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  • July 2024 (Revised January 2025)
  • Case

Dynamic Pricing at Wendy's: Where's the Beef?

By: Elie Ofek, Alicia Dadlani and Martha Hostetter
In early 2024, Wendy’s new CEO announced on an earnings call that the company would install digital menus in its US locations so it could begin testing dynamic pricing—changing prices up or down in response to shifts in supply and demand – as well as allow engaging in... View Details
Keywords: Dynamic Pricing; Marketing Strategy; Price; Technology Adoption; Consumer Behavior; AI and Machine Learning; Customer Focus and Relationships; Policy; Food and Beverage Industry
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  • 28 Jun 2017
  • Research & Ideas

Minimum Wage Hikes Drive (Lousy) Restaurants Out of Business

Mathematica Policy Research. “Increases to the minimum wage then disproportionately push them over the edge.” The research brings more insight into the continuing argument over whether raising the minimum wage hurts businesses. The... View Details
Keywords: by Dina Gerdeman; Food & Beverage
  • 03 Oct 2006
  • First Look

First Look: October 3, 2006

consistently net importers of food products that are heavily supported by OECD governments. Using a cross-country regression framework we measure the overall impact of agricultural support policies in rich... View Details
Keywords: Sean Silverthorne
  • 15 May 2019
  • Research Event

The Unconventional Capitalism That Shapes Business History

natural color of American food became standardized through the use of dyes and adroit consumer marketing. The natural color of food became a fake color; and the fake became real as people came to expect it... View Details
Keywords: by Geoffrey G. Jones; Education
  • 17 Apr 2007
  • First Look

First Look: April 17, 2007

policies that promote localism. Download the paper: http://www.hbs.edu/research/pdf/07-062.pdf The Speed of New Ideas: Trust, Institutions and the Diffusion of New Products Authors:Felix Oberholzer-Gee and Victor Calanog Abstract Trust in... View Details
Keywords: Martha Lagace
  • 06 Jun 2017
  • First Look

First Look at New Research and Ideas: June 6, 2017

forthcoming American Economic Journal: Economic Policy Selection and Market Reallocation: Productivity Gains from Multinational Production By: Alfaro, Laura, and Maggie X. Chen Abstract—Assessing the productivity gains from multinational... View Details
Keywords: Sean Silverthorne
  • 01 Sep 2014
  • News

Alumni and Faculty Books for September 2014

CarterCovington Entrepreneurial Spirits: Through the Seventeen Principles of Napoleon Hill by Polycarp Emenike (OPM 38, 2009) The Napoleon Hill Foundation The Missing Something Club by Bill Haylon (MBA 1988) Terwilliger Press The Spice Whisperer: My Memoirs in View Details
Keywords: faculty research; Alumni Research
  • 01 Dec 2002
  • News

Building a Network for Social Enterprise in Latin America

Consortium between Universidad de San Andrés, Universidad Torcuato Di Tella, and CEDES (a public policy think tank), Argentina Faculdade de Economia, Universidade de São Paulo, Brazil The HBS Initiative on Social Enterprise (ISE) was... View Details
  • 13 Jun 2017
  • First Look

First Look at New Research and Ideas, June 13

Monsanto Monsanto CEO Hugh Grant must guide his global agribusiness technology company into an uncertain future where food security, food safety, sustainability, and climate change will all impact the global... View Details
Keywords: Sean Silverthorne
  • 20 Mar 2012
  • First Look

First Look: March 20

personal and professional network across three continents. The case considers the steps he has taken to build and cultivate a network that creates value for himself and others. Purchase this case:http://cb.hbsp.harvard.edu/cb/product/412065-PDF-ENG Brasil View Details
Keywords: Sean Silverthorne
  • 01 Mar 2006
  • News

The Real Conflict

intermediaries such as Wal-Mart against a combination of old-line retailers and labor, community, and development activists. Particularly in retailing, policies in the United States favor consumers and offer fewer protections to other... View Details
Keywords: Pankaj Ghemawat; Ken A. Mark; Miscellaneous Store Retailers; Retail Trade
  • 10 Apr 2023
  • Blog Post

Creating Emerging Markets Sustainability Series - Innovations to Address the Global Water Crisis

policy and business leaders, given that it accounts for approximately 70% of global water use. Speaking about the agricultural sector’s role in the global water crisis, Connor argued that “irrigation for crops has to be more efficient –... View Details
  • 28 Feb 2012
  • First Look

First Look: Feb. 28

Goldberg, Carin-Isabel Knoop, and Matthew PrebleHarvard Business School Case 912-402 George Weston, CEO of Associated British Foods, and his top executives are deciding how to position the company, a major agribusiness involved in a range of View Details
Keywords: Sean Silverthorne
  • 08 Jan 2001
  • Research & Ideas

Can Japan Compete? [Part Two]

inefficient local industries, including construction and food processing, they will not become competitive. The traditional Japanese government approach has been to believe that if, say, the chemical industry was ailing, it should step in... View Details
Keywords: by Martha Lagace & Hilah Geer
  • 19 Sep 2017
  • First Look

First Look at New Research and Ideas, September 19

a number of modifications to the current set of risk-based capital requirements, to the leverage ratio, and to the Federal Reserve’s stress-testing framework. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=53243 forthcoming Governance Elite Strategies... View Details
Keywords: Sean Silverthorne
  • Web

Impact Stories - Business & Environment

both great financial and environmental returns." Angela Amos MBA 2014 | Shaping the Big Picture “I believe stakeholder engagement is necessary to address climate change. At work, I evaluate diverse perspectives to craft legally sound, fact-based View Details
  • 13 Apr 2020
  • Research & Ideas

Small Businesses Are Worse Off Than We Thought

firms are temporarily closed and 40 percent of the workforce, on average, has been laid off or furloughed since late January. Retail, entertainment, food services, hospitality, and personal services industries have been hit hardest as... View Details
Keywords: by Kristen Senz; Financial Services
  • 29 Aug 2017
  • First Look

First Look at New Research and Ideas, August 29

defining societal issue of the 21st century. The debate over “who gets what’ underlies policy debates ranging from taxation to health care to wages and permeates society at all levels, attracting increasing interest from policymakers,... View Details
Keywords: Sean Silverthorne
  • 01 Jun 2022
  • Blog Post

Climate Stories Episode #6: Climate Change, Peacebuilding, and Business: Lise Grande and Dr. Teagan Blaine, USIP.

straightforward equation: climate instability exacerbates the risk of armed conflict around the world. Examples are happening around the world every day. They include mass migration as food and water resources literally dry up; mass death... View Details
  • 18 Mar 2008
  • First Look

First Look: March 18, 2008

this result and assessing how future work in this field should proceed, based upon these first steps in measuring "design." Download the paper: http://www.hbs.edu/research/pdf/08-039.pdf Modeling Expert Opinions on Food... View Details
Keywords: Martha Lagace