Publications

07 Jan 2013
Video

Harvard i-lab | 2012 Local Partners and Community Programs

20 Jan 2016
News

Engaging the Business Community in Collective Impact

29 Nov 2018
Blog Post

The HBS Community - Student Initiatives

helped teach us about the world around us. This year, the HBS Student Association started two initiatives, Eat & Engage and Community MyTakes, to help us get to know our HBS community even better,... View Details

February 1992 (Revised March 1995)
Case

Amelia Rogers at Tassani Communications (A)

By: Linda A. Hill

Describes a conflict that has arisen between an account manager and a creative director at Tassani Communications, a Chicago-based advertising agency which is making the transition from entrepreneurial to professional management. The client, the marketing director of a... View Details

Keywords: Rank and Position; Conflict Management; Change Management; Entrepreneurship; Practice; Behavior; Creativity; Problems and Challenges; Advertising Industry; Chicago

07 Jul 2023
News

A Community Hunger Solution with Global Ambitions

Every evening on the streets of Pune, in western India, a 67-year-old man offers food to the people in his community in need of a meal. He’s a community leader in the Robin Hood Army, a no-funds volunteer... View Details

February 2021
Case

Threadless: The Renewal of an Online Community

By: Shane Greenstein, Karim Lakhani and Christian Godwin

Threadless, an online apparel company and artist community which Jake Nickell founded in 2000, continued to maintain its status as a top company in the online apparel industry during its second decade. From 2010 to 2020, Threadless continued to operate its... View Details

April 2020
Teaching Note

Glossier: Co-Creating a Cult Brand with a Digital Community

By: Jill Avery

Teaching Note for HBS No. 519-022. Flush with cash from its Series C fundraise, cult beauty brand Glossier considers its next phase of growth, facing critical decisions on how to allocate its capital to support various marketing communications and distribution... View Details

Keywords: Digital Marketing; Crowdsourcing; CRM; Startup; Direct-to-consumer; DTC; Marketing; Marketing Strategy; Brands and Branding; Consumer Behavior; Customer Relationship Management; Venture Capital; Business Startups; Entrepreneurship; Social Media; Beauty and Cosmetics Industry; United States

Research Summary

Communication (and Coordination?) in a Modern, Complex Organization

This is a descriptive study of the structure of communications in a modern organization. We analyze a dataset with millions of electronic mail messages, calendar meetings and teleconferences for many thousands of employees of a single, multidivisional firm during a... View Details

15 Aug 2017
Blog Post

Where Work Meets Passion: A Summer In Community Development

I’ve known for a while that I want to be a community developer, and I want to start that work in my hometown of Detroit. I desire to create beautiful spaces and experiences for people that enhance the fabric of a neighborhood, community,... View Details

Keywords: Nonprofit / Government

February 1993
Background Note

Teaching Notes: Communicating the Teacher's Wisdom

By: James E. Austin

Provides guidance for the preparation of teaching notes. Sets forth the rationale for teaching notes, what they should contain and why, and how they can be prepared. Based on the experiences of Harvard Business School faculty. View Details

Keywords: Business Education; Teaching

January 1987 (Revised March 1987)
Case

MCI Communications Corp.: National Accounts Program

By: Frank V. Cespedes

Keywords: Telecommunications Industry