Publications

October 2019
Case

Engaging the Nationwide Workforce

By: Ethan S. Bernstein, Jessica Gover and Sarah Mehta

Nationwide is “on your side,” but did employees feel that way? CAO Gale King and CEO Steve Rasmussen, starting in 2008, invested heavily in a human capital strategy centered around “engagement” at the Ohio-based Nationwide Mutual Insurance Company. Set in 2014, this... View Details

22 Nov 2010
Research & Ideas

Seven Strategy Questions: A Simple Approach for Better Execution

strategy is, it won't work forever. There will be booms and busts, customer preferences will change, competitors will introduce new products, and disruptive new technologies will emerge in unexpected places. This brings us to the final implementation imperative: View Details

Keywords: by Robert Simons

16 Oct 2023
HBS Case

Advancing Black Talent: From the Flight Ramp to 'Family-Sustaining' Careers at Delta

for years, many of whom had been working two jobs to sustain their families,” she says. “They took OneTen’s model and adapted it to address the challenges and opportunities that Delta faced.” What can other business leaders learn? To... View Details

Keywords: by Lane Lambert; Air Transportation

October 2020 (Revised February 2025)
Technical Note

Reinvention

By: Ryan Raffaelli

This note is designed to introduce students to the fundamental concepts of leading innovation in established organizations. Reinvention is a process whereby organizations respond to changes in the environment that threaten their core business model, technologies,... View Details

Keywords: Innovation And Strategy; Leadership And Change Management; Organizational Ambidexterity; Exploration And Exploitation; Innovation and Management; Innovation Leadership; Leading Change; Technology Adoption; Change Management; Organizational Change and Adaptation

09 Jan 2012
Research & Ideas

Location, Location, Location: The Strategy of Place

movie industry resides. Alcácer says that when Disney bought Pixar in 2006, Pixar executives asked to remain based in Northern California because they didn't want the company's culture to be negatively affected by the View Details

Keywords: by Dina Gerdeman

01 Aug 2022
What Do You Think?

Does Religious Belief Affect Organizational Performance?

the question is extended more broadly to organizations in general, there is little for us to go on in responding to the question. The impact of culture on performance has interested me for several decades, having teamed in 1992 with John... View Details

Keywords: Re: James L. Heskett

07 Apr 2021
Research & Ideas

How Teams Work: Lessons from the Pandemic

post-COVID collaboration in organizational cultures reshaped by remote work. Research by Leslie Perlow, the Konosuke Matsushita Professor of Leadership at HBS, and colleagues sheds light on the interactions that were lost during the... View Details

Keywords: by Kristen Senz

01 May 2020
What Do You Think?

Does Remote Work Mix with Organizational Culture?

SUMMING UP Is Management the Missing Ingredient in Melding Organization Culture and Remote Work? Those who have experienced remote work are largely vocal supporters of the notion. Its success is dependent, on the one hand, on an effective... View Details

Keywords: by James Heskett

August 2015 (Revised June 2021)
Case

Amazon.com, 2021

By: John R. Wells, Benjamin Weinstock, Gabriel Ellsworth and Galen Danskin

In February 2021, Amazon announced 2020 operating profits of $22,899 million, up from $2,233 million in 2015, on sales of $386 billion, up from $107 billion five years earlier (see Exhibit 1). The shareholders expressed their satisfaction (see Exhibit 2), but not all... View Details

Keywords: Strategic Analysis; Retail; E-commerce; Amazon; Internet; Amazon.com; AmazonFresh; Jeff Bezos; Cloud Computing; Marketplaces; Streaming; E-reader Market; Digital Media; Mobile App; Online Retail; Shipping; Database; Tablet; Kindle; Kindle Fire; Smartphone; Delivery; Digital Platforms; Competition; Internet and the Web; Corporate Strategy; Digital Marketing; Business Growth and Maturation; Business Model; Business Organization; For-Profit Firms; Film Entertainment; Games, Gaming, and Gambling; Music Entertainment; Television Entertainment; Profit; Revenue; Global Strategy; Multinational Firms and Management; Taxation; Business History; Human Resources; Resignation and Termination; Books; Human Capital; Working Conditions; Business or Company Management; Goals and Objectives; Growth and Development Strategy; Growth Management; Management Practices and Processes; Industry Growth; Industry Structures; Media; Distribution; Distribution Channels; Order Taking and Fulfillment; Infrastructure; Logistics; Product Development; Supply Chain; Supply Chain Management; Organizational Culture; Public Ownership; Work-Life Balance; Problems and Challenges; Labor and Management Relations; Strategy; Adaptation; Business Strategy; Competitive Strategy; Diversification; Expansion; Integration; Horizontal Integration; Vertical Integration; Information Infrastructure; Information Technology; Mobile and Wireless Technology; Price; Applications and Software; Marketing; Marketing Strategy; Working Capital; Customer Focus and Relationships; Customer Value and Value Chain; Retail Industry; Advertising Industry; Distribution Industry; Electronics Industry; Entertainment and Recreation Industry; Information Technology Industry; Manufacturing Industry; Motion Pictures and Video Industry; Music Industry; Publishing Industry; Shipping Industry; Technology Industry; Video Game Industry; Web Services Industry; United States; Washington (state, US); Seattle

March 2024 (Revised September 2024)
Case

Supercell 2.0: Clash of Plans

By: Jeffrey F. Rayport and George Gonzalez

Founded in 2010, Supercell was a Helsinki, Finland-based mobile gaming company that had developed and launched five global hit mobile games: Clash of Clans, Clash Royale, Hay Day, Brawl Stars, and Boom Beach. The company’s early philosophy was that it could produce... View Details

Keywords: Business Growth and Maturation; Restructuring; Games, Gaming, and Gambling; Organizational Change and Adaptation; Organizational Culture; Organizational Structure; Corporate Strategy; Video Game Industry; Finland

01 Mar 2023
What Do You Think?

How Much Does 'Deep Purpose' Matter to the Bottom Line?

(iStockphoto/PeopleImages) An organization’s mission is widely recognized as its reason for being. Enlightened leaders have long known and believed that the heart of an organization’s culture is described not just by “how we do things... View Details

Keywords: by James Heskett

January 2009
Supplement

KPMG (B): Risk and Reform

By: Robert G. Eccles and Eliot Sherman

Under the leadership of Tim Flynn, Chairman and CEO of KPMG, the firm made a number of changes in compensation, governance, and culture in order to address the underlying reasons for actions that occurred prior to him becoming CEO that led to the accounting giant... View Details

Keywords: Communication Strategy; Ethics; Corporate Governance; Governance Compliance; Governing Rules, Regulations, and Reforms; Governing and Advisory Boards; Compensation and Benefits; Employee Relationship Management; Organizational Change and Adaptation

19 Apr 2010
Research & Ideas

The History of Beauty

20th century. Born as Joseph Marie François Spoturno on the Mediterranean island of Corsica, which was also the birthplace of Napoleon, he was a complete outsider to the traditional Parisian perfume industry. He went on to transform it. Assuming an View Details

Keywords: by Sean Silverthorne; Beauty & Cosmetics

15 Aug 2022
Book

University of the Future: Finding the Next World Leaders in Higher Ed

‘self-reliance’ during Mao’s Cultural Revolution was a near-death experience for Chinese universities. There is little question that Chinese universities will continue their international engagement, but in which direction?” How does... View Details

Keywords: by Dina Gerdeman; Education

14 Jun 2016
First Look

June 14, 2016

roles are uncertain, goals are shifting, expertise and organizational cultures are varied, and participants have clashing or even antagonistic perspectives. I have studied more than a dozen cross-industry innovation projects, among them... View Details

Keywords: Sean Silverthorne

10 Aug 2009
Research & Ideas

High Commitment, High Performance Management

focused winning strategy to stick with through good times and bad regardless of attractive opportunities outside their field, though clearly adaptations of the strategy will be needed. HCHP firms are clear about who they are and committed... View Details

Keywords: by Martha Lagace

14 Aug 2006
HBS Case

On Managing with Bobby Knight and “Coach K”

needs more structure, or less structure, or more love, more challenge, or more support. Increasing your ability to accurately read relevant situational demands, understand more clearly your own assumptions about human nature, and then appropriately View Details

Keywords: by Sean Silverthorne; Sports

March 2023 (Revised September 2023)
Case

Patagonia: 'Earth Is Now Our Only Shareholder'

By: Brian Trelstad, Nien-hê Hsieh, Michael Norris and Susan Pinckney

In September 2022, Yvon Chouinard, the iconoclastic founder of outdoor apparel company Patagonia, announced a new ownership model for his company. Chouinard and his family had held complete control of the company's voting and non-voting stock since its founding 50... View Details