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Publications

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  • All HBS Web  (692)
    • News  (127)
    • Research  (469)
    • Multimedia  (2)
  • Faculty Publications  (106)

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  • All HBS Web  (692)
    • News  (127)
    • Research  (469)
    • Multimedia  (2)
  • Faculty Publications  (106)
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  • 16 Jun 2020
  • Research & Ideas

Your Customers Have Changed. Here's How to Engage Them Again.

end-customers. Finally, Dettol created the #HandWashChallenge to encourage proper washing techniques while using its product, garnering over 20 billion views on TikTok. Firms that connect emotionally with their external and internal customers and emotionally and... View Details
Keywords: by Rohit Deshpandé, Ofer Mintz, and Imran S. Currim; Retail; Service
  • 13 Sep 2011
  • First Look

First Look: September 13

business. The book describes a conceptual framework, "the culture cycle," for managing culture that comprises setting and meeting expectations; establishing trust, engagement, and ownership among employees and customers that... View Details
Keywords: Sean Silverthorne
  • 14 Jun 2016
  • First Look

June 14, 2016

Wicked Problem Solvers: Lessons from Successful Cross-industry Teams By: Edmondson, Amy C. Abstract—Companies today increasingly rely on teams that span many industries for radical innovation, especially to solve “wicked problems.” So leaders have to understand how to... View Details
Keywords: Sean Silverthorne
  • 13 Feb 2006
  • Research & Ideas

When Gender Changes the Negotiation

inequities over time. Awareness of the factors that create gender-related advantages and disadvantages can help you mitigate their consequences—and promote a more egalitarian workplace. How Ambiguity Affects Negotiation At Park's firm, a... View Details
Keywords: by Dina W. Pradel, Hannah Riley Bowles & Kathleen L. McGinn
  • 04 Jan 2022
  • What Do You Think?

Firing McDonald’s Easterbrook: What Could the Board Have Done Differently?

a board member, I’ve unfortunately had to confront these issues. The McDonald’s board faced these issues in October 2019. The company’s CEO at the time, Steve Easterbrook, was found to have “engaged in a consensual relationship with an View Details
Keywords: by James Heskett
  • 11 Jul 2019
  • Sharpening Your Skills

Deconstructing 'Customer Experience'

evolved to the concept of the “customer experience,” essentially the ability to capture customer loyalty and promote evangelism by offering top-notch service and a delightful experience at every interaction, from browsing products on a... View Details
Keywords: by Sean Silverthorne; Retail; Service
  • 25 Jul 2013
  • Research & Ideas

Why Unqualified Candidates Get Hired Anyway

situation—which, while fortuitous for those lucky employees, can be disastrous on a companywide scale. When executives promote employees based primarily on their performance in a specific environment, a drop... View Details
Keywords: by Anna Secino; Education; Employment
  • 13 Dec 2021
  • Research & Ideas

The Unlikely Upside of Mergers: More Diverse Management Teams

Employees often feel stressed when their firms are bought by other companies, fearing they could face layoffs, demotions, or lousy working conditions. While it’s true that organizations tend to restructure their workforce following... View Details
Keywords: by Lane Lambert
  • 15 Nov 2016
  • First Look

November 15, 2016

increase the quality of employee-company matches (measured through employee departures of newly hired employees, store-level employee turnover, and store performance) except when store managers are... View Details
Keywords: Sean Silverthorne
  • 10 Apr 2014
  • Research & Ideas

John Kotter’s Plan to Accelerate Your Business

sorting work into departments, product divisions, and regions. Trouble is, managers in hierarchical organizations don't promote or reward risk and innovation—they rely on routine, and turn to the same trusted people to run key... View Details
Keywords: by Kim Girard
  • 13 Jul 2020
  • Research & Ideas

Merck CEO Ken Frazier Discusses a COVID Cure, Racism, and Why Leaders Need to Walk the Talk

employees inside companies, you can see that at middle management, there's a ceiling, and they don't progress beyond that ceiling. And so CEOs need to actively intervene to bring people in. I'll use myself as an example. The only reason... View Details
Keywords: by Staff; Pharmaceutical
  • 23 Apr 2013
  • First Look

First Look: April 23

responsibility, HBS has long tried to promote better business standards. Anteby's rich account reveals the surprising role of silence in HBS's process of codifying morals and values. As he describes, specifics are often left unspoken; for... View Details
Keywords: Sean Silverthorne
  • 04 Oct 2021
  • What Do You Think?

How Do We Make Sure the Right People End Up with Power in Organizations?

concerns). They can be countered by “power antidotes,” humility and empathy, that lead to achieving goals in responsible ways. Power antidotes support such things as diversity, inclusion, “voice” for everyone, psychological safety, innovation, View Details
Keywords: by James Heskett
  • 27 Oct 2020
  • Research & Ideas

Can Being the ‘Token’ Give Women and Minorities a Competitive Edge?

steps toward addressing institutional racism Companies have long used competition to motivate employees to think creatively and push themselves. Law firms, consultancies, and other adherents to the “up or out” philosophy aim to View Details
Keywords: by Danielle Kost
  • 12 Jun 2012
  • First Look

First Look: June 12

employees, rather than simply issuing orders, leaders can promote operational flexibility, employee engagement, and tight strategic alignment. Groysberg and Slind have identified four elements of... View Details
Keywords: Sean Silverthorne
  • 03 Oct 2007
  • Research & Ideas

Dealing with the ‘Irrational’ Negotiator

as irrational. We will also describe the dangers of doing so and explain how to avoid making such mistakes. Mistake 1: They Are Not Irrational; They Are Uninformed An executive (who is one of Deepak's students) was recently involved in a dispute with an ex-employee.... View Details
Keywords: by Deepak Malhotra & Max H. Bazerman
  • 09 Jun 2021
  • Research & Ideas

How Tennis, Golf, and White Anxiety Block Racial Integration

the researchers say. This segregation may not only create fractures in an organization’s culture, but may also disadvantage minority employees in performance evaluations and promotion decisions, given that... View Details
Keywords: by Jay Fitzgerald
  • 19 Mar 2014
  • Research & Ideas

A Brand Manager’s Guide to Losing Control

communities of like-minded people. Sometimes the like-mindedness centers on a brand; think Facebook fan pages or Twitter rants. "Consumers have always had the ability to boycott brands—or to 'buy-cott' brands they like by buying and View Details
Keywords: by Carmen Nobel; Advertising
  • 07 Oct 2014
  • First Look

First Look: October 7

http://hbr.org/product/Google-Inc--in-2014/an/915004-PDF-ENG Harvard Business School Case 714-520 Investing in Online Marketplaces Simon Rothman had recently been promoted from executive-in-residence to partner at esteemed venture capital... View Details
Keywords: Sean Silverthorne
  • 01 Oct 2001
  • Research & Ideas

Organizing the Family-Run Business

It is complicating to put on the board family member-employees who are working their way up the organization ladder. Their supervisors too often complain that it is not clear if the family employee reports to them or vice versa. I advise... View Details
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