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- All HBS Web
(2,692)
- People (2)
- News (1,181)
- Research (1,476)
- Events (5)
- Multimedia (1)
- Faculty Publications (1,326)
- Web
HBS - The year in Review
Marketing Faculty Promotions Two faculty members were promoted. Full Professor Full Professor Scott Duke Kominers Entrepreneurial Management Associate Professor Associate Professor Mark L. Egan Finance Faculty & Staff Demographics HBS has... View Details
- September 2017 (Revised September 2023)
- Case
Chase Sapphire: Creating a Millennial Cult Brand
By: Shelle Santana, Jill Avery and Christine Snively
The launch of the Chase Sapphire Reserve credit card was enthusiastically received by millennial consumers, a cohort that had previously eluded JPMorgan Chase and its competitors. With the one-year anniversary of the launch approaching, managers are focused on... View Details
Keywords: Brand ＆ Product Management; Product Strategy; New Product Development; Credit Card; Customer Acquisition; CRM; Millennials; Marketing; Marketing Strategy; Brands and Branding; Credit Cards; Product Development; Product Launch; Customer Relationship Management; Consumer Behavior; Demographics; Financial Services Industry; Service Industry; Banking Industry; United States; North America
Santana, Shelle, Jill Avery, and Christine Snively. "Chase Sapphire: Creating a Millennial Cult Brand." Harvard Business School Case 518-024, September 2017. (Revised September 2023.)
- 30 Sep 2019
- Book
6 Steps to Building a Better Workplace for Black Employees
treated fairly within their larger organizations. “These surveys should be broken down by demographic categories, including race and gender, to identify certain populations that have a lower engagement or sense of commitment to the... View Details
Keywords: by Dina Gerdeman
- 07 Jul 2019
- HBS Case
Walmart's Workforce of the Future
explores how technology and demographics are changing the way companies like Walmart, and their workers, operate. “The pace of change in the retail sector is truly extraordinary,” says Kerr, the D’Arbeloff Professor of Business... View Details
- Web
Business History - Faculty & Research
Management ; Business Earnings ; Financial Statements ; Change Management ; Disruption ; Volatility ; Transition ; Crime and Corruption ; Cost vs Benefits ; Decision Making ; Decision Choices and Conditions ; Decisions ; Demographics ;... View Details
- 01 Mar 2024
- News
In My Humble Opinion: Role Model
One of four daughters of Pakistani immigrants, Salma Qarnain (MBA 2002) grew up in the midwestern “I” states of Iowa, Illinois, and Indiana before attending Stanford University. “It was my first experience feeling happy and comfortable in a place that had diversity,”... View Details
- 01 Mar 2024
- News
Case Study: Testing the Waters
Illustration by Christina Spano Endurance training was nothing new to Lauren Picasso (MBA 2014), who’d raced through her younger years as a cross-country runner and swimmer. In 2017, when she was director of marketing at Jet.com and looking for a physical challenge,... View Details
- 28 Jan 2022
- News
New Resources for Board Membership
- Article
Whites See Racism as a Zero-Sum Game That They Are Now Losing
By: Michael I. Norton and Samuel R. Sommers
Although some have heralded recent political and cultural developments as signaling the arrival of a post-racial era in America, several legal and social controversies regarding "reverse racism" highlight Whites' increasing concern about anti-White bias. We show that... View Details
Keywords: Racism; Zero-sum Game; Bias; Affirmative Action; Prejudice and Bias; Race; Social Issues; United States
Norton, Michael I., and Samuel R. Sommers. "Whites See Racism as a Zero-Sum Game That They Are Now Losing." Perspectives on Psychological Science 6, no. 3 (May 2011): 215–218.
- Web
Knowing Your Students - Christensen Center for Teaching & Learning
online class cards that provide a detailed profile of each student, including a photo, name pronunciation, educational background, work experience, demographic data, and extracurricular interests. Instructors study these profiles before... View Details
- Web
Health Care - Faculty & Research
Keywords: Equality and Inequality ; Demographics ; Outcome or Result ; Health Care and Treatment ; Framework ; Health Industry Citation Register to Read Purchase Related Gallani, Susanna, Mary Lynch Witkowski, Lidia M. V. R. Moura, and... View Details
- 01 Jun 2023
- News
Pet Project
Illustration by Shane Cluskey Like pet owners everywhere, Katie Spies (MBA 2019) would do anything for her dog. In 2014, when her Italian greyhound, George, started experiencing seizures and other health problems that didn’t respond to medications, the vet recommended... View Details
- 2023
- Article
Building the Business Case for an Inclusive Approach to Digital Health Measurement with a Web App (Market Opportunity Calculator): Instrument Development Study
By: Mitchell Tang, Yashoda Sharma, Jennifer C. Goldsack and Ariel Dora Stern
Background: The use of digital health measurement tools has grown substantially in recent years. However, there are concerns that the promised benefits from these products will not be shared equitably. Underserved populations, such as those with lower education and... View Details
Keywords: Demographics; Product Development; Health Care and Treatment; Medical Devices and Supplies Industry
Tang, Mitchell, Yashoda Sharma, Jennifer C. Goldsack, and Ariel Dora Stern. "Building the Business Case for an Inclusive Approach to Digital Health Measurement with a Web App (Market Opportunity Calculator): Instrument Development Study." JMIR Formative Research 7 (2023).
- 09 Nov 2023
- News
A Third Act for Ron Shaich (MBA 1978)
Widely credited with pioneering the concept of the restaurant industry’s $80 billion “fast casual” segment, Ron Shaich (MBA 1978) started small: a 400-square-foot business in Boston’s Downtown Crossing that sold cookies. From those humble but tasty beginnings, Shaich... View Details
- February 2016 (Revised January 2018)
- Case
Democracy, Sovereignty, and the Struggle over Cherokee Removal
By: David Moss, Marc Campasano and Dean Grodzins
By the mid-1830s, the U.S. Government and the State of Georgia had for years been pushing the Cherokees to turn all of their territory over to white settlers and move west, yet it appeared that most Cherokees wanted to keep their ancestral homeland. In October 1835,... View Details
Keywords: Governance; Nationality; Ethics; Government and Politics; Agreements and Arrangements; History; United States
Moss, David, Marc Campasano, and Dean Grodzins. "Democracy, Sovereignty, and the Struggle over Cherokee Removal." Harvard Business School Case 716-051, February 2016. (Revised January 2018.)
- 01 Jun 2024
- News
Alumni Achievement Awards 2024
Photographed by Susan Young; Edited by Julia Hanna MORE ON THE RECIPIENTS Read more about the 2024 recipients, and learn about past recipients. ALUMNI ACHIEVEMENT AWARDS SITE MORE ON THE RECIPIENTS Read more about the 2024 recipients, and learn about past recipients.... View Details
- October 2013 (Revised November 2021)
- Case
Cynthia Carroll at Anglo American (A)
By: Gautam Mukunda, Lisa Mazzanti and Aldo Sesia
In 2007, Cynthia Carroll, the newly-appointed chief executive of mining giant Anglo American, was considering shutting down mines in South Africa for safety reasons, namely worker fatalities. No company had ever done so before. Carroll felt that operating a company... View Details
Keywords: Culture; Leadership; Gender; Safety; Working Conditions; Business Exit or Shutdown; Organizational Culture; Change Management; Mining; Mining Industry; South Africa
Mukunda, Gautam, Lisa Mazzanti, and Aldo Sesia. "Cynthia Carroll at Anglo American (A)." Harvard Business School Case 414-019, October 2013. (Revised November 2021.)
- TeachingInterests
Managing the Future of Work (MBA Education—Elective Curriculum)
The nature and scope of work is changing rapidly, creating massive business challenges in the shadow of broader political and social shifts. HBS launched a major initiative in 2017 on Managing the Future of Work to define these workplace issues and... View Details
- September–October 1996
- Article
Making Differences Matter: A New Paradigm for Managing Diversity
By: D. A. Thomas and Robin Ely
Thomas, D. A., and Robin Ely. "Making Differences Matter: A New Paradigm for Managing Diversity." Harvard Business Review 74, no. 5 (September–October 1996): 79–90.