Email - Publications - Faculty & Research

08 Oct 2020
Research & Ideas

Keep Your Weary Workers Engaged and Motivated

assuming they were left off an email chain because they are being eased out when in fact a simple error might be to blame. Creating a psychologically safe environment does not mean compromising on performance. Instead, it means... View Details

Keywords: by Boris Groysberg and Robin Abrahams

13 Dec 2022
Research & Ideas

The Color of Private Equity: Quantifying the Bias Black Investors Face

Founders: An Entrepreneur’s Dilemma Fencing Off Silicon Valley: Cross-Border Venture Capital and Technology Spillovers Financial Distancing: How Venture Capital Follows the Economy Down and Curtails Innovation Feedback or ideas to share? View Details

Keywords: by Pamela Reynolds; Financial Services

13 May 2024
Research & Ideas

Picture This: Why Online Image Searches Drive Purchases

Price Hikes How Much More Would Holiday Shoppers Pay to Wear Something Rare? With Predictive Analytics, Companies Can Tap the Ultimate Opportunity: Customers’ Routines Feedback or ideas to share? Email the Working Knowledge team at... View Details

Keywords: by Rachel Layne; Information Technology; Technology; Consumer Products; Retail

23 Apr 2024
In Practice

Getting to Net Zero: The Climate Standards and Ecosystem the World Needs Now

With each month clocking record-breaking temperatures across the planet, this Earth Day reflected the renewed urgency of regulators and businesses to find climate-change solutions. The US Securities and Exchange Commission recently adopted new rules that will mandate... View Details

Keywords: by Rachel Layne

19 Oct 2022
Op-Ed

Cofounder Courtship: How to Find the Right Mate—for Your Startup

Rock Center for Entrepreneurship. She's also a startup adviser and angel investor. This article originally appeared on her blog, Being FA and Other Ponderings. You Might Also Like: Who Will Give You the Best Professional Guidance? How Entrepreneurs Can Find the Right... View Details

Keywords: by Julia Austin

07 Apr 2023
Research & Ideas

When Celebrity ‘Crypto-Influencers’ Rake in Cash, Investors Lose Big

Holds Companies Accountable Is There a Method to Musk’s Madness on Twitter? Managers, Your Employees Don’t Want to Be Facebook ‘Friends’ Feedback or ideas to share? Email the Working Knowledge team at hbswk@hbs.edu. Image: zz/John... View Details

Keywords: by Kristen Senz

10 Jan 2023
Op-Ed

Time to Move On? Career Advice for Entrepreneurs Preparing for the Next Stage

Ponderings. You Might Also Like: Feeling Separation Anxiety at Your Startup? 5 Tips to Soothe These Growing Pains Cofounder Courtship: How to Find the Right Mate—for Your Startup Inclusive Leadership Advice: Get Comfortable With the Uncomfortable Feedback or ideas to... View Details

Keywords: by Julia Austin

29 Sep 2022
Op-Ed

Inclusive Leadership Advice: Get Comfortable With the Uncomfortable

This article originally appeared on LinkedIn. Follow Francesca Gino on LinkedIn to read more of her posts. You Might Also Like: When Your Nerves Get the Best of You, Change the Narrative How Women Can Learn from Even Biased Feedback Can an Organization Have Too Much... View Details

Keywords: by Francesca Gino

04 Apr 2023
Book

Two Centuries of Business Leaders Who Took a Stand on Social Issues

While shareholders still reign supreme at many companies, a widespread shift toward more responsible business practices is driving more leaders to take a stand on social and environmental issues today, says Harvard Business School Professor Geoffrey Jones. Jones... View Details

Keywords: by Lane Lambert; Consumer Products; Fashion; Retail; Green Technology

11 Apr 2023
Research & Ideas

Is Amazon a Retailer, a Tech Firm, or a Media Company? How AI Can Help Investors Decide

S&P 500? There are trillions and trillions of pension assets in S&P funds. Some things are just sticky because they are the benchmark. You Might Also Like: 8 Strategies to Sustain Business Innovation Why Technology Alone Can't Solve AI's Bias Problem How to Get... View Details

Keywords: by Danielle Kost; Consumer Products; Real Estate; Financial Services; Retail

19 Dec 2022
Research & Ideas

What Motivates People to Give Generously—and Why We Sometimes Don't

behaviors we see out there is to remember that people can express their prosociality in different ways. Some people might be more willing to give at a grocery store when they ask you to donate at the checkout counter. Other people might not give there but instead... View Details

Keywords: by Jen McFarland Flint, HBS Alumni Bulletin

08 Sep 2022
Book

Gen Xers and Millennials, It’s Time To Lead. Are You Ready?

the Working Knowledge Archives How Will Millennials Manage? Feedback or ideas to share? Email the Working Knowledge team at hbswk@hbs.edu. Image: iStockphoto/blackred View Details

Keywords: by Lane Lambert

14 Mar 2023
In Practice

What Does the Failure of Silicon Valley Bank Say About the State of Finance?

Credit Ratings? Buy Now, Pay Later: How Retail's Hot Feature Hurts Low-Income Shoppers Did Pandemic Stimulus Funds Spur the Rise of 'Meme Stocks'? Feedback or ideas to share? Email the Working Knowledge team at hbswk@hbs.edu. Image:... View Details

Keywords: by Dina Gerdeman; Financial Services; Banking

18 May 2022
Research & Ideas

Are Banks the ‘Bad Guys’? Overdraft Fees Are Crushing Low-Income Customers

everyone into the mainstream banking system, the authors suggest. “A blanket push for people to become banked is maybe not the policy response that is going to be the most effective for helping these consumers,” Williams says. Related reading from the Working Knowledge... View Details

Keywords: by Rachel Layne; Financial Services

23 Sep 2022
Research & Ideas

8 Strategies to Sustain Business Innovation

other dramatic pivots: Twitter was created as a text-style messaging program for a podcast company. Yelp was born as an automated email service. YouTube was originally an online dating site. Now they’re anchors of the digital world. “You... View Details

Keywords: by Lane Lambert

16 May 2023
In Practice

After Silicon Valley Bank's Flameout, What's Next for Entrepreneurs?

Like: Why Digital Is a State of Mind, Not Just a Skill Set Tech Hubs: How Software Brought Talent and Prosperity to New Cities Is A/B Testing Effective? Evidence from 35,000 Startups Feedback or ideas to share? Email the Working Knowledge... View Details

Keywords: by Avery Forman; Technology; Financial Services

24 Feb 2016
Research & Ideas

Why It's Best to Take Tests Early in the Day

reduce stress at work and increase job performance.” If you think your organization would benefit from experimenting with ways to recharge employees and increase their productivity, please send an email to Francesca Gino at fgino@hbs.edu... View Details

Keywords: by Carmen Nobel; Education

30 May 2024
Research & Ideas

Racial Bias Might Be Infecting Patient Portals. Can AI Help?

Innovation Lack of Female Scientists Means Fewer Medical Treatments for Women Harnessing AI: What Businesses Need to Know in ChatGPT’s Second Years Feedback or ideas to share? Email the Working Knowledge team at hbswk@hbs.edu. Image:... View Details

Keywords: by Ben Rand; Health

Article

Effect of Different Financial Incentive Structures on Promoting Physical Activity Among Adults: A Randomized Clinical Trial

By: Chethan Bachireddy, Andrew Joung, Leslie K. John, Francesca Gino, Bradford Tuckfield, Luca Foschini and Katherine L. Milkman

Importance: Few adults engage in recommended levels of physical activity. Financial incentives can promote physical activity, but little is known about how their structure influences their effectiveness; for example, whether incentives are more effective if they are... View Details

Keywords: Physical Activity; Financial Incentives; Motivation and Incentives; Money

Citation

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2020
Working Paper

Overcoming the Cold Start Problem of CRM Using a Probabilistic Machine Learning Approach

By: Eva Ascarza

The success of Customer Relationship Management (CRM) programs ultimately depends on the firm's ability to understand consumers' preferences and precisely capture how these preferences may differ across customers. Only by understanding customer heterogeneity, firms can... View Details

Keywords: Customer Management; Targeting; Deep Exponential Families; Probabilistic Machine Learning; Cold Start Problem; Customer Relationship Management; Customer Value and Value Chain; Consumer Behavior; Analytics and Data Science; Mathematical Methods; Retail Industry