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  • November 1999 (Revised May 2001)
  • Case

AGENCY.COM (A): Launching an Interactive Service Agency

By: Ashish Nanda, Thomas J. DeLong and Scot H. Landry
Having recently launched one of Silicon Valley's first start-ups, cofounders Chan Suh and Kyle Shannon ponder whether their interactive consulting firm is prepared to bid for work from a very large client. View Details
Keywords: Business Startups; Internet and the Web; Problems and Challenges; Business Strategy; Decision Making; Entrepreneurship; Consulting Industry; Consulting Industry
Related
  • January 1997 (Revised February 1998)
  • Case

Elsie Y. Cross Associates, Inc. and CoreStates Financial Corp.

By: Rosabeth M. Kanter and Thomas Dretler
A consulting firm specializing in diversity and organizational change assists an 18,000-employee bank with a massive culture change effort. View Details
Keywords: Change; Size; Organizational Change and Adaptation; Organizational Culture; Diversification; Consulting Industry; Consulting Industry
Related
  • 16 Jun 2015
  • News

3 Secrets to Scaling Your Business

  • June 2016
  • Case

Career at a Crossroad: Akhil and Roopa

By: Noam Wasserman
Akhil Patel is passionate about his business idea: an innovative green technology fuel cell. He wants to dive in and commit to his startup, but Roopa Rao, his fiancee, is much more risk averse, his parents don't approve of the startup, and Akhil has an enticing... View Details
Keywords: Technological Innovation; Opportunities; Decision Choices and Conditions; Business Startups; Green Technology Industry
Related
  • August 2011
  • Supplement

Career at a Crossroad: Packing Up

By: Noam Wasserman and Lisa Brem
Akhil Patel is passionate about his business idea: an innovative green technology fuel cell. He wants to dive in and commit to his startup, but Roopa Rao, his fiancee, is much more risk averse, his parents don't approve of the startup, and Akhil has an enticing... View Details
Keywords: Business Startups; Technological Innovation; Job Offer; Personal Development and Career; Opportunities; Technology
Related

    Ria Sen

    Ria is a JD/PhD student at Harvard Law School and Harvard Business School. At HLS, she was a John M. Olin Fellow and the winner of the 2021 Victor Brudney Writing Prize. She previously studied Economics and Mathematics at Columbia University, where she was nominated... View Details

    • November 1999 (Revised June 2000)
    • Case

    AGENCY.COM (B): Managing Rapid Growth

    By: Thomas J. DeLong, Ashish Nanda and Scot H. Landry
    AGENCY.COM continues on its path of rapid growth, emerging as a leading interactive consulting firm. Its growth leads to new challenges related to the integration of diverse operations and the financing of future growth. View Details
    Keywords: Growth Management; Problems and Challenges; Entrepreneurship; Internet; Consulting Industry
    Related
    • July 2021 (Revised February 2022)
    • Case

    Mary Kay Inc.: Enriching Women's Lives while Embracing Change

    By: Elie Ofek, K. Shelette Stewart and Julia Kelley
    In December 2020, Mary Kay Inc. Chief Marketing Officer Sheryl Adkins-Green considered several strategic dilemmas. Founded in 1963 by Mary Kay Ash, Mary Kay was a direct sales company whose Independent Beauty Consultants purchased its beauty and cosmetics products at... View Details
    Keywords: Advertising Campaigns; Demographics; Marketing; Brands and Branding; Marketing Channels; Marketing Communications; Marketing Strategy; Product Marketing; Product Positioning; Social Marketing; Salesforce Management; Organizations; Mission and Purpose; Organizational Change and Adaptation; Innovation and Invention; Innovation Strategy; Competition; Competitive Strategy; Competitive Advantage; Beauty and Cosmetics Industry; North and Central America; United States; Europe; Asia; Texas
    Related

      Roy D. Shapiro

      Roy D. Shapiro is the Philip Caldwell Professor of Business Administration at the Harvard University Graduate School of Business Administration.  He is currently the faculty co-chair of the School's Technology and Operations Management Unit... View Details

      • Career Coach

      Rich Schneider

      Rich (HBS’74) has been a Career Coach since 2009 and works with both students and alumni. He retired from a 35 year career in management consulting that year and is presently active in several capacities: Partner in Sage Partners, a... View Details
      Keywords: Consulting; Consulting; Consulting; Consulting; Consulting
      • 25 Apr 2014
      • Video

      Emile Bellott - Making A Difference

      • November 2021 (Revised January 2022)
      • Case

      KFA, Inc.: Building the Future

      By: Lynda M. Applegate and Elizabeth M. Adams
      In 2021, Greg Bush, Jr., owner, president, and CEO of KFA, Inc. is working with his leadership team to plan for the future. KFA provides consulting services on software and project management needs for infrastructure projects. Bush and his team have just debuted a new... View Details
      Keywords: Small Business; Communication Technology; Developing Countries and Economies; Growth and Development Strategy; Infrastructure; Consulting Industry; Consulting Industry; Chicago; United States
      Related
      • March 2022
      • Supplement

      Transforming Kimball International, Inc. (B)

      By: Lynn S. Paine and Will Hurwitz
      Supplements the (A) case. View Details
      Keywords: Board Of Directors; Board Committees; Board Decisions; Board Dynamics; CEO Compensation; CEO Succession; Compensation Committee; Compensation Consultants; Compensation Design; Compensation Mix; Corporate Purpose; COVID-19; ESG; Furniture; Furniture Industry; Manufacturing; Midwest; Pandemic; Purpose; Spin-off; Strategic Change; Strategic Decisions; Strategic Evolution; Target-setting; Executive Compensation; Family Ownership; Governance; Restructuring; Strategy; Transformation; Manufacturing Industry; United States
      Related
      • September 2006 (Revised April 2007)
      • Case

      Tim Keller at Katzenbach Partners LLC (A)

      By: Boris Groysberg, Christopher Marquis and Ayesha Kanji
      Tracks of the first 6 months of a recent MBA grad, Tim Keller, at Katzenbach Partners, a boutique consulting firm focused on organizational change and strategy. Covers how Keller initially struggles with his assignment and ends with a question of whether or not he... View Details
      Keywords: Management; Organizational Change and Adaptation; Personal Development and Career; Work-Life Balance; Projects; Situation or Environment; Strategy
      Related
      • 17 Apr 2020
      • News

      Q&A with former SBA Administrator Karen Mills

      • October 1986 (Revised July 2010)
      • Case

      Karen Leary (A)

      By: Linda A. Hill
      Describes the evolution of the working relationship of Karen Leary, a new manager of a Merrill Lynch retail branch, and Ted Chung, a new financial consultant in the branch. Leary has some concerns about her working relationship with Chung and with his performance.... View Details
      Keywords: Management Style; Employee Relationship Management; Decision Choices and Conditions; Personal Development and Career; Performance Evaluation; Diversity; Financial Services Industry
      Related
      • Career Coach

      Abhishek Avinash Gore

      Before HBS, Abhishek was a consultant (Bain), and strategy & operations manager (Abbott). For his internship, he recruited across tech & consulting roles. He specializes in: 1) Pivoting into... View Details

        Julia B. Austin

        Julia Austin is a Senior Lecturer at Harvard Business School’s Rock Center for Entrepreneurship where she currently teaches Startup Operations. Julia is also a certified Executive Coach, board member, startup advisor and angel investor... View Details

          Trang Nguyen

          Trang Nguyen is a student at the Ph.D. Business Administration program jointly offered by Harvard Business School and Harvard Graduate School of Arts and Sciences.

          Trang is interested in research at the intersection of corporate governance... View Details
          • 17 Jul 2018
          • First Look

          New Research and Ideas, July 17, 2018

          through an industry’s vertical chain. Download working paper: https://www.hbs.edu/faculty/Pages/item.aspx?num=54706 The Creative Consulting Company By: Kaplan, Robert S., Richard Nolan, and David P. Norton Abstract—During the past 50... View Details
          Keywords: Dina Gerdeman