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Publications

Publications

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  • All HBS Web  (1,116)
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    • Research  (784)
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Show Results For

  • All HBS Web  (1,116)
    • People  (1)
    • News  (216)
    • Research  (784)
    • Events  (8)
    • Multimedia  (1)
  • Faculty Publications  (236)
← Page 13 of 1,116 Results →
  • 30 Sep 2020
  • Blog Post

Reflecting on my service

ventured into combat, protecting my fellow veterans as we transitioned back into a difficult world. So it was no surprise to me that as the COVID-19 pandemic unfolded, I found myself once again seeking to safeguard others, as the Deputy Director of View Details
  • 15 Sep 2008
  • Research & Ideas

The Coming Transformation of Social Enterprise

trillion will flow directly to social enterprise organizations. Concurrently, a new generation of business leaders and philanthropists is experimenting with hybrid forms of social enterprises while demanding more transparency and... View Details
Keywords: by Roger Thompson
  • 06 Oct 2015
  • First Look

October 6, 2015

themselves and the charity, they respond very similarly to self risk and charity risk. By contrast, when their decisions force tradeoffs between money for themselves and the charity, participants act more averse to charity risk and less averse to self risk. These... View Details
Keywords: Sean Silverthorne
  • 2011
  • Book

Accelerating Energy Innovation: Insights from Multiple Sectors

By: Rebecca Henderson and Richard G. Newell
Accelerating energy innovation could be an important part of an effective response to the threat of climate change. Written by a stellar group of experts in the field, this book complements existing research on the subject with an exploration of the role that public... View Details
Keywords: Energy Sources; Innovation and Invention; Climate Change; Policy; Competition; Demand and Consumers; Finance; Energy Industry
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Henderson, Rebecca, and Richard G. Newell, eds. Accelerating Energy Innovation: Insights from Multiple Sectors. National Bureau of Economic Research Conference Report. University of Chicago Press, 2011.
  • Web

Managing the Future of Work

abilities in others. This shift demands a fundamental rethinking of organizational structure, how businesses approach talent management, and how individuals navigate their careers. Navigating Opportunity: Career Information and Mobility... View Details
  • 12 Dec 2023
  • Book

HBS Faculty Books of 2023: Find Happiness, Fix Things, and Fail Well

mobilize organizational change quickly, untangle digital strategy, and reflect on socially responsible leadership. Take a look back at some of the books by Harvard Business School faculty members that hit the market this year: Economic... View Details
Keywords: by Danielle Kost
  • March 1992 (Revised October 1994)
  • Case

AT&T Consumer Products

By: Joseph L. Badaracco Jr.
Describes the factors AT&T Consumer Products managers considered in deciding whether to locate a new plant for telephone answering machines in the United States, Asia, or Mexico. Describes in depth the restructuring of AT&T during the 1980s, the competition facing its... View Details
Keywords: Restructuring; Competitive Strategy; Trade; Management; Operations; Crime and Corruption; Executive Compensation; Selection and Staffing; Demand and Consumers; Asia; Mexico
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Badaracco, Joseph L., Jr. "AT&T Consumer Products." Harvard Business School Case 392-108, March 1992. (Revised October 1994.)
  • July 1991 (Revised June 1992)
  • Case

Retail Promotional Pricing: When Is a Sale Really a Sale? (A)

Addresses the controversy that surrounds highly promotional retail pricing referred to as "high-low pricing" by the trade. High-low pricing involves setting prices at an initially high level for a brief period of time, then discounting off the so-called "regular" or... View Details
Keywords: Courts and Trials; Price; Ethics; Consumer Behavior; Product Marketing; Retail Industry; Colorado
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Ortmeyer, Gwendolyn K. "Retail Promotional Pricing: When Is a Sale Really a Sale? (A)." Harvard Business School Case 591-111, July 1991. (Revised June 1992.)
  • 25 Jun 2024
  • Research & Ideas

Rapport: The Hidden Advantage That Women Managers Bring to Teams

understand the production function and process well,” Tamayo says. “Here, we know you need (various) stations covered—cashier, grill, fryer, assembly, drinks, dessert—and then we have a sense of how a demand shock like a delivery platform... View Details
Keywords: by Kara Baskin; Food & Beverage
  • Web

FAQs - Alumni

cost—HBS does not receive any related income. If you need financial assistance with registration fees, please email your request to alumni@hbs.edu . Hotel and travel expenses are the responsibility of the individual(s). What if I need to... View Details
  • June 17, 2016
  • Comment

Companies Need to Start Marketing Security to Customers

By: John A. Quelch
Recent events in Orlando underscore an important marketing truth: consumer safety and security are mission critical. A popular nightclub, Pulse, known as a safe place for the LGBT community, is put out of business at least temporarily by a terrorist act. Not far away... View Details
Keywords: Consumer Safety; Public Safety; Brand Attraction; Risk Management; Safe Environment Benefit; Marketing Safety; Global Brands; Advertising; Change Management; Disruption; Volatility; Crime and Corruption; Customers; Music Entertainment; Animation Entertainment; Film Entertainment; Brands and Branding; Marketing Communications; Marketing Strategy; Product Marketing; Consumer Behavior; Problems and Challenges; Safety; Corporate Strategy; Business Strategy; Entertainment and Recreation Industry; Tourism Industry; Travel Industry; United States
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Quelch, John A. "Companies Need to Start Marketing Security to Customers." Harvard Business School Working Knowledge (June 17, 2016). (Republished by Fortune.com as "What the Orlando Tragedies Can Teach Businesses" on June 20, 2016.)
  • December 2020
  • Article

Consumer Reactance to Promotional Favors

By: Marco Bertini and Aylin Aydinli
Promotional favors are an increasingly popular but seldom researched form of price promotion where the receipt of the saving by consumers depends on an action on their part that is nonmonetary in nature, such as completing a questionnaire, posting a review, or making a... View Details
Keywords: Promotional Favors; Conditional Discounts; Psychological Reactance; Price Promotions; Pricing; Marketing; Price; Consumer Behavior
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Bertini, Marco, and Aylin Aydinli. "Consumer Reactance to Promotional Favors." Journal of Retailing 96, no. 4 (December 2020): 578–589.
  • 16 Jan 2006
  • Research & Ideas

What Customers Want from Your Products

improve—and when these responses were averaged with those of other customers in the targeted demographic segment—it led to a one-size-fits-none product. Once they understood the jobs the customers were trying to do, however, it became... View Details
Keywords: by Clayton M. Christensen, Scott Cook & Taddy Hall; Consumer Products
  • 16 Jun 2008
  • Research & Ideas

Seven Tips for Managing Price Increases

SUV for a hybrid, an example of how price inflation on one product can cause demand shifts in a second, related, category. More customers than usual will be looking out for price promotions, but don't give away the store to those who... View Details
Keywords: by John Quelch
  • 31 Jan 2022
  • Research & Ideas

Where Can Digital Transformation Take You? Insights from 1,700 Leaders

“agreed” or “strongly agreed” that organizations will not remain competitive unless they radically adapt to the demands of the digital era. All but 3 percent indicated that their organizations were undergoing digital transformation. [div... View Details
Keywords: by Linda A. Hill, Ann Le Cam, Sunand Menon, and Emily Tedards
  • Web

Technology & Operations Management - Faculty & Research

concerned with the design, management, and improvement of operating systems and processes . As we seek to understand the challenges confronting firms competing in today's demanding environment, the focus of our work has broadened to... View Details
  • January 2009
  • Supplement

Live Nation Faces the Music (B)

By: Stephen P. Bradley, Frank V. Cespedes and Kerry Herman
In 2008, concert producer and promoter Live Nation, faces a decision about its strategy in light of the tumultuous changes in the music industry and the increasing power of the major artists. As the music business once again recreates itself in response to new... View Details
Keywords: Arts; Transformation; Revenue; Framework; Five Forces Framework; Demand and Consumers; Industry Structures; Relationships; Opportunities; Power and Influence; Business Strategy; Music Industry
Citation
Related
Bradley, Stephen P., Frank V. Cespedes, and Kerry Herman. "Live Nation Faces the Music (B)." Harvard Business School Supplement 709-465, January 2009.
  • Web

Behavioral Finance & Financial Stability

Financial Sector More Info The Impact of Pensions and Insurance on Global Yield Curves By: Robin Greenwood & Annette Vissing-Jorgensen JUN 2018 In this NBER working paper, researchers from the Behavioral Finance and Financial Stability Initiative evaluate the View Details
  • 20 Feb 2008
  • First Look

First Look: February 20, 2008

growth of a company. Not surprisingly, firms spend billions of dollars on marketing. Given these large investments, marketing managers have the responsibility to optimally allocate these resources and demonstrate that these investments... View Details
Keywords: Martha Lagace
  • 14 Feb 2022
  • Research & Ideas

Curiosity, Not Coding: 6 Skills Leaders Need in the Digital Age

only exponential change in emerging technologies and the demands of employees, customers, and broader stakeholders. Executives, particularly those who are digital immigrants, must be prepared to transform themselves and prepare for an... View Details
Keywords: by Linda A. Hill, Ann Le Cam, Sunand Menon, and Emily Tedards; Technology
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