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- All HBS Web (425)
- Faculty Publications (60)
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- 21 Feb 2017
- First Look
First Look at New Research: February 21
globalization. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=52266 January 26, 2017 Harvard Business Review Executives and Salespeople Are Misaligned—and the Effects Are Costly By: Cespedes, Frank V., and Christopher Wallace Abstract—This article... View Details
Keywords: Carmen Nobel
- 05 Jan 2010
- First Look
First Look: January 5
that action is taken to address the problems, and (3) communicating about actions taken. Sixty-nine randomly selected hospitals, 20 of which were randomly selected to engage in the three activities for 18 months, participated in the experiment. View Details
Keywords: Martha Lagace
- 15 Apr 2008
- First Look
First Look: April 15, 2008
do to increase penetration? How can Montague overcome the reputation of folding bicycles as inferior performers and convince consumers, dealers, and others of its bicycle's quality? How can the firm get consumers to even notice the... View Details
Keywords: Martha Lagace
- 07 Dec 2015
- Research & Ideas
The Rise of Personalized Entrepreneurial Finance and Other VC Trends
Over the last ten years, technology has reduced entire catalogues of consumer goods to devices that fit in the palms of our hands. Phones are smarter, networks are faster, and more people have access to more information than ever before.... View Details
- 05 May 2009
- First Look
First Look: May 5, 2009
inductively generate a consumer (patient)-centric marketing model. The focal organizations are unique in that they all identify patient needs first, then work backwards to develop economically viable solutions. These solutions are not... View Details
Keywords: Martha Lagace
- 17 Jan 2017
- First Look
First Look at New Research: January 17
infrastructure and ready talent, and an underdeveloped consumer market. Some innovators, however, have succeeded by building franchises to serve poorer consumer segments; tapping the vast opportunity... View Details
Keywords: Sean Silverthorne
- 17 Aug 2010
- First Look
First Look: August 17
expenditures, to manage earnings to meet or beat key benchmarks. This paper examines this hypothesis by testing how different types of marketing expenditures are used to boost earnings for a durable commodity consumer product, which can... View Details
Keywords: Martha Lagace
- 08 Mar 2011
- First Look
First Look: March 8
Entrepreneurs in U.S. Financial History, 1775-1914 Author:T.K. McCraw Publication:Capitalism and Society 5, no. 1 (2010) Abstract Throughout its history, the U.S. has been the beneficiary of a worldwide in-migration of entrepreneurial talent. This article View Details
Keywords: Sean Silverthorne
- 20 May 2014
- First Look
First Look: May 20
the World Management Survey (WMS) has collected firm-level management practices data across multiple sectors and countries. We developed the survey to try to explain the large and persistent TFP differences... View Details
Keywords: Sean Silverthorne
- 12 May 2009
- First Look
First Look: May 12, 2009
world of advertising by transforming the way Americans watched television. BCM had developed a technology to make television "clickable," enabling viewers to interact with the content on their television screens. By April 2009, BCM had conducted View Details
Keywords: Martha Lagace
- 19 Jan 2016
- First Look
January 19, 2016
being raised by an employed mother, relates to men's and women's employment and domestic outcomes. Our analyses rely on national level archival data and individual level survey data collected as part of the International Social View Details
Keywords: Sean Silverthorne
- 16 Apr 2013
- First Look
First Look: April 16
I. Norton Abstract—This research provides the first support for a possible psychological universal: human beings around the world derive emotional benefits from using their financial resources to help others (prosocial spending). In Study 1, View Details
Keywords: Sean Silverthorne
- 16 Aug 2016
- First Look
August 16, 2016
frictions play a first-order role in determining market prices. Download working paper: https://www.hbs.edu/faculty/Pages/item.aspx?num=49425 Popular Acceptance of Inequality Due to Brute Luck and Support for Classical Benefit-Based Taxation By: Weinzierl, Matthew C.... View Details
Keywords: Sean Silverthorne
- 09 Nov 2010
- First Look
First Look: November 9, 2010
presents the results of a study that investigated the use of the underdog effect in marketing. The idea of triumphing over disadvantages by impassioned determination is said to be a powerfully positive image, which can lead consumers to... View Details
Keywords: Sean Silverthorne
- 31 Aug 2020
- Research & Ideas
State and Local Governments Peer Into the Pandemic Abyss
researchers noticed. Using data from the monthly Current Population Survey (CPS) by the US Bureau of Labor Statistics, they were able to tie a government's level of sales tax dependence directly to the number of layoffs it made in April,... View Details
Keywords: by Kristen Senz
- 12 Mar 2012
- Research & Ideas
Crowded at the Top: The Rise of the Functional Manager
It's getting a little less lonely at the top. So says recent research that reports a dramatic change in the top management structure of large US firms. According to a survey of some 300 Fortune 500 companies, the number of managers... View Details
Keywords: by Carmen Nobel
- 20 Mar 2000
- Research & Ideas
No Place Like Home: America’s Housing Crisis and Its Impact on Business
times and worst of times if you're a consumer in the current U.S. housing market. On the plus side, thanks to the 1990s' economic boom, some two-thirds of Americans, more than ever before, currently own their homes. At the same time,... View Details
- 21 Feb 2012
- First Look
First Look: Feb. 21
26, no. 1 (February 2012). For the last decade we have been using double-blind survey techniques and randomized sampling to construct management data on over 10,000 organizations across 20 countries. On average, we find that in... View Details
Keywords: Sean Silverthorne
- 27 Feb 2007
- First Look
First Look: February 27, 2007
has quality variations, reducing consumption. Five independent growers formed a cooperative to provide quality control and a brand name—Ripe 'N Ready—that enabled retailers to differentiate their stores and producers to differentiate the products they supplied. View Details
Keywords: Martha Lagace
- 29 Oct 2013
- First Look
First Look: October 29
Western and white beauty ideals emerged as the global standard. The momentum of this standard was reinforced by the impact of Hollywood and other drivers of an international consumer culture from the interwar years. However the study... View Details
Keywords: Sean Silverthorne