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Show Results For
- All HBS Web
(11,613)
- People (96)
- News (4,333)
- Research (4,068)
- Events (80)
- Multimedia (275)
- Faculty Publications (2,552)
- 08 May 2024
- News
How Do People’s Experiences of Inflation Differ?
- Jul 15 2020
- Interview
GMP Reinvents the Experience by Going Virtual
- Nov 14 2018
- Testimonial
Finding Common Ground in an Uncommon Experience
- May 05 2016
- Tout
Experience the Case Method in the Classroom
- January 2015 (Revised October 2016)
- Case
onefinestay: Building a Luxury Experience in the Sharing Economy
By: Jill Avery, Anat Keinan and Liz Kind
onefinestay was a two-sided marketplace that offered high-end home rentals to travelers who sought a more authentic and local experience than a typical upscale hotel might provide. After five years of rapid growth, it was time to do a comprehensive analysis of the... View Details
Keywords: Luxury Goods; Brand Building; Brand Management; Hospitality; Hotels; Digital Marketing; Brand Positioning; Luxury Service; Airbnb; Sharing Economy; Collaborative Consumption; Disruptive Business Model; Travel; Alternatives To Hotel; Branding; Customer Service; Exceeding Consumer Expectations; Client Acquisition; Reputation Management; Word Of Mouth; 2-way Business Model; Marketing; Marketing Strategy; Brands and Branding; Luxury; Disruption; Business Model; Entrepreneurship; E-commerce; Accommodations Industry; Tourism Industry; Travel Industry; United Kingdom
Avery, Jill, Anat Keinan, and Liz Kind. "onefinestay: Building a Luxury Experience in the Sharing Economy." Harvard Business School Case 515-072, January 2015. (Revised October 2016.)
- 04 Feb 2020
- News
How to Set Up — and Learn — from Experiments
- 18 Dec 2023
Diverse Student Voices: The First-Gen Experience at HBS
Join us for a 20-minute chat with a current student and get a peek into their daily life at HBS. On this episode, we’re talking with Dennis Cha, MS/MBA 2024. This virtual event is open to all prospective students. View Details
- March 2020
- Teaching Note
onefinestay: Building a Luxury Experience in the Sharing Economy
By: Jill Avery and Anat Keinan
onefinestay was a two-sided marketplace that offered high-end home rentals to travelers who sought a more authentic and local experience than a typical upscale hotel might provide. After five years of rapid growth, it was time to do a comprehensive analysis of the... View Details
Keywords: Two-sided Marketplace; Two-sided Market; Hospitality Industry; Hotels; Luxury Brand; Sharing Economy; Startup; Scaling; Growth; Customer Segmentation; Brand Positioning; Marketing; Marketing Strategy; Brands and Branding; Luxury; Entrepreneurship; Business Startups; Business Model; Venture Capital; Customers; Segmentation; Growth and Development Strategy; Travel Industry; Tourism Industry; Accommodations Industry; United Kingdom; London; Europe
- November 2018
- Supplement
Intuit Video Supplement I: Running Better Experiments
Schlesinger, Leonard A., and Joseph B. Fuller. "Intuit Video Supplement I: Running Better Experiments." Harvard Business School Multimedia/Video Supplement 319-703, November 2018.
- January 2013 (Revised March 2013)
- Case
Creating a Luxury Experience at Value Retail
By: Jose B. Alvarez and Matthew Preble
Value Retail PLC owned and managed a number of premium shopping destinations (Villages) across Europe. Soon the company would be moving into an entirely new market: China. The company's Villages had proven popular with both shoppers (many of whom were international... View Details
Keywords: Retailing; Tourism; Luxury; Brand Building; Brand Positioning; Real Estate; Brands and Branding; Human Resources; Retail Industry; Tourism Industry; Real Estate Industry; Europe; China
Alvarez, Jose B., and Matthew Preble. "Creating a Luxury Experience at Value Retail." Harvard Business School Case 513-009, January 2013. (Revised March 2013.)
- February 1990 (Revised August 2001)
- Case
Merloni Elettrodomestici SpA: The Transit Point Experiment
By: Janice H. Hammond and Maura G Kelly
Merloni Elettrodomestici is a leading Italian manufacturer of domestic appliances. In 1986, an exposition for Merloni customers is scheduled at its Milano regional warehouse. During the two-month period preceding the event, when the warehouse must be free of inventory,... View Details
Keywords: Logistics; Marketing Channels; Planning; Time Management; Distribution Channels; Competitive Advantage; Customer Relationship Management; Information Technology; Consumer Products Industry; Italy
Hammond, Janice H., and Maura G Kelly. "Merloni Elettrodomestici SpA: The Transit Point Experiment." Harvard Business School Case 690-003, February 1990. (Revised August 2001.)
- 20 Mar 2017
- News
Why Trump’s Experiments With Fascism Will Fail
- Web
MBA Experience | Social Enterprise | Harvard Business School
experience by choosing elective courses and independent projects specific to social enterprise. Courses Independent Projects Impact Investing Careers MBA students can engage in a wide variety of career development programs that support... View Details
- Fast Answer
Companies: Executive and board member prior experience
How do I locate companies with current executives or board members that have specific industry experience such as consulting? Use Capital IQ to do a search on PE/VC firms and add criteria that includes key executives and board members... View Details
- June 1998
- Background Note
Share Buy-Backs: The European and Japanese Experience
By: Marc L. Bertoneche
Bertoneche, Marc L. "Share Buy-Backs: The European and Japanese Experience." Harvard Business School Background Note 298-134, June 1998.
- July 2021 (Revised November 2022)
- Case
Carvana: Pioneering the Online Car Buying Experience
By: Robert J. Dolan
Dolan, Robert J. "Carvana: Pioneering the Online Car Buying Experience." Harvard Business School Case 522-015, July 2021. (Revised November 2022.)
- 17 May 2022
- News
Delivering a Personalized Shopping Experience with AI
- 16 Jul 2020
- News
How is the virtual recruitment experiment going?
- 03 Apr 2017
- Video