Demand Planning - Publications - Faculty & Research

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Business & Environment - Faculty & Research

November 2017) Case Sustainability at IKEA Group By: V. Kasturi Rangan , Michael W. Toffel , Vincent Dessain and Jerome Lenhardt By 2014, IKEA Group was the largest home furnishing company, with EUR28.5 billion of sales, and planned to... View Details

10 Apr 2012
First Look

First Look: April 10

guidance for leaders considering these questions and can help them estimate their optimal span of control. The issues explored are ones many senior executives-not just CEOs-should revisit throughout their careers. The best leaders stay mindful of the evolving View Details

Keywords: Carmen Nobel

07 Mar 2011
Research & Ideas

Why Companies Fail—and How Their Founders Can Bounce Back

leap, surging forward with plans without taking the time to realize that the base assumption of the business plan is wrong. They believe they can predict the future, rather than try to create a future with... View Details

Keywords: by Carmen Nobel

04 Sep 2001
Research & Ideas

Governing the Family-Run Business

The topic of governance is hot. Shareholders, managers, and business advisors are demanding improved governance of (typically public) companies by strengthening their boards of directors and developing more responsive shareholder... View Details

20 Aug 2013
First Look

First Look: August 20

Publications August 2013 Marketing Science Do Bonuses Enhance Sales Productivity? A Dynamic Structural Analysis of Bonus-Based Compensation Plans By: Chung, Doug J., Thomas Steenburgh, and K. Sudhir Abstract—We estimate a dynamic... View Details

Keywords: Anna Secino

09 Feb 2016
First Look

February 9, 2016

most sales compensation plans (about 70%, according to surveys) incentivize volume independent of the type of sale or cost-to-serve different customers. This is ineffective deal management and, to avoid this, some firms establish a... View Details

Keywords: Sean Silverthorne

07 Jul 2008
Research & Ideas

Innovation Corrupted: How Managers Can Avoid Another Enron

for natural gas, and to create derivative supply contracts that could help customers manage the risks of demand volatility and price swings more effectively than before. In this way, Skilling and his colleagues solved a major contracting... View Details

Keywords: by Martha Lagace; Energy; Utilities

18 Jul 2023
News

The First Five Years: Brooke Biederman (MBA 2019)

What are your long-term goals? I want Forby to make movies that draw people back to theaters. Ultimately, there will be a resurgence in moviegoing. The stat from the 1950s (when 80% of Americans went to the movies at least weekly) might not be realistic nowadays due to... View Details

Keywords: Robert Bochnak

15 May 2007
First Look

First Look: May 15, 2007

orders placed for delivery tomorrow include more items for planned meals (as opposed to items for general stocking) than orders placed for delivery in the more distant future, and that groceries for planned... View Details

Keywords: Martha Lagace

Web

2023 Reunion Presentations - Alumni

flexibility and how to redesign management practices to make flexible hybrid work more productive and innovative. How Not to Bankrupt Your Family Professor Lauren Cohen + More Info – Less Info In this session, we will explore pitfalls of succession and legacy View Details

08 Mar 2021
In Practice

COVID Killed the Traditional Workplace. What Should Companies Do Now?

A year ago, COVID-19 forced many companies to send employees home—often with a laptop and a prayer. Now, with COVID cases subsiding and vaccinations rising, the prospect of returning to old office routines appears more possible. But will employees want to flock back to... View Details

Keywords: by Dina Gerdeman

16 Apr 2020
Blog Post

Am I Eligible for the 2+2 Program?

College seniors from any academic background are eligible to apply but some preference will be given to high potential individuals on paths that aren't as well established in leading to graduate business school, including applicants: View Details

13 Apr 2010
First Look

First Look: April 13

by deviating frequently and in predictable ways from the recommendations offered by a centralized capacity planning model. Finally, we document that these discretionary capacity supply decisions exhibit a strong learning effect whereby... View Details

Keywords: Martha Lagace

June 2020 (Revised October 2020)
Case

What Went Wrong with Boeing's 737 Max?

By: William W. George and Amram Migdal

This case describes the development of the Boeing 737 Max airplane model and the events leading up to two tragic plane crashes, in which a total of 346 people died: the crash of Lion Air flight 610 on October 29, 2018, in Indonesia, and the crash of Ethiopian Airlines... View Details

Keywords: Communication; Communication Intention and Meaning; Communication Strategy; Forms of Communication; Announcements; Decision Making; Decision Choices and Conditions; Judgments; Ethics; Moral Sensibility; Values and Beliefs; Globalization; Global Strategy; Governance; Corporate Accountability; Governance Controls; Human Resources; Resignation and Termination; Leadership; Leadership Style; Management; Business or Company Management; Crisis Management; Management Practices and Processes; Management Skills; Management Style; Management Systems; Risk Management; Time Management; Markets; Demand and Consumers; Digital Platforms; Supply and Industry; Duopoly and Oligopoly; Industry Structures; Operations; Product Development; Organizations; Organizational Change and Adaptation; Organizational Culture; Outcome or Result; Failure; Success; Planning; Strategic Planning; Problems and Challenges; Relationships; Business and Community Relations; Business and Government Relations; Business and Stakeholder Relations; Risk and Uncertainty; Safety; Strategy; Transportation; Air Transportation; Aerospace Industry; Air Transportation Industry; Africa; Ethiopia; Asia; Indonesia; North and Central America; United States; Seattle; Chicago

Citation

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February 2015 (Revised September 2016)
Teaching Note

Making stickK Stick: The Business of Behavioral Economics

By: Leslie K. John and Michael Norton

Email mking@hbs.edu for a courtesy copy.

This Teaching Note explains the theory of the case and teaching plan for the case: Making sticK Stick: The Business of Behavioral Economics (514019). The case focuses on a... View Details

Keywords: Behavioral Economics; Behavior Change; B2B Vs. B2C; Human Resource Management; Marketing Of Innovations; Health ＆ Wellness; Weight Loss; Charitable Giving; Marketing; Consumer Behavior; Entrepreneurship; Internet and the Web; Health; Business Model; Sales; Human Resources; Health Industry; United States

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02 Nov 2023
News

Seeding Startups

Shirish Nadkarni (MBA 1987) was the director of product planning for Microsoft’s MSN when he decided he was ready to become an entrepreneur. He had recently led the growing internet portal’s 1997 acquisition of Hotmail, the first free,... View Details

Keywords: April White

14 May 2018
Research & Ideas

Amazon vs. Whole Foods: When Cultures Collide

centers. This sometimes resulted in reports of workers stressed out and exhausted by the demanding environment. “It’s one of those cultures that works for some people, but not others,” says Campbell, “there is a lot more performance... View Details

Keywords: by Michael Blanding; Food & Beverage

23 Nov 2021
Research & Ideas

The Vinyl Renaissance: Take Those Old Records Off the Shelf

of our clients are upping their order sizes. They’ll say, “I only want 2,000 records.” They’ll put the order in and then say, “We sold through that too fast. We need 6,000.” So, all of our capacity planning has been thrown off by how much... View Details

Keywords: by Christine Pazzanese, Harvard Gazette; Music

29 Nov 2022
Research & Ideas

Is There a Method to Musk’s Madness on Twitter?

Musk either needs to agree to some of the demands of the advertisers, or he needs to more aggressively experiment with and grow the alternative revenue streams that he seems to aspire to. He’s proposed things like premium memberships, as... View Details

Keywords: by Christina Pazzanese, Harvard Gazette; Technology

28 Mar 2024
News

Rooms with a View

company or a small company,” he says, “you’d always run into this obstacle of scaling talent.” It seems like an obvious need, Mirza acknowledges. “But it’s usually an afterthought. There was no planning for it, no tools for it.” Mirza is... View Details

Keywords: April White; photos by Christina Gandolfo; Hospitality

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