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      • Faculty Publications  (336)

      Generative ModelsRemove Generative Models →

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      • August 2013 (Revised November 2013)
      • Case

      Ford vs. GM: The Evolution of Mass Production (A)

      By: Willy Shih

      This case explores the very different paths taken by the Ford Motor Company and the General Motors Corporation in the first three decades of the twentieth century. Henry Ford's Model T was a car for the masses. After considerable experimentation, Ford Motor... View Details

      Keywords: Innovation; Exploration; Dominant Design; Business Growth and Maturation; Business History; Innovation and Management; Innovation Strategy; Technological Innovation; Leading Change; Growth and Development Strategy; Product Positioning; Product Design; Product Development; Business Strategy; Corporate Strategy; Vertical Integration; Auto Industry; Manufacturing Industry; Michigan
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      Shih, Willy. "Ford vs. GM: The Evolution of Mass Production (A)." Harvard Business School Case 614-010, August 2013. (Revised November 2013.)
      • August 2013 (Revised November 2013)
      • Supplement

      Ford vs. GM: The Evolution of Mass Production (B)

      By: Willy Shih

      This case explores the very different paths taken by the Ford Motor Company and the General Motors Corporation in the first three decades of the twentieth century. Henry Ford's Model T was a car for the masses. After considerable experimentation, Ford Motor... View Details

      Keywords: Innovation; Exploration; Dominant Design; Business Growth and Maturation; Business History; Innovation and Management; Innovation Strategy; Technological Innovation; Leading Change; Growth and Development Strategy; Product Positioning; Product Design; Product Development; Business Strategy; Corporate Strategy; Vertical Integration; Auto Industry; Manufacturing Industry; Michigan
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      Shih, Willy. "Ford vs. GM: The Evolution of Mass Production (B)." Harvard Business School Supplement 614-011, August 2013. (Revised November 2013.)
      • April 2013
      • Article

      What Roger Fisher Got Profoundly Right: Five Enduring Lessons for Negotiators

      By: James K. Sebenius
      Roger Fisher, who died in 2012, enjoyed a remarkable career that modeled one way that an academic, especially in a professional school such as law or business, could make a significant, positive, and lasting difference in the world. Distinctive aspects of his career... View Details
      Keywords: Bargaining; Conflict Resolution; Dealmaking; Negotiation; Personal Development and Career; Conflict and Resolution
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      Sebenius, James K. "What Roger Fisher Got Profoundly Right: Five Enduring Lessons for Negotiators." Negotiation Journal 29, no. 2 (April 2013): 159–169.
      • 2013
      • Case

      Ningbo FOTILE Kitchen Ware Co., Ltd.

      By: F. Warren McFarlan, Zheng Xiaoming, Yuren Fang and Hong Zhang
      Since 2008, FOTILE has actively introduced philosophies of the traditional Chinese culture—such as benevolence, justice, courtesy, wisdom and faith—into its management, which it believes to compensate for deficiencies in Western management concepts and creates a new... View Details
      Keywords: Human Resource Management; China; Human Resources; Leadership; Management; Strategy; China
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      McFarlan, F. Warren, Zheng Xiaoming, Yuren Fang, and Hong Zhang. "Ningbo FOTILE Kitchen Ware Co., Ltd." Tsinghua University Case, 2013.
      • 2013
      • Teaching Note

      Ningbo FOTILE Kitchen Ware Co., Ltd. (TN)

      By: F. Warren McFarlan, Zheng Xiaoming, Yuren Fang and Hong Zhang
      Since 2008, FOTILE has actively introduced philosophies of the traditional Chinese culture—such as benevolence, justice, courtesy, wisdom and faith—into its management, which it believes to compensate for deficiencies in Western management concepts and creates a new... View Details
      Keywords: Human Resource Management; China; Human Resources; Leadership; Management; Strategy; China
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      McFarlan, F. Warren, Zheng Xiaoming, Yuren Fang, and Hong Zhang. "Ningbo FOTILE Kitchen Ware Co., Ltd. (TN)." Tsinghua University Teaching Note, 2013.
      • October 2012
      • Case

      Riding the Wave of Technological Change at RE/MAX, LLC.

      By: Lynda M. Applegate, Ramiro Montealegre and Jeffrey Sweeney
      David Liniger, cofounder of RE/MAX, LLC., wondered if his business was prepared to exploit the next wave of business opportunities in the real estate market. This industry had moved from one in which broker/owners controlled all of the consumers' access to information,... View Details
      Keywords: General Management; Business Strategy; Entrepreneurship; Business Model; Information Technology; Transformation; Organizational Change and Adaptation
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      Applegate, Lynda M., Ramiro Montealegre, and Jeffrey Sweeney. "Riding the Wave of Technological Change at RE/MAX, LLC." Harvard Business School Case 813-054, October 2012.
      • June 2012
      • Case

      Innovating at AT&T: Partnering to Lead the Broadband Revolution

      By: Lynda M. Applegate, Phillip Andrews and Kerry Herman
      In 2010, the U.S. retail market value for next-generation non-handset wirelessly-enabled devices was just over $1 billion. By 2011 it had grown 1,141% to $13.2 billion and was forecast to reach $24.7 billion in 2015. At the same time, user demand for data was surging... View Details
      Keywords: Innovation & Entrepreneurship; Team Leadership; Emerging Technologies; Business Models; Business To Business; Corporate Vision; Growth Strategy; Corporate Culture; Innovation and Invention; Corporate Entrepreneurship; Partners and Partnerships; Leadership; Mobile and Wireless Technology; Growth and Development Strategy; Globalized Firms and Management; Business Model; Technology Industry; United States
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      Applegate, Lynda M., Phillip Andrews, and Kerry Herman. "Innovating at AT&T: Partnering to Lead the Broadband Revolution." Harvard Business School Case 812-124, June 2012.
      • April 2012 (Revised October 2013)
      • Case

      eBay, Inc. and Amazon.com (A)

      By: Ramon Casadesus-Masanell and Anant Thaker
      This case has been designed to explore strategic interactions among organizations with different business models. The case considers how a competitor successfully challenged the incumbent in a platform market defined by strong network effects and high switching costs.... View Details
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      Casadesus-Masanell, Ramon, and Anant Thaker. "eBay, Inc. and Amazon.com (A)." Harvard Business School Case 712-405, April 2012. (Revised October 2013.)
      • March 2012
      • Article

      Enriching the Ecosystem

      By: Rosabeth Moss Kanter
      To remain a leader in innovation, the United States needs the support of foundational institutions that help seed, grow, and renew enterprises. Historically, these institutions-such as universities, venture creators, labor markets, and job-training programs-have tended... View Details
      Keywords: Innovation and Invention; Organizations; Research and Development; Social and Collaborative Networks; Growth and Development Strategy; United States
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      Kanter, Rosabeth Moss. "Enriching the Ecosystem." Harvard Business Review 90, no. 3 (March 2012).
      • Article

      Matching in Networks with Bilateral Contracts

      By: John William Hatfield and Scott Duke Kominers
      We introduce a model in which firms trade goods via bilateral contracts which specify a buyer, a seller, and the terms of the exchange. This setting subsumes (many-to-many) matching with contracts, as well as supply chain matching. When firms' relationships do not... View Details
      Keywords: Contracts; Market Design; Marketplace Matching; Supply Chain
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      Hatfield, John William, and Scott Duke Kominers. "Matching in Networks with Bilateral Contracts." American Economic Journal: Microeconomics 4, no. 1 (February 2012): 176–208.
      • 2012
      • Working Paper

      ~Why Do We Redistribute so Much but Tag so Little? Normative Diversity, Equal Sacrifice and Optimal Taxation

      By: Matthew Weinzierl
      Tagging is a free lunch in conventional optimal tax theory because it eases the classic tradeoff between efficiency and equality. But tagging is used in only limited ways in tax policy. I propose one explanation: conventional optimal tax theory has yet to capture the... View Details
      Keywords: Forecasting and Prediction; Cost; Framework; Policy; Taxation; Analytics and Data Science; Performance Efficiency; United States
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      Weinzierl, Matthew. "~Why Do We Redistribute so Much but Tag so Little? Normative Diversity, Equal Sacrifice and Optimal Taxation." Harvard Business School Working Paper, No. 12-064, January 2012. (Revised August 2012. NBER Working Paper Series, No. 18045, August 2012)
      • January – February 2012
      • Article

      When One Business Model Isn't Enough

      By: Ramon Casadesus-Masanell and Jorge Tarzijan
      Trying to operate two business models at once often causes strategic failure. Yet LAN Airlines, a Chilean carrier, runs three models successfully. Casadesus-Masanell, of Harvard Business School, and Tarziján, of the Pontificia Universidad Católica de Chile, explore how... View Details
      Keywords: Integration; Failure; Business Model; Service Operations; Asset Management; Value; Complexity; Competency and Skills; Business Strategy; Management Analysis, Tools, and Techniques; Risk and Uncertainty; Customer Relationship Management; Air Transportation Industry
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      Casadesus-Masanell, Ramon, and Jorge Tarzijan. "When One Business Model Isn't Enough." Harvard Business Review 90, nos. 1-2 (January–February 2012).
      • September – October 2011
      • Article

      The Manufacturer's Incentive to Reduce Lead Times

      By: Santiago Kraiselburd, Richard Pibernik and Ananth Raman
      It is generally a well acknowledged fact that, ceteris paribus, reducing the lead times between downstream and upstream parties in a supply chain is desirable from an overall system perspective. However, an upstream party (e.g., a manufacturer) may have strong... View Details
      Keywords: Cost; Demand and Consumers; Order Taking and Fulfillment; Production; Supply Chain Management; Sales; Manufacturing Industry; Retail Industry
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      Kraiselburd, Santiago, Richard Pibernik, and Ananth Raman. "The Manufacturer's Incentive to Reduce Lead Times." Production and Operations Management 20, no. 5 (September–October 2011): 639–653.
      • September – October 2011
      • Article

      The Rise and Consequences of Corporate Sustainability Reporting

      By: Ioannis Ioannou and George Serafeim
      For many decades the cornerstone of corporate reporting has been financial information that is presented in a company's annual, semi-annual, and quarterly reports. These comprehensive financial reports—required by law for public companies in most countries... View Details
      Keywords: Sustainability; ESG Reporting; Governing Rules, Regulations, and Reforms; Annual Reports; Operations; Strategy; Business and Shareholder Relations; Business and Stakeholder Relations; Performance; Business Model; Corporate Social Responsibility and Impact; Corporate Disclosure
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      Ioannou, Ioannis, and George Serafeim. "The Rise and Consequences of Corporate Sustainability Reporting." European Business Review (September–October 2011): 38–41.
      • June 2011 (Revised October 2012)
      • Case

      Patagonia Sur: For-Profit Land Conservation in Chile

      By: Arthur I Segel, Nicolas Ibanez and Jay Verjee
      Warren Adams founded Patagonia Sur in 2007 as one of the world's first for-profit land conservation businesses. His goal was to purchase over 100,000 acres of land in southern Chile and to run a variety of sustainable businesses to generate annual returns for... View Details
      Keywords: Business Model; Environmental Sustainability; Profit; Investment; For-Profit Firms; Entrepreneurship; Investment Return; Revenue; Risk and Uncertainty; Capital; SWOT Analysis; Real Estate Industry; Chile
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      Segel, Arthur I., Nicolas Ibanez, and Jay Verjee. "Patagonia Sur: For-Profit Land Conservation in Chile." Harvard Business School Case 211-103, June 2011. (Revised October 2012.)
      • 2011
      • Working Paper

      The Institutional Logic of Great Global Firms

      By: Rosabeth Moss Kanter
      Theories of the firm have been dominated by a legacy of ideas from early industrialization that pose zero-sum opposition between capital and labor (or capital and nearly everything else), differentiating the economy from society and often posing irreconcilable... View Details
      Keywords: Economy; Capital; Globalized Firms and Management; Labor; Corporate Social Responsibility and Impact; Practice; Conflict of Interests; Social Issues; Theory
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      Kanter, Rosabeth Moss. "The Institutional Logic of Great Global Firms." Harvard Business School Working Paper, No. 11-119, May 2011.
      • April 2011 (Revised January 2015)
      • Case

      The Eleganzia Group

      By: Elie Ofek, Elena Corsi, Bharat Sajnani, Sorina Casian-Botez and Francesco Tronci
      Eleganzia Group management faces tough decisions heading into the summer of 2010. With tourism on the decline due to the global economic recession, General Manager Giannuzzi must decide how to set prices at the Forte Village Resort, the Group's most well-known... View Details
      Keywords: Pricing; Pricing Strategy; Customer Management; Branding; Customer Relationship Management; Price; Luxury; Business Strategy; Brands and Branding; Accommodations Industry; Travel Industry; Italy
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      Ofek, Elie, Elena Corsi, Bharat Sajnani, Sorina Casian-Botez, and Francesco Tronci. "The Eleganzia Group." Harvard Business School Case 511-115, April 2011. (Revised January 2015.)
      • March 2011 (Revised December 2012)
      • Case

      Demand Media

      By: John Deighton and Leora Kornfeld
      Google search had helped Demand Media grow to be a $1.9 billion online publisher. Then, social media and smartphone apps began to change the way people navigated the Internet. How should Demand Media respond? The business ran on a radically new model in which a stable... View Details
      Keywords: Business Model; Information Publishing; Consumer Behavior; Customization and Personalization; Internet and the Web; Publishing Industry
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      Deighton, John, and Leora Kornfeld. "Demand Media." Harvard Business School Case 511-043, March 2011. (Revised December 2012.) (request a courtesy copy.)
      • 2013
      • Working Paper

      Return Predictability in the Treasury Market: Real Rates, Inflation, and Liquidity

      By: Carolin E. Pflueger and Luis M. Viceira
      Estimating the liquidity differential between inflation-indexed and nominal bond yields, we separately test for time-varying real rate risk premia, inflation risk premia, and liquidity premia in U.S. and U.K. bond markets. We find strong, model independent evidence... View Details
      Keywords: Expectations Hypothesis; Term Structure; Real Interest Rate Risk; Inflation Risk; Inflation-Indexed Bonds; Financial Crisis; Inflation and Deflation; Financial Liquidity; Bonds; Investment Return; Risk and Uncertainty; United Kingdom; United States
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      Pflueger, Carolin E., and Luis M. Viceira. "Return Predictability in the Treasury Market: Real Rates, Inflation, and Liquidity." Harvard Business School Working Paper, No. 11-094, March 2011. (Revised September 2013.)
      • Article

      An Exploration of Optimal Stabilization Policy

      By: N. Gregory Mankiw and Matthew C. Weinzierl
      This paper examines the optimal response of monetary and fiscal policy to a decline in aggregate demand. The theoretical framework is a two-period general equilibrium model in which prices are sticky in the short-run and flexible in the long-run. Policy is evaluated by... View Details
      Keywords: Fiscal Policy; Monetary Policy; Economic Models; Aggregate Demand; Demand and Consumers; Money; Mathematical Methods; Taxation; Spending; Policy; Welfare; Household; Economic Slowdown and Stagnation
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      Mankiw, N. Gregory, and Matthew C. Weinzierl. "An Exploration of Optimal Stabilization Policy." Brookings Papers on Economic Activity (Spring 2011). (Also Harvard Business School Working Paper, No. 11-113, May 2011 and NBER Working Paper Series, No. 17029, May 2011.)
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