Globalized Firms and Management - Publications - Faculty & Research - Harvard Business School

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2012
Chapter

Firing Your Best Customers: How Smart Firms Destroy Relationships Using CRM

By: Jill Avery and Susan Fournier

With incidences in the 20%–25% range, the practice of firing customers has become increasingly attractive as firms try to maximize the lifetime value of their customer portfolios. This chapter traces the relationship trajectory of a 30-year customer of Filene's... View Details

Keywords: Brands; Brand Management; CRM; Customer Relationship Management; Customer Focus and Relationships; Customers; Marketing; Brands and Branding; Marketing Communications; Marketing Strategy; Consumer Products Industry

January 2016 (Revised February 2016)
Course Overview Note

The Sustainable Core: Operations Management

By: Michael W. Toffel and L. Beril Toktay

This note is designed to help faculty embed environmental sustainability content into their core Operations Management course at the MBA or undergraduate level. It can also be used to identify cases with environmental content that can be used in operations electives... View Details

Keywords: Environmental Management; Operations Management; Sustainable Operations; Environmental Regulation; Operations; Supply Chain; Supply Chain Management; Agriculture and Agribusiness Industry; Biotechnology Industry; Food and Beverage Industry; Construction Industry; Forest Products Industry; Retail Industry

02 May 2000
Research & Ideas

Leading Professional Service Firms

The HBS Executive Education course Leading Professional Service Firms (LPSF) is an intensive, one-week program that focuses on management issues unique to these firms. It provides a forum for participants... View Details

Keywords: Re: Jay W. Lorsch; Service; Consulting; Accounting

June 2012 (Revised December 2017)
Case

Marc Rich and Global Commodity Trading

By: Geoffrey Jones and Espen Storli

Examines the career of Marc Rich, the world's leading commodity trader before his criminal indictment in the United States in 1983. The case surveys the historical growth of commodity trading, especially in metals, from the late nineteenth century, and its evolving... View Details

Keywords: Commodity Market; Natural Resources; Metals and Minerals; Business History; Entrepreneurship; Service Industry; Mining Industry; Africa; Europe; Middle East; North and Central America; Israel; South Africa; Iran

26 Mar 2019
Working Paper Summaries

Managed Ecosystems and Translucent Institutional Logics: Engaging Communities

Keywords: by Elizabeth J. Altman, Frank Nagle, and Michael Tushman

October 2007 (Revised November 2007)
Case

Barclays Global Investors and Exchange Traded Funds

By: Luis M. Viceira and Alison Berkley Wagonfeld

Provides an overview of the Exchange Traded Funds (EFT) industry and highlights the leadership role that Barclays Global Investors (BGI) has played in this developing asset class. BGI launched its first ETFs under the iShares brand name in 2000, and by mid-2007 BGI was... View Details

Keywords: History; Venture Capital; Asset Management; Stocks; Investment Funds; Leading Change; Expansion; Competitive Strategy; Capital Markets; Global Strategy; Financial Strategy; Banking Industry; Financial Services Industry; Asia; Europe

Article

Managing Proprietary and Shared Platforms

By: Thomas R. Eisenmann

In a platform-mediated network, users rely on a common platform, provided by one or more intermediaries, that encompasses infrastructure and rules required by users to transact with each other. A fundamental design decision for firms that aspire to develop... View Details

Keywords: Governance Controls; Digital Platforms; Infrastructure; Competition; Cooperation; Information Infrastructure

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Article

Managing Healthcare Costs and Value

By: Robert S. Kaplan, Michael E. Porter and Mark L. Frigo

Rising health care costs are a major global challenge. A number of factors contribute to this trend, including aging populations and medical technology. But an underlying and misunderstood source of health care’s escalating costs has been the inability of health care... View Details

Keywords: Health Care and Treatment; Cost; Cost Management; Cost Accounting; Health Industry

Teaching Interest

Managing Global Health: Applying Behavioral Economics to Create Impact (MBA)

Health, and development more broadly, is not something we give to people: it is something they produce themselves, interacting with supply-side and institutional factors. This course trains students to see through the lens of the end-user and to use the levers of... View Details

March 2012 (Revised October 2012)
Case

Hayman Capital Management

By: Robin Greenwood, Julie Messina and Jared Dourdeville

In late December 2011, Hayman Capital founder and portfolio manager Kyle Bass was reviewing Japanese government budget projections for 2012. The projections appeared contrary to Hayman Capital's views on Japan, where the fund had built a bearish position. Japan had the... View Details

Keywords: Investment Management; Speculative Bubbles; Japan; Government Policy; Financial Management; Price Bubble; Credit; Financial Strategy; Behavioral Finance; Government and Politics; Macroeconomics; Financial Services Industry; Japan

April 2010
Article

Managed Globalization: Doctrine, Practice, and Promise

By: Rawi Abdelal and Sophie Meunier

Two alternate visions for shaping and explaining the governance of economic globalization have been in competition for the past 20 years: an ad hoc, laissez-faire vision promoted by the United States versus a managed vision relying on multilateral rules and... View Details

Keywords: Financial Crisis; Trade; Globalized Economies and Regions; Governing Rules, Regulations, and Reforms; Competition; European Union; United States

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March 1997
Case

Private Management and Public Schools (A)

Examines the prospects for private management in U.S. public schools. Introduces the U.S. system of education and the concerns driving the education reform process. Focuses on the education and business strategies of Education Alternatives, Inc. (EAI), Public... View Details

Keywords: For-Profit Firms; Value; Education; Government and Politics; Education Industry; United States

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2014
Working Paper

The New Empirical Economics of Management

By: Nicholas Bloom, Renata Lemos, Raffaella Sadun, Daniela Scur and John Van Reenen

Over the last decade the World Management Survey (WMS) has collected firm-level management practices data across multiple sectors and countries. We developed the survey to try to explain the large and persistent TFP differences across firms and countries. This review... View Details

Keywords: Management; Organization; Productivity; Management Practices and Processes; Performance Productivity; Microeconomics

2025
Working Paper

Managing Remote Work Quality: Evidence from Auditing Management Systems Standards

By: Ashley Palmarozzo, Michael W. Toffel and Melissa Ouellet

Remote work has become more common, providing operational flexibility and productivity benefits, but questions remain about whether and how it affects work quality. We investigate the quality effects of remote work in a context in which remote work separates workers... View Details

Keywords: Audit; Auditing; Remote Work; Compliance; Assessment; Environment; Management Systems; Quality Management; Quality Management System; Quality; Operations; Supply Chain Management; Environmental Management; Safety

August 2023
Case

BYD, China, and Global Electric Vehicle Rivalry

By: Cynthia A. Montgomery and Max Hancock

In 2023, BYD, a Chinese electric vehicle (EV) maker, surpassed Tesla to become the world's best-selling EV brand. BYD began selling mobile phone batteries in 1995, acquired a license to sell vehicles in 2002, and spent two decades building its EV brand, growing its... View Details

Keywords: Competition; Competitive Strategy; Expansion; Segmentation; Vertical Integration; Market Participation; Environmental Sustainability; Auto Industry; Electronics Industry; China; Europe; United States; Japan; South Korea

2015
Working Paper

Crowdsourced Digital Goods and Firm Productivity: Evidence from Open Source Software

By: Frank Nagle

As firms increasingly rely on crowdsourced digital goods, understanding their impact on productivity becomes critical. This study measures the firm-level productivity impact of one such good, non-pecuniary (free) open source software (OSS). The results show a... View Details

Keywords: Open Source Distribution; Performance Productivity; Software

17 Jun 2016
Working Paper Summaries

Management as a Technology?

Keywords: by Nicholas Bloom, Raffaella Sadun, and John Van Reenen

Teaching Interest

Managing International Trade and Investment

By: Dante Roscini

Managing International Trade and Investment (MITI) is designed for students who expect to engage directly or indirectly in commerce and in strategic or financial investments across national borders. It covers concepts that are relevant to a number of operating and... View Details

Keywords: Trade; Investment; Foreign Direct Investment

2013
Book

Entrepreneurship and Multinationals: Global Business and the Making of the Modern World

By: Geoffrey Jones

This book examines the history of entrepreneurship and multinationals in the making of the modern world. In recent years economists, historians, and political scientists have written extensively on the history of globalization and patterns of global wealth and poverty,... View Details

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2014
Other Teaching and Training Material

Marketing Reading: Customer Management

By: Sunil Gupta

This Reading on customer management sheds light on how companies should evaluate and manage their customers in order to grow profitably. Customer management allows marketing managers to inform investment decisions by drilling down into each customer's profitability or... View Details

Keywords: Customer Acquisition; Customer Churn; Customer Profitability Analysis; Customer Retention; Firm Value; Organizational Structure

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