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  • All HBS Web  (11,637)
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  • January 2015 (Revised October 2016)
  • Case

onefinestay: Building a Luxury Experience in the Sharing Economy

By: Jill Avery, Anat Keinan and Liz Kind
onefinestay was a two-sided marketplace that offered high-end home rentals to travelers who sought a more authentic and local experience than a typical upscale hotel might provide. After five years of rapid growth, it was time to do a comprehensive analysis of the... View Details
Keywords: Luxury Goods; Brand Building; Brand Management; Hospitality; Hotels; Digital Marketing; Brand Positioning; Luxury Service; Airbnb; Sharing Economy; Collaborative Consumption; Disruptive Business Model; Travel; Alternatives To Hotel; Branding; Customer Service; Exceeding Consumer Expectations; Client Acquisition; Reputation Management; Word Of Mouth; 2-way Business Model; Marketing; Marketing Strategy; Brands and Branding; Luxury; Disruption; Business Model; Entrepreneurship; E-commerce; Accommodations Industry; Tourism Industry; Travel Industry; United Kingdom
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Avery, Jill, Anat Keinan, and Liz Kind. "onefinestay: Building a Luxury Experience in the Sharing Economy." Harvard Business School Case 515-072, January 2015. (Revised October 2016.)
  • March 2023
  • Supplement

Deepa Bachu (B): Insights and Experiments at Pensaar Design

By: Thomas Graeber, Joshua Schwartzstein and Amram Migdal
In this case, set in June 2019 in Bangalore, Karnataka, India, Deepa Bachu of Pensaar Design and her team work with client ITC Ltd. to use design thinking and behavioral experiments to improve workplace safety and strive toward the company’s zero-accident goal. The... View Details
Keywords: Buildings and Facilities; Design; Training; Working Conditions; Business or Company Management; Production; Business Processes; Corporate Social Responsibility and Impact; Outcome or Result; Performance Improvement; Programs; Business and Stakeholder Relations; Groups and Teams; Labor and Management Relations; Rank and Position; Safety; Attitudes; Behavior; Motivation and Incentives; Trust; Well-being; Consulting Industry; Pulp and Paper Industry; Manufacturing Industry; India
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Graeber, Thomas, Joshua Schwartzstein, and Amram Migdal. "Deepa Bachu (B): Insights and Experiments at Pensaar Design." Harvard Business School Supplement 923-034, March 2023.
  • November 2024
  • Exercise

Uber: Improving the Bad Pick Up Experience

By: Sara McKinley Torti
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Torti, Sara McKinley. "Uber: Improving the Bad Pick Up Experience." Harvard Business School Exercise 825-088, November 2024.
  • September – October 2011
  • Article

The Return Experience of Hedge Fund Investors

By: Ilia Dichev and Gwen Yu
Keywords: Investment
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Dichev, Ilia, and Gwen Yu. "The Return Experience of Hedge Fund Investors." World Financial Review (September–October 2011).
  • 01 Jan 2008
  • News

Value-based Health Care: The MD Anderson Experience

  • 13 Feb 2019
  • News

Want Digital Disruption? Decouple the Customer Experience

  • 15 Jul 2020
  • Video

GMP Reinvents the Experience by Going Virtual

  • 18 Aug 2022
  • Video

Preview the Pathways to Business Online Experience

  • 17 May 2022
  • News

Delivering a Personalized Shopping Experience with AI

  • 01 Mar 2022
  • News

Customer Experience in the Age of AI

  • 29 Jul 2013
  • Video

Happy Money: The Science of Smarter Spending - Buying Experiences

  • February 1975 (Revised November 1986)
  • Background Note

Note on the Use of Experience Curves in Competitive Decision Making

Describes the experience curve concept, details of its application, uses in competitive analysis, and a number of caveats and limitations. View Details
Keywords: Decision Making
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Hammond, John S. "Note on the Use of Experience Curves in Competitive Decision Making." Harvard Business School Background Note 175-174, February 1975. (Revised November 1986.)
  • 2019
  • Book

Race, Work, and Leadership: New Perspectives on the Black Experience

By: Laura Morgan Roberts, Anthony J. Mayo and David A. Thomas
Race, Work, and Leadership is a rare and important compilation of essays that examines how race matters in people’s experience of work and leadership. What does it mean to be black in corporate America today? How are racial dynamics in organizations changing?... View Details
Keywords: Race And Ethnicity; Diversity Management; Inclusion; Leader Selection; Race; Ethnicity; Diversity; Leadership; Leadership Development; Employment
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Roberts, Laura Morgan, Anthony J. Mayo, and David A. Thomas, eds. Race, Work, and Leadership: New Perspectives on the Black Experience. Boston, MA: Harvard Business Review Press, 2019.
  • 05 Jul 2021
  • News

Do Companies Really Need Chief Experience Officers to Know Their Customers?

  • 16 Apr 2019
  • Blog Post

How Being an Introvert Influenced My Business School Experience

Bismah Rahmat is a second-year student at HBS (Class of 2019). Here, Bismah shares her experience of how being an introvert specifically impacted her experience at the school as well as her summer internship... View Details
  • 21 Aug 2023
  • Video

Student Opportunities and Experiences in Climate and Sustainability at HBS

  • Article

Loss Aversion, Diminishing Sensitivity, and the Role of Experience in Repeated Decisions

Three experiments are presented that explore the assertion that loss aversion and diminishing sensitivity drive the effect of experience on choice behavior. The experiments are focused on repeated choice tasks where decision makers choose repeatedly between... View Details
Keywords: Experience and Expertise; Decision Choices and Conditions; Mathematical Methods; Loss
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Erev, Ido, Eyal Ert, and Eldad Yechiam. "Loss Aversion, Diminishing Sensitivity, and the Role of Experience in Repeated Decisions." Journal of Behavioral Decision Making 21, no. 5 (December 2008).
  • November 2018
  • Supplement

Intuit Video Supplement I: Running Better Experiments

By: Leonard A. Schlesinger and Joseph B. Fuller
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Schlesinger, Leonard A., and Joseph B. Fuller. "Intuit Video Supplement I: Running Better Experiments." Harvard Business School Multimedia/Video Supplement 319-703, November 2018.
  • January 2013 (Revised March 2013)
  • Case

Creating a Luxury Experience at Value Retail

By: Jose B. Alvarez and Matthew Preble
Value Retail PLC owned and managed a number of premium shopping destinations (Villages) across Europe. Soon the company would be moving into an entirely new market: China. The company's Villages had proven popular with both shoppers (many of whom were international... View Details
Keywords: Retailing; Tourism; Luxury; Brand Building; Brand Positioning; Real Estate; Brands and Branding; Human Resources; Retail Industry; Tourism Industry; Real Estate Industry; Europe; China
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Alvarez, Jose B., and Matthew Preble. "Creating a Luxury Experience at Value Retail." Harvard Business School Case 513-009, January 2013. (Revised March 2013.)
  • February 1990 (Revised August 2001)
  • Case

Merloni Elettrodomestici SpA: The Transit Point Experiment

By: Janice H. Hammond and Maura G Kelly
Merloni Elettrodomestici is a leading Italian manufacturer of domestic appliances. In 1986, an exposition for Merloni customers is scheduled at its Milano regional warehouse. During the two-month period preceding the event, when the warehouse must be free of inventory,... View Details
Keywords: Logistics; Marketing Channels; Planning; Time Management; Distribution Channels; Competitive Advantage; Customer Relationship Management; Information Technology; Consumer Products Industry; Italy
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Hammond, Janice H., and Maura G Kelly. "Merloni Elettrodomestici SpA: The Transit Point Experiment." Harvard Business School Case 690-003, February 1990. (Revised August 2001.)
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