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  • All HBS Web  (2,500)
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    • News  (470)
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    • Events  (17)
    • Multimedia  (6)
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  • January 2021 (Revised March 2021)
  • Case

THE YES: Reimagining the Future of E-Commerce with Artificial Intelligence (AI)

By: Jill Avery, Ayelet Israeli and Emma von Maur
THE YES, a multi-brand shopping app launched in May 2020 offered a new type of buying experience for women’s fashion, driven by a sophisticated algorithm that used data science and machine learning to create and deliver a personalized store for every shopper, based on... View Details
Keywords: Data; Data Analytics; Artificial Intelligence; AI; AI Algorithms; AI Creativity; Fashion; Retail; Retail Analytics; E-Commerce Strategy; Platform; Platforms; Big Data; Preference Elicitation; Preference Prediction; Predictive Analytics; App Development; "Marketing Analytics"; Advertising; Mobile App; Mobile Marketing; Apparel; Online Advertising; Referral Rewards; Referrals; Female Ceo; Female Entrepreneur; Female Protagonist; Analytics and Data Science; Analysis; Creativity; Marketing Strategy; Brands and Branding; Consumer Behavior; Demand and Consumers; Forecasting and Prediction; Marketing Channels; Digital Marketing; Internet and the Web; Mobile and Wireless Technology; AI and Machine Learning; E-commerce; Digital Platforms; Consumer Products Industry; Consumer Products Industry; Consumer Products Industry; Consumer Products Industry; United States
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Avery, Jill, Ayelet Israeli, and Emma von Maur. "THE YES: Reimagining the Future of E-Commerce with Artificial Intelligence (AI)." Harvard Business School Case 521-070, January 2021. (Revised March 2021.)
  • February 1985 (Revised July 1986)
  • Case

Applichem (A)

Applichem has six plants in different countries making the same chemical product. The purpose of this case is to allow students to think about what costs are relevant to management in this process industry environment, about how to define a comparison of costs and... View Details
Keywords: Business or Company Management; Multinational Firms and Management; Performance Productivity; Operations; Performance Improvement; Chemical Industry
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Flaherty, Marie-Therese M. "Applichem (A)." Harvard Business School Case 685-051, February 1985. (Revised July 1986.)
  • Research Summary

Research Interests

Research interests are focused on issues of innovation and productivity as they relate to improved outcomes in biotechnology and pharmaceutical R and D. These span topics from decision-making, organizational structure and communication, to the development of novel... View Details

  • 01 Aug 2014
  • News

A High-Tech New Way for Your Boss to Follow You Everywhere

  • March 2004 (Revised August 2004)
  • Case

Restricting Foods of Minimal Nutritional Value in Texas Public Schools

By: Ray A. Goldberg and Hal Hogan
The Commission of Agriculture in Texas wants to improve the nutritional quality of the school lunch program to help fight obesity in students. It needs the cooperation of the soft drink industry to change their products and the manner in which they provide financial... View Details
Keywords: Government and Politics; Business and Government Relations; Nutrition; Food; Quality; Education; Education Industry
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Goldberg, Ray A., and Hal Hogan. "Restricting Foods of Minimal Nutritional Value in Texas Public Schools." Harvard Business School Case 904-420, March 2004. (Revised August 2004.)
  • November 2005 (Revised May 2007)
  • Case

Leading Change at Simmons (A)

By: Tiziana E. Casciaro, Amy C. Edmondson, Stacy McManus and Kate Roloff
Explores the challenge of managing large-scale organizational change at Simmons, an old and established company that manufactures and distributes mattresses. The new CEO, Charlie Eitel, hired to turn the organization's performance around, considers whether to implement... View Details
Keywords: Organizational Change and Adaptation; Motivation and Incentives; Leading Change; Employee Relationship Management; Consumer Products Industry; Consumer Products Industry; United States
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Casciaro, Tiziana E., Amy C. Edmondson, Stacy McManus, and Kate Roloff. "Leading Change at Simmons (A)." Harvard Business School Case 406-046, November 2005. (Revised May 2007.)
  • February 2003 (Revised August 2003)
  • Case

Disposable Diaper Industry in 2003, The

Updates the continuing developments in the disposable diaper industry from 1994 to 2003. Investigates new product innovation, global expansion, and emerging competitors in the highly competitive diaper industry, including the rise of training pants and ventures into... View Details
Keywords: Competition; Market Entry and Exit; Supply and Industry; Consumer Products Industry
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Coughlan, Peter J., and Jenny Illes. "Disposable Diaper Industry in 2003, The." Harvard Business School Case 703-491, February 2003. (Revised August 2003.)
  • 04 Dec 2024
  • HBS Seminar

Mert Demirer, MIT Sloan School of Management

  • June 2008 (Revised October 2008)
  • Case

AREVA T&D

By: Ananth Raman, Vincent Marie Dessain, Ane Damgaard Jensen and Gudrun Urfalino Kristinsdottir
The case explores the rapid and highly effective turnaround at AREVA's transmission and distribution (T and D) business by focusing on the division's operations. The division was struggling in 2004 when newly-appointed CEO Philippe Guillemot and his team improved... View Details
Keywords: Business Divisions; Customer Focus and Relationships; Product Development; Organizational Change and Adaptation; Performance Improvement; Environmental Sustainability
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Raman, Ananth, Vincent Marie Dessain, Ane Damgaard Jensen, and Gudrun Urfalino Kristinsdottir. "AREVA T&D." Harvard Business School Case 608-174, June 2008. (Revised October 2008.)
  • 20 Aug 2019
  • Working Paper Summaries

Spatial Agglomeration and Superstar Firms: Firm-level Patterns from Europe and US

Keywords: by Laura Alfaro, Maggie X. Chen, and Harald Fadinger
  • June 2001 (Revised October 2001)
  • Case

Netonomy

A new software product enables wireless telcos to offer a self-service customer service solution, lowering costs and improving service levels. Discusses the definition of good self-service. Examines how the company should prioritize its growth opportunities and what... View Details
Keywords: Internet and the Web; Service Delivery; Applications and Software; Globalization; Customer Focus and Relationships; Growth and Development Strategy; Information Technology Industry; Service Industry
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Hallowell, Roger H., and Helen E Clement. "Netonomy." Harvard Business School Case 801-462, June 2001. (Revised October 2001.)

    Global Supply Chains in a Post-Pandemic World

    The COVID-19 pandemic exposed the vulnerabilities in the production strategies and supply chains of firms everywhere. Coupled with a rise in economic nationalism, manufacturers everywhere are going to be under pressure to rethink their sourcing and logistics... View Details

    • March 2022
    • Article

    Carbon Footprinting and Pricing under Climate Concerns

    By: Marco Bertini, Stefan Buehler, Daniel Halbheer and Don Lehmann
    This article studies how organizations should design a product by choosing the carbon footprint and price in a market with climate concerns. The authors first show how the cost and demand effects of reducing the product carbon footprint determine the profit-maximizing... View Details
    Keywords: Carbon Footprint; Carbon Offsetting; Climate Impact; Net-zero Emissions; Pricing; Climate Change; Product Design; Price; Environmental Sustainability; Marketing
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    Bertini, Marco, Stefan Buehler, Daniel Halbheer, and Don Lehmann. "Carbon Footprinting and Pricing under Climate Concerns." Journal of Marketing 86, no. 2 (March 2022): 186–201.
    • 23 Jul 2013
    • News

    Rosabeth Moss Kanter: It’s Time to Innovate

    • 08 May 2012
    • First Look

    First Look: May 8

    supported this prediction. Auxiliary analyses suggest that contrast effects and non-random scheduling of interviews are unlikely alternative explanations. Six Myths of Product Development Authors:Stefan Thomke and Donald Reinertsen... View Details
    Keywords: Carmen Nobel

      Working Conditions in Supply Chains microsite

      This microsite is a new resource for managers of global supply chains, including brands who want to source products from suppliers that avoid problematic working conditions, auditors who assess factory working conditions, and NGOs focused on this area. The site... View Details

      • 1991
      • Book

      Competitiveness and the State: Government and Business in Twentieth-Century Britain

      By: G. Jones and M. W. Kirby
      This book looks at the relationship between the British government and business since 1900, and examines the impact of government policies on business, productivity and competitiveness. The authors argue that government has a legitimate role to play in improving... View Details
      Keywords: Political History; Policy; Business History; Performance Consistency; Performance Effectiveness; Performance Productivity; Business and Government Relations; Competitive Strategy; Europe
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      Jones, G., and M. W. Kirby, eds. Competitiveness and the State: Government and Business in Twentieth-Century Britain. Manchester: Manchester University Press, 1991.
      • February 2003 (Revised March 2006)
      • Case

      Asociacion Colombiana de Industrias Plasticas (Acoplasticos)

      By: Michael E. Porter and Willis M. Emmons III
      Acoplasticos was established in 1961 as a lobbying group for Colombia's major plastics manufacturing companies. In the early 1980s, the organization shifted its focus toward improving the productivity of the Colombian plastics and rubber cluster, which also included... View Details
      Keywords: Cooperation; Information Technology; Alliances; Research and Development; Business and Government Relations; Performance Productivity; Developing Countries and Economies; Manufacturing Industry; Chemical Industry; Colombia
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      Porter, Michael E., and Willis M. Emmons III. "Asociacion Colombiana de Industrias Plasticas (Acoplasticos)." Harvard Business School Case 703-437, February 2003. (Revised March 2006.)

        Negotiate 1-2-3

        Drawing on my book, The Art of Negotiation, the Negotiation 1-2-3 web project provides business practitioners, MBA students, and other learners, an interactive, online resource for improving their negotiation skills. The site’s numeric name reflects three... View Details

        • 14 Apr 2015
        • First Look

        First Look: April 14

        factors such as "firm culture" and "employee engagement" in driving firm performance? Increasing evidence from a wide range of fields suggests that productivity differs widely across firms, even after the inclusion of... View Details
        Keywords: Sean Silverthorne
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