Publications

March–April 2019
Article

Operational Transparency: Make Your Processes Visible to Customers and Your Customers Visible to Employees

By: Ryan W. Buell

Conventional wisdom holds that the more contact an operation has with its customers, the less efficiently it will run. But when customers are partitioned away from the operation, they are less likely to fully understand and appreciate the work going on behind the... View Details

Keywords: Operational Transparency; Customers; Services; Operations; Customer Focus and Relationships; Employees; Customer Satisfaction; Behavior; Service Industry

Find at Harvard

September 2023
Module Note

Live Case Exercise for Financial Reporting

By: Tatiana Sandino and Marshal Herrmann

Harvard Business School employs the case method as a cornerstone of its pedagogy, providing students with opportunities to engage in discussions related to difficult or contentious decisions confronted by real-world organizations. In this “live case,” we depart from... View Details

Keywords: Financial Reporting; Research; Corporate Disclosure

April 2014
Tutorial

Conjoint Analysis: Online Tutorial

By: Elie Ofek and Olivier Toubia

The Conjoint Analysis: Online Tutorial is an interactive pedagogical vehicle intended to facilitate understanding of one of the most popular market research methods in academia and practice, namely conjoint analysis. The aim is to provide students or executives going... View Details

Keywords: Market Research; Conjoint Analysis; Market Segmentation; Pricing; Marketing Strategy

June 2000
Supplement

SCORE! Educational Centers

Contains three segments. In the first segment, Alan Tripp, founder of SCORE!, discusses his experience creating and growing SCORE!. Designed to be used with the (A), (B), and (C) cases. In the second segment, Tripp and Rob Waldron, current president of SCORE! (now a... View Details

Keywords: Organizational Change and Adaptation; Entrepreneurship; Service Industry; Education Industry

16 Jul 2020
Research & Ideas

Restaurant Revolution: How the Industry Is Fighting to Stay Alive

band together to lobby for government support, the concerns of restaurant owners and the unique realities and concerns of their industry remain largely unaddressed by government programs designed to help small businesses. Two months into... View Details

Keywords: by Michael S. Kaufman, Lena G. Goldberg, and Jill Avery; Food & Beverage

November 2006 (Revised March 2007)
Case

Liz Claiborne and the New Working Woman

By: Anthony Mayo and Mark Benson

At age 47, with two decades of experience as a lead designer for a Fortune 500 fashion company, Liz Claiborne put her life savings on the line to form Liz Claiborne, Inc., a partnership that included her husband. A decade later, in 1986, Claiborne was CEO of her own... View Details

Keywords: Customer Relationship Management; Entrepreneurship; Business History; Leadership; Gender; Brands and Branding; Personal Development and Career; Apparel and Accessories Industry

TeachingInterests

FIELD 3: Integrative Intelligence

FIELD 3 brings the entire first-year experience together by challenging students to synthesize the knowledge, skills, and tools acquired in the RC within a real microbusiness they must design and launch themselves. Building on HBS's historic strength in the case... View Details

25 Mar 2018
News

When consumer packaged goods start acting like software

December 2000
Case

SupplierMarket.com (A)

By: William A. Sahlman and Jared Stone

Describes a decision confronting the cofounders of a B2B Internet firm that focuses on the purchasing process for manufactured direct materials. The company has raised one round of capital from two prominent venture capital firms and must decide if it makes sense to... View Details

Keywords: Leveraged Buyouts; Customers; Decisions; Venture Capital; Internet

07 Mar 2023
HBS Case

ChatGPT: Did Big Tech Set Up the World for an AI Bias Disaster?

year, the news coverage of both its potential and its ominous risks has highlighted the concerns that Gebru sounded years earlier. “If we don’t have the right strategies in place to design and sanitize our sources of data, we will... View Details

Keywords: by Scott Van Voorhis; Technology

October 2000 (Revised December 2000)
Exercise

Participant and Leader Behavior: Group Decision Simulation (C)

This series provides the instructions for a group decision-making simulation in which students experience four different methods for leading a group decision process. In the simulation, all students work in groups, with one person designated as the team leader. All... View Details

Keywords: Groups and Teams; Decision Making

October 2000 (Revised December 2000)
Exercise

Participant and Leader Behavior: Group Decision Simulation (E)

This series provides the instructions for a group decision-making simulation in which students experience four different methods for leading a group decision process. In the simulation, all students work in groups, with one person designated as the team leader. All... View Details

Keywords: Groups and Teams; Decision Making

18–19 Nov 2022
HBS Alumni Events

D^3 Catalyst: Building AI Companies

The Building AI Companies D^3 Catalyst Program is focused on the opportunities and challenges created by the digital transformation of our economy, and the emergence of digital networks and artificial intelligence (AI) as a foundation of the modern organization - both... View Details

April 2022 (Revised July 2022)
Case

Stalin’s Capitalists: American Business and Soviet Industrialization

By: Jeremy Friedman, Jingyu Liu and Christine Riggle

In the late 1920s and early 1930s when Joseph Stalin, leader of the world’s first Communist state, sought to industrialize his largely peasant country on an unprecedented scale, he turned for help to those who had the most experience constructing on such a scale:... View Details

Keywords: Communism; Industrialization; Socialism; History; Industry Growth; Economic Systems; Soviet Union

September 2012 (Revised January 2013)
Case

J.C. Penney's 'Fair and Square' Pricing Strategy

By: Elie Ofek and Jill Avery

As a he gets ready to release 2nd quarter 2012 results, Ron Johnson, the new CEO of department store J.C. Penney, is reconsidering the dramatic changes he initiated for the business model and brand image of his company. A new pricing scheme he put in place in February,... View Details

Keywords: Change Management; Consumer Behavior; Management Teams; Business Model; Marketing Strategy; Price; Brands and Branding; Decision Making; Retail Industry; United States