Keywords: by Sean Silverthorne; Music
  • 25 Mar 2001
  • Research & Ideas

Who Wants to Be an Entrepreneur? [Part II]

of enthusiasm for the Internet was just cresting. Rhyne's old-economy idea was the only nontechnology concept to make the semifinals. Her teammates moved on to other things, but she decided to try to build a business. And then began her... View Details
Keywords: by John S. Rosenberg
  • 11 Sep 2012
  • First Look

First Look: September 11

The Time for Hope," HBS No. 310-070. Purchase this case:http://hbr.org/search/313010-PDF-ENG CSN Stores William A. Sahlman and Neil TolaneyHarvard Business School Case 812-044 In March 2011, CSN Stores is a collection of nearly 200 View Details
Keywords: Sean Silverthorne
  • 11 Feb 2008
  • Research & Ideas

Does Democracy Need a Marketing Manager?

Dean's youthful Internet backing failed to generate enough votes at the polls. In the recent New Hampshire primary, Hillary Clinton's surprise win is attributable in part to her superior grassroots organizing there—the political... View Details
Keywords: by Sean Silverthorne
  • October 2001 (Revised January 2002)
  • Case

Philipp Justus at eBay Germany (A)

By: Linda A. Hill and Maria Farkas
A week after becoming country manager of eBay's recently acquired German auction site, Philipp Justus must steer the company through a massive technical integration with eBay's Web site. Throughout the seven-month project, Justus and his team must master the challenge... View Details
Keywords: Organizational Design; Leadership; Internet and the Web; Globalized Firms and Management; Mergers and Acquisitions; Managerial Roles; Management Teams; Management Practices and Processes; Auctions; Retail Industry; Retail Industry; Germany
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Hill, Linda A., and Maria Farkas. "Philipp Justus at eBay Germany (A)." Harvard Business School Case 402-007, October 2001. (Revised January 2002.)
  • 2007
  • Working Paper

I'll Have the Ice Cream Soon and the Vegetables Later: A Study of Online Grocery Purchases and Order Lead Time

By: Katherine L. Milkman, Todd Rogers and Max H. Bazerman
How do decisions made for tomorrow or two days in the future differ from decisions made for several days in the future? We use data from an online grocer to address this question. In general, we find that as the delay between order completion and delivery increases,... View Details
Keywords: Internet and the Web; Food; Decision Choices and Conditions; Conflict and Resolution; Emotions; Cognition and Thinking; Retail Industry; Retail Industry
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Milkman, Katherine L., Todd Rogers, and Max H. Bazerman. "I'll Have the Ice Cream Soon and the Vegetables Later: A Study of Online Grocery Purchases and Order Lead Time." Harvard Business School Working Paper, No. 07-078, April 2007. (Revised December 2007, May 2008, September 2008.)
  • 07 Apr 2015
  • First Look

First Look: April 7

Digital Platform: A Playbook for Strategists By: Edelman, Benjamin G. Abstract—The ubiquity of Internet access has caused a sharp rise in the number of businesses offering platforms that connect users for communication or commerce.... View Details
Keywords: Sean Silverthorne
  • 2015
  • Working Paper

Fake It Till You Make It: Reputation, Competition, and Yelp Review Fraud

By: Michael Luca and Georgios Zervas
Consumer reviews are now part of everyday decision-making. Yet, the credibility of these reviews is fundamentally undermined when businesses commit review fraud, creating fake reviews for themselves or their competitors. We investigate the economic incentives to commit... View Details
Keywords: Information; Competition; Internet and the Web; Ethics; Reputation; Social and Collaborative Networks; Retail Industry; Retail Industry
Citation
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Luca, Michael, and Georgios Zervas. "Fake It Till You Make It: Reputation, Competition, and Yelp Review Fraud." Working Paper. (May 2015. Revise and resubmit, Management Science.)
  • 18 Mar 2001
  • Research & Ideas

Want to Be an Entrepreneur? [Part I]

two-year orgy of enthusiasm for Internet enterprises. "At some boards of directors," he said, driving the point home, "they institute a $50 fine for every new application you think of." That challenge faced E Ink... View Details
Keywords: by John S. Rosenberg
  • November 2022
  • Case

The Battle Among Channels for Marketing Pharmaceuticals: UpScript, Pharmacy Benefit Managers, and Direct-to-Consumer Sales

By: Regina E. Herzlinger and Tiffany Farrell
Can an online, direct-to-consumer pharmacy both improve the quality and speed of care for patients who need branded drugs and stabilize profits for pharmaceutical manufacturers? UpScript, after years spent achieving legal and regulatory compliance and simultaneous... View Details
Keywords: DTC; Internet and the Web; Marketing Channels; Customer Value and Value Chain; Governing Rules, Regulations, and Reforms; Competitive Strategy; Service Delivery; Growth and Development Strategy; Retail Industry; Retail Industry; Retail Industry
Citation
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Herzlinger, Regina E., and Tiffany Farrell. "The Battle Among Channels for Marketing Pharmaceuticals: UpScript, Pharmacy Benefit Managers, and Direct-to-Consumer Sales." Harvard Business School Case 323-031, November 2022.
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