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All HBS Web
(3,607)
- Faculty Publications (606)
- June 2019
- Article
Debt Traps? Market Vendors and Moneylender Debt in India and the Philippines
By: Dean Karlan, Sendhil Mullainathan and Benjamin Roth
A debt trap occurs when someone takes on a high-interest rate loan and is barely able to pay back the interest, and thus perpetually finds themselves in debt (often by refinancing). Studying such practices is important for understanding financial decision-making of...
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Keywords:
Borrowing and Debt;
Household;
Personal Finance;
Decision Making;
Behavior;
India;
Philippines
Karlan, Dean, Sendhil Mullainathan, and Benjamin Roth. "Debt Traps? Market Vendors and Moneylender Debt in India and the Philippines." American Economic Review: Insights 1, no. 1 (June 2019): 27–42.
- June 2019
- Article
Learning to Become a Taste Expert
By: Kathryn A. Latour and John A. Deighton
Evidence suggests that consumers seek to become more expert about hedonic products to enhance their enjoyment of future consumption occasions. Current approaches to becoming expert center on cultivating an analytic mindset. In the present research the authors explore...
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Latour, Kathryn A., and John A. Deighton. "Learning to Become a Taste Expert." Journal of Consumer Research 46, no. 1 (June 2019): 1–19.
- May 16, 2019
- Article
To Improve Food Inspections, Change the Way They're Scheduled
By: Maria Ibanez and Michael W. Toffel
Health inspections are an important tool to increase food safety, but there are still 48 million cases of food-borne illnesses and 128,000 hospitalizations every year in the United States. Our research finds that inspectors reported fewer health code violations as they...
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Keywords:
Inspection;
Scheduling;
Food;
Safety;
Health;
Governing Rules, Regulations, and Reforms;
Performance Improvement
Ibanez, Maria, and Michael W. Toffel. "To Improve Food Inspections, Change the Way They're Scheduled." Harvard Business Review (website) (May 16, 2019).
- May 2019
- Case
Whiskey and Cheddar: Ingredient Branding at the Caesan Cheese Cooperative (Brief Case)
By: John A. Quelch and Katherine B. Hartman
The Caesan Cheese Cooperative is considering introducing a new high-quality, high-margin artisan whiskey cheddar cheese. Deidra Kelly, vice president of marketing and product development at Caesan, must recommend to the Board of Directors whether to launch the product...
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Keywords:
Brands and Branding;
Product Development;
Management;
Product Marketing;
Product Positioning;
Marketing Strategy;
Partners and Partnerships;
Food and Beverage Industry
Quelch, John A., and Katherine B. Hartman. "Whiskey and Cheddar: Ingredient Branding at the Caesan Cheese Cooperative (Brief Case)." Harvard Business School Brief Case 919-521, May 2019.
- Article
Use of Crowd Innovation to Develop an Artificial Intelligence-Based Solution for Radiation Therapy Targeting
By: Raymond H. Mak, Michael G. Endres, Jin Hyun Paik, Rinat A. Sergeev, Hugo Aerts, Christopher L. Williams, Karim R. Lakhani and Eva C. Guinan
Importance: Radiation therapy (RT) is a critical cancer treatment, but the existing radiation oncologist work force does not meet growing global demand. One key physician task in RT planning involves tumor segmentation for targeting, which requires substantial...
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Keywords:
Crowdsourcing;
AI Algorithms;
Health Care and Treatment;
Collaborative Innovation and Invention;
AI and Machine Learning
Mak, Raymond H., Michael G. Endres, Jin Hyun Paik, Rinat A. Sergeev, Hugo Aerts, Christopher L. Williams, Karim R. Lakhani, and Eva C. Guinan. "Use of Crowd Innovation to Develop an Artificial Intelligence-Based Solution for Radiation Therapy Targeting." JAMA Oncology 5, no. 5 (May 2019): 654–661.
- May, 2019
- Article
Who Would You Like to Work With?: Use of Individual Characteristics and Social Networks in Team Formation Systems
By: Diego Gomez-Zara, Matthew Paras, Marlon Twyman, Jacqueline N. Lane, Leslie A. DeChurch and Noshir Contractor
People and organizations are increasingly using online platforms to assemble teams. In response, HCI researchers have theorized frameworks and created systems to support team assembly. However, little is known about how users search for and choose teammates on these...
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Gomez-Zara, Diego, Matthew Paras, Marlon Twyman, Jacqueline N. Lane, Leslie A. DeChurch, and Noshir Contractor. "Who Would You Like to Work With? Use of Individual Characteristics and Social Networks in Team Formation Systems." Art. 659. CHI Conference on Human Factors in Computing Systems Proceedings (May, 2019).
- 2019
- Working Paper
Rehabilitating Corporate Purpose
In this paper, I address how the ascendance of the theory of shareholder value maximization into the central consciousness of public corporations and its canonization as the only legitimate expression of corporate purpose has contributed to both a widening breach...
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Keywords:
Capitalism;
Justice;
Corporate Purpose;
Shareholder Value Maximization;
Ethical Reciprocity;
Economic Systems;
Business Ventures;
Mission and Purpose;
Ethics;
Corporate Social Responsibility and Impact
Salter, Malcolm S. "Rehabilitating Corporate Purpose." Harvard Business School Working Paper, No. 19-104, April 2019.
- April 2019
- Article
Incentives for Public Goods Inside Organizations: Field Experimental Evidence
By: Andrea Blasco, Olivia S. Jung, Karim R. Lakhani and Michael Menietti
Understanding why employees go the extra mile at work is a key problem for many organizations. We conduct a field experiment at a medical organization to study motivations for employees to submit project proposals for organizational improvement. In total, we analyze...
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Keywords:
Field Experiment;
Innovation;
Contest;
Incentives;
Free-rider Problem;
Healthcare Organizations;
Employees;
Motivation and Incentives;
Innovation and Invention;
Organizations;
Performance Improvement;
Perspective
Blasco, Andrea, Olivia S. Jung, Karim R. Lakhani, and Michael Menietti. "Incentives for Public Goods Inside Organizations: Field Experimental Evidence." Journal of Economic Behavior & Organization 160 (April 2019): 214–229.
- March 2019
- Article
Beliefs about Gender
By: Pedro Bordalo, Katherine Baldiga Coffman, Nicola Gennaioli and Andrei Shleifer
We conduct laboratory experiments that explore how gender stereotypes shape beliefs about ability of oneself and others in different categories of knowledge. The data reveal two patterns. First, men’s and women’s beliefs about both oneself and others exceed observed...
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Bordalo, Pedro, Katherine Baldiga Coffman, Nicola Gennaioli, and Andrei Shleifer. "Beliefs about Gender." American Economic Review 109, no. 3 (March 2019): 739–773.
- March 2019
- Article
When Does Advice Impact Startup Performance?
By: Aaron Chatterji, Solène Delecourt, Sharique Hasan and Rembrand Koning
Why do some entrepreneurs thrive while others fail? We explore whether the advice entrepreneurs receive about managing their employees influences their startup's performance. We conducted a randomized field experiment in India with 100 high-growth technology firms...
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Keywords:
Entrepreneurial Management;
Field Experiment;
Peer Effects;
Entrepreneurial Ecosystems;
Advice;
Management Style;
Management Practices and Processes;
Knowledge Dissemination;
Entrepreneurship;
Performance;
India
Chatterji, Aaron, Solène Delecourt, Sharique Hasan, and Rembrand Koning. "When Does Advice Impact Startup Performance?" Strategic Management Journal 40, no. 3 (March 2019): 331–356.
- 2022
- Working Paper
Mitigating the Negative Effects of Customer Anxiety Through Access to Human Contact
By: Michelle A. Kinch and Ryan W. Buell
Prior research in social psychology has shown that when people feel anxious, they seek advice from others. However, companies that operate in high-anxiety settings (like financial services, health care, and education) are increasingly deploying self-service...
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Keywords:
Anxiety;
Self-service;
Empirical Operations;
Behavioral Operations;
Customers;
Emotions;
Service Delivery;
Interpersonal Communication;
Customer Satisfaction;
Trust
Kinch, Michelle A., and Ryan W. Buell. "Mitigating the Negative Effects of Customer Anxiety Through Access to Human Contact." Harvard Business School Working Paper, No. 19-089, February 2019. (Revised November 2023.)
- Article
Multivariate Unsupervised Machine Learning for Anomaly Detection in Enterprise Applications
By: Daniel Elsner, Pouya Aleatrati Khosroshahi, Alan MacCormack and Robert Lagerström
Existing application performance management (APM) solutions lack robust anomaly detection capabilities and root cause analysis techniques that do not require manual efforts and domain knowledge. In this paper, we develop a density-based unsupervised machine learning...
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Keywords:
Big Data;
Data Science And Analytics Management;
Governance And Compliance;
Organizational Systems And Technology;
Anomaly Detection;
Application Performance Management;
Machine Learning;
Enterprise Architecture;
Analytics and Data Science
Elsner, Daniel, Pouya Aleatrati Khosroshahi, Alan MacCormack, and Robert Lagerström. "Multivariate Unsupervised Machine Learning for Anomaly Detection in Enterprise Applications." Proceedings of the Hawaii International Conference on System Sciences 52nd (2019): 5827–5836.
- Article
Why Am I Seeing This Ad? The Effect of Ad Transparency on Ad Effectiveness
By: Tami Kim, Kate Barasz and Leslie K. John
Given the increasingly specific ways marketers can target ads, many consumers and regulators are demanding ad transparency: disclosure of how consumers’ personal information was used to generate ads. We investigate how and why ad transparency impacts ad effectiveness....
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Keywords:
Digital Marketing;
Customization and Personalization;
Information;
Trust;
Performance Effectiveness
Kim, Tami, Kate Barasz, and Leslie K. John. "Why Am I Seeing This Ad? The Effect of Ad Transparency on Ad Effectiveness." Journal of Consumer Research 45, no. 5 (February 2019): 906–932.
- 2019
- Working Paper
The Impact of Increasing Search Frictions on Online Shopping Behavior: Evidence from a Field Experiment
By: Donald Ngwe, Kris J. Ferreira and Thales Teixeira
Many online stores are designed such that shoppers can easily access any available discounted products. We propose that deliberately increasing search frictions by placing small obstacles to locating discounted items can improve online retailers’ margins and even...
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Keywords:
E-commerce;
Online Retailing;
Friction;
Effor;
Search Costs;
Price Discrimination;
Consumer Behavior;
Price;
Search Technology
Ngwe, Donald, Kris J. Ferreira, and Thales Teixeira. "The Impact of Increasing Search Frictions on Online Shopping Behavior: Evidence from a Field Experiment." Harvard Business School Working Paper, No. 19-080, January 2019.
- January 2019
- Supplement
Understanding the Brand Equity of Nestlé Crunch Bar (B): Data Analysis
By: Jill Avery and Gerald Zaltman
In early 2018, Nestlé announced the sale of its U.S. candy-making division and a select collection of 20 of its confectionery brands, including the Nestlé Crunch Bar, to Ferrero SpA for $2.8 billion. Luckily, an old consumer research study on the Nestlé Crunch Bar...
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Keywords:
Brand Management;
Market Research;
Brand Positioning;
Value Proposition;
Consumer Products;
Fast Moving Consumer Goods;
Qualitative Methods;
Zaltman Metaphor Elicitation Technique;
ZMET;
Data Analysis;
Marketing;
Marketing Strategy;
Brands and Branding;
Consumer Behavior;
Marketing Communications;
Analytics and Data Science;
Analysis;
Consumer Products Industry;
Food and Beverage Industry;
Advertising Industry;
United States;
North America;
Italy
Avery, Jill, and Gerald Zaltman. "Understanding the Brand Equity of Nestlé Crunch Bar (B): Data Analysis." Harvard Business School Supplement 519-062, January 2019.
- January 2019
- Case
Understanding the Brand Equity of Nestlé Crunch Bar: A Market Research Case
By: Jill Avery and Gerald Zaltman
In early 2018, Nestlé announced the sale of its U.S. candy-making division and a select collection of 20 of its confectionery brands, including the Nestlé Crunch Bar, to Ferrero SpA for $2.8 billion. Under the terms of the Nestlé acquisition, each of the purchased...
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Keywords:
Brand Equity;
Marketing;
Market Research;
Qualitative Research;
Marketing Communication;
Customer Satisfaction;
Brands and Branding;
Consumer Behavior;
Marketing Communications;
Marketing Strategy;
Food and Beverage Industry;
United States;
North America;
Italy
Avery, Jill, and Gerald Zaltman. "Understanding the Brand Equity of Nestlé Crunch Bar: A Market Research Case." Harvard Business School Case 519-061, January 2019.
- January 2019
- Teaching Note
Accenture's Code of Business Ethics
By: Eugene Soltes
Teaching Note for HBS No. 119-049.
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- January 2019
- Case
Accenture's Code of Business Ethics
By: Eugene Soltes
Leaders of Accenture’s compliance and ethics program are seeking to design a new code of business ethics for its global workforce of over 400,000 employees. The case explores the decision-making process that went into the design process and ultimately how they created...
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Soltes, Eugene. "Accenture's Code of Business Ethics." Harvard Business School Case 119-049, January 2019.
- December 2018
- Article
Improving Resilience Among Employees High in Depression, Anxiety, and Workplace Distress
By: Allison L. Williams, Acacia C. Parks, Grace Cormier, Julia Stafford and A.V. Whillans
Depression and anxiety are costly for both employees and employers, in terms of direct medical costs as well as costs stemming from lost productive time and missed days at work. Resilience training has been shown to improve workplace functioning for employees, which...
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Keywords:
Depression;
Anxiety;
Engagement;
Resilience;
Presenteeism;
Employee Engagement;
Mental Health;
Employees;
Emotions;
Health;
Internet and the Web;
Performance Productivity
Williams, Allison L., Acacia C. Parks, Grace Cormier, Julia Stafford, and A.V. Whillans. "Improving Resilience Among Employees High in Depression, Anxiety, and Workplace Distress." International Journal of Management Research 9, nos. 1-2 (December 2018): 4–22.
- November 2018
- Case
Swissgrid: Enterprise Risk Management in a Digital Age
By: Robert S. Kaplan and Anette Mikes
Kurt Meyer, chief risk officer of Swissgrid, the Swiss national electricity transmission system operator, reflects on the risk management system he installed after the deregulation and liberalization of the European energy market. With 41 connections to other European...
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Keywords:
Enterprise Risk Management;
Energy Transmission;
Risk and Uncertainty;
Risk Management;
Energy;
Energy Industry;
Utilities Industry;
Switzerland
Kaplan, Robert S., and Anette Mikes. "Swissgrid: Enterprise Risk Management in a Digital Age." Harvard Business School Case 119-045, November 2018.