Publications

June 1989 (Revised May 1993)
Case

Rossin Greenberg Seronick & Hill, Inc. (A)

By: John A. Quelch

Rossin Greenberg Seronick & Hill (RGSH), a New England advertising agency, was keen to secure the account of Microsoft Corp. The case describes the bid for the account, which included the submission of a "flier" referring to knowledge of a competitor's plans, as a... View Details

Keywords: Ethics; Marketing; Advertising; Advertising Industry; New England

Educators

02 Jan 2024
Research & Ideas

10 Trends to Watch in 2024

The lightning-fast ascent of generative AI isn’t the only sea change on the horizon for businesses in the new year. The global economy is in flux as war, climate change, trade issues, and infrastructure problems demand attention. Many companies continue to struggle to... View Details

Keywords: by Rachel Layne

30 Sep 2021
News

Soliciting Advice Rather Than Feedback Produces More Actionable Input According To Harvard Business School

October 2015 (Revised February 2020)
Teaching Note

Trouble at Tessei

By: Ethan Bernstein and Ryan Buell

In 2005, Teruo Yabe is asked to revive Tessei, the 669-person JR-East subsidiary responsible for cleaning its Shinkansen ("bullet") trains. Operational mistakes, customer complaints, safety issues, and employee turnover are at or near all-time highs, even as the... View Details

Keywords: Service Management; Employee Engagement; Employee Motivation; Leadership And Managing People; Quality Improvement; Efficiency; Japan; Operational Transparency; Employee Coordination; Transparency; Leadership; Service Delivery; Service Operations; Employees; Quality; Transportation Industry; Japan

10 Sep 2007
Research & Ideas

High Note: Managing the Medici String Quartet

would call near the frontier of human experience. Ordinarily I'd say near the frontier of business experience, but creative collaboration is very much relevant to business and the field of innovation." Austin is writing a book—the... View Details

Keywords: by Martha Lagace; Music

23 Jul 2001
Research & Ideas

How One Center of Innovation Lost its Spark

How do once-thriving centers of innovation slow down, falter, and in some cases all but grind to a halt? That's a question that fascinates HBS professor Donald N. Sull. In a new working paper describing his in-depth research, Sull focused... View Details

Keywords: by Donald Sull; Manufacturing; Transportation; Auto

07 Jan 2013
News

Articles by Professors Teresa Amabile and Cynthia Montgomery named top ten by McKinsey Quarterly

10 Jan 2022
News

The Secret Ingredient of Thriving Companies? Human Magic.

Rebecca A. Karp

Rebecca Karp is an Assistant Professor in the Strategy Unit at Harvard Business School. She teaches Strategy in the MBA required curriculum. Professor Karp is a field researcher and ethnographer. Her research examines how companies formulate and... View Details

January 2002 (Revised April 2004)
Case

Chapter Enrichment Program Teams at the American Red Cross (A)

By: Jeffrey T. Polzer and Anita Williams Woolley

The American Red Cross has a system for structuring, staffing, and leading teams to review its local chapters. Mirroring professional services firms that use teams to serve clients, this system provides detailed guidelines to increase individual team member's... View Details

Keywords: Planning; Groups and Teams; Management Teams; Leadership; Organizational Structure

Educators

06 Apr 2007
What Do You Think?

Will Market Forces Stop Global Warming?

constitute both a carrot (such as subsidies) and stick (taxes)? Just how should the free market be put to work on the challenge? Should limits be set and a market created for tradable "energy credits," as in cap-and-trade... View Details

Keywords: by Jim Heskett; Energy; Utilities

Jacob M. Cook

Jacob Cook is a Lecturer in the Marketing Unit at Harvard Business School, where he teaches the EC course Digital Marketing & AI Workshop. His work focuses on how companies design and scale customer acquisition and retention strategies using digital marketing,... View Details

2013
Book

The Art of Negotiation: How to Improvise Agreement in a Chaotic World

By: Michael Wheeler

A member of the world-renowned Program on Negotiation at Harvard Law School introduces the powerful next-generation approach to negotiation. For many years, two approaches to negotiation have prevailed: the "win-win" method exemplified in Getting to Yes by Roger... View Details

Keywords: Negotiation

Article

Lone Inventors as Sources of Technological Breakthroughs: Myth or Reality?

Are lone inventors more or less likely to invent breakthroughs? Recent research has attempted to resolve this question by considering the variance of creative outcome distributions. It has implicitly assumed a symmetric thickening or thinning of both tails, i.e., that... View Details

Keywords: Experience and Expertise; Collaborative Innovation and Invention; Independent Innovation and Invention; Patents; Groups and Teams; Creativity

Anita Elberse is the Lincoln Filene Professor of Business Administration at Harvard Business School.

Professor Elberse develops and teaches an MBA course covering the "Businesses of Entertainment, Media, and Sports," which ranks among the most sought-after... View Details

Keywords: advertising; arts; broadcasting; communications; consumer products; e-commerce industry; electronics; entertainment; fashion; home video games; information; marketing industry; motion pictures; music; publishing industry; sports; telecommunications; video games

05 May 2021
News

Forget To-Do Lists. You Really Need a 'Got Done' List

January 10, 2022
Article

The Secret Ingredient of Thriving Companies? Human Magic

By: Hubert Joly

The traditional corporate approach to motivating people has been a combination of carrots and sticks: a system of financial incentives designed to mobilize everyone around a plan designed by a few smart people at the top. Multiple studies have confirmed that, for any... View Details

Keywords: Meaning; Purpose; Organizational Culture; Employees; Motivation and Incentives; Performance

Read Now

October 2014
Article

The Transparency Trap

By: Ethan Bernstein

To get people to be more creative and productive, managers increase transparency with open workspaces and access to real-time data. But less transparent work environments can yield more-transparent employees. Employees perform better when they can try out new ideas and... View Details