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Publications

Publications

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  • All HBS Web  (739)
    • People  (4)
    • News  (179)
    • Research  (442)
    • Events  (6)
    • Multimedia  (5)
  • Faculty Publications  (280)

Show Results For

  • All HBS Web  (739)
    • People  (4)
    • News  (179)
    • Research  (442)
    • Events  (6)
    • Multimedia  (5)
  • Faculty Publications  (280)
← Page 13 of 739 Results →

    Suraj Srinivasan

    Suraj Srinivasan is the Philip J. Stomberg Professor of Business Administration, a member of the Accounting and Management faculty unit, and chair of the View Details

    Keywords: accounting industry; financial services

      Tsedal Neeley

      Tsedal Neeley is the Senior Associate Dean and Chair of the MBA program at Harvard Business School, where she is the Naylor Fitzhugh Professor of Business Administration, Faculty Chair of the... View Details

      • 27 Dec 2010
      • Research & Ideas

      HBS Faculty on 2010’s Biggest Business Developments

      innovations, or selling services—to step up and lead without a hierarchy. Consumer marketing companies are lining up to use these networks to reach their tailored demographics with highly personalized messages. Already they are revolutionizing marketing by shifting... View Details
      Keywords: by Staff
      • 01 Sep 2009
      • First Look

      First Look: September 1

      While HGO met with some early market success, ultimately its fate would hinge on how other parts of the company viewed it and on how the rest of the company was performing financially. Purchase this case: http://cb.hbsp.harvard.edu/cb/product/608098-PDF-ENG Intel NBI:... View Details
      Keywords: Martha Lagace

        Christopher T. Stanton

        Christopher Stanton is Marvin Bower Associate Professor of Business Administration in the Entrepreneurial Management Unit. Professor Stanton's research streams focus on personnel economics, organizational economics, labor markets, and entrepreneurship. His MBA... View Details

        • 30 Dec 2013
        • HBS Case

        HBS Cases: What Warren Buffett Saw in Newspapers

        owned interests in TV broadcasting and digital media, was carrying high levels of debt despite deep workforce and capital expenditure cuts. It was a situation that led its CFO to express doubt that Media... View Details
        Keywords: by Deborah Blagg; Journalism & News; Publishing
        • 05 Nov 2014
        • HBS Seminar

        CV Harquail, Authentic Organizations and Stevens Institute of Technology

        • 19 Nov 2014
        • HBS Seminar

        Duane Varan, MediaScience and Murdoch University

        • 22 Nov 2011
        • First Look

        First Look: November 22

        seeking to double her budget for social media and other digital marketing initiatives for 2011. A number of digital efforts implemented in the past two years seem to be bearing... View Details
        Keywords: Sean Silverthorne
        • June 2004 (Revised June 2006)
        • Case

        Scientific-Atlanta, Inc.

        By: Thomas R. Eisenmann
        Scientific-Atlantia (S-A), a leading manufacturer of cable TV equipment, is confronting strategic challenges in mid-2004. For decades, cable operators have faced high switching costs that have locked them into exclusive supply relationships with either S-A or its... View Details
        Keywords: Technological Innovation; Competition; Industry Structures; Television Entertainment; Duopoly and Oligopoly; Media and Broadcasting Industry; Media and Broadcasting Industry
        Citation
        Educators
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        Eisenmann, Thomas R. "Scientific-Atlanta, Inc." Harvard Business School Case 804-191, June 2004. (Revised June 2006.)
        • 06 Aug 2019
        • Blog Post

        Entrepreneurship and Global Capitalism - Discovering the Business of Storytelling

        Snigdha Sur (MBA 2017) is the Founder and CEO of The Juggernaut, a digital media company for South Asian stories. She’s on a mission to diversify storytelling and newsrooms and help challenge existing... View Details
        • January 2005 (Revised November 2005)
        • Case

        Gobi Partners: October 2004

        By: G. Felda Hardymon and Ann Leamon
        The general partners of Gobi Partners, a venture fund located in Shanghai, are trying to decide the best way to raise money for their first fund. Their strategy of investing in early-stage digital media companies in China was well-received by strategic investors--IBM... View Details
        Keywords: Decision Choices and Conditions; Venture Capital; Private Equity; Investment; Goals and Objectives; Emerging Markets; Problems and Challenges; Conflict Management; Shanghai
        Citation
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        Hardymon, G. Felda, and Ann Leamon. "Gobi Partners: October 2004." Harvard Business School Case 805-090, January 2005. (Revised November 2005.)
        • November 2000 (Revised October 2005)
        • Case

        TiVo

        TiVo is a digital video recorder that allows viewers to watch what they want, when they want to watch it. Fourteen months into the launch, sales are very disappointing. Brodie Keast, VP of marketing and sales, wants to combine a catchy communications campaign, product... View Details
        Keywords: Marketing Communications; Product Launch; Television Entertainment; Innovation and Invention; Electronics Industry
        Citation
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        Wathieu, Luc R., and Michael Zoglio. "TiVo." Harvard Business School Case 501-038, November 2000. (Revised October 2005.)
        • October 2007 (Revised March 2008)
        • Case

        Dove: Evolution of a Brand

        By: John A. Deighton
        Examines the evolution of Dove from functional brand to a brand with a point of view after Unilever designated it as a masterbrand, and expanded its portfolio to cover entries into a number of sectors beyond the original bath soap category. The development causes the... View Details
        Keywords: History; Expansion; Marketing Strategy; Social Marketing; Digital Marketing; Brands and Branding; Consumer Products Industry; Beauty and Cosmetics Industry
        Citation
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        Deighton, John A. "Dove: Evolution of a Brand." Harvard Business School Case 508-047, October 2007. (Revised March 2008.) (request a courtesy copy.)

          Jeremy Yang

          Jeremy Yang is an Assistant Professor of Business Administration in the Marketing Unit at Harvard Business School. He teaches Marketing in the MBA required curriculum. He develops data products for... View Details
          Keywords: media; media; media; media; media

            Daniel Rabetti

            Professor Rabetti is a financial economist from São Paulo, Brazil, with a Ph.D. in Business from Tel Aviv University. He joined the National University of Singapore (NUS) Business School in 2023 as the S. Dhanabalan Chair in Quantitative Studies and an Assistant... View Details

            • 29 Apr 2025
            • HBS Seminar

            Magie Cheng & David Huang

            • March 1998 (Revised August 1998)
            • Case

            BSkyB

            By: Debora L. Spar
            In 1983, Rupert Murdoch's News Corp. bought a floundering two-year-old British company called Satellite Television plc. and renamed it Sky. Without external financing, without having been allocated any space on Britain's existing satellites, and over the opposition of... View Details
            Keywords: Information Technology; Change Management; Television Entertainment; Media and Broadcasting Industry; Great Britain
            Citation
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            Spar, Debora L., and Paula Zakaria. "BSkyB." Harvard Business School Case 798-077, March 1998. (Revised August 1998.)
            • February 2021 (Revised April 2024)
            • Case

            Shopify: The Conquest for Chinese E-Commerce

            By: Jeffrey F. Rayport, Avani Patel, Samantha Lin and Ariel Yang
            In mid-2020, Tobias Lütke, CEO of Shopify, faced a critical decision on how to time potential expansion into the China market. Over the prior 15 years, his Canadian software-as-a-service company had grown from a small e-commerce solutions provider to a full service... View Details
            Keywords: Timing; Corporate Entrepreneurship; Service Operations; Business Model; Organizational Design; Change Management; Cross-Cultural and Cross-Border Issues; Global Strategy; Health Pandemics; Growth Management; Marketing Strategy; Digital Platforms; Alliances; Partners and Partnerships; Opportunities; Internet and the Web; E-commerce; United States; Canada; China
            Citation
            Educators
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            Rayport, Jeffrey F., Avani Patel, Samantha Lin, and Ariel Yang. "Shopify: The Conquest for Chinese E-Commerce." Harvard Business School Case 821-081, February 2021. (Revised April 2024.)

              Shane M. Greenstein

              Shane Greenstein is the Martin Marshall Professor of Business Administration. He teaches in the Technology, Operations and Management Unit. 

              Encompassing a wide array of questions about computing, communication, and Internet markets, Professor Greenstein’s... View Details

              Keywords: computer; information technology industry; electronics; information; e-commerce industry; internet; software
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