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  • All HBS Web  (1,684)
    • People  (38)
    • News  (442)
    • Research  (628)
    • Events  (1)
    • Multimedia  (191)
  • Faculty Publications  (280)
← Page 13 of 1,684 Results →
  • 14 Sep 2015
  • News

Cold Call: The Launch of a New Podcast Series

  • 2022
  • Article

Nonparametric Subset Scanning for Detection of Heteroscedasticity

By: Charles R. Doss and Edward McFowland III
We propose Heteroscedastic Subset Scan (HSS), a novel method for identifying covariates that are responsible for violations of the homoscedasticity assumption in regression settings. Viewing the problem as one of anomalous pattern detection, we use subset scanning... View Details
Keywords: Scan Statistics; Anomaly Detection; Regression; Model Diagnostics
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Doss, Charles R., and Edward McFowland III. "Nonparametric Subset Scanning for Detection of Heteroscedasticity." Journal of Computational and Graphical Statistics 31, no. 3 (2022): 813–823.
  • July 2017
  • Case

Magpie: Developing and Using Buyer Personas

By: Frank V. Cespedes
The founders of a start-up platform for publishers have developed preliminary personas of target customers and are evaluating the implications for initial target buyers, messaging, and marketing programs. The case is useful for discussing the process of developing... View Details
Keywords: Buying Process; Marketing; Sales; Distribution Channels; Segmentation; Entrepreneurship; Social Media; Consumer Products Industry; Fashion Industry; United States
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Cespedes, Frank V. "Magpie: Developing and Using Buyer Personas." Harvard Business School Case 818-013, July 2017.
  • 12 Apr 2022
  • Video

Professor Amy Edmondson: Memorable

  • 11 Apr 2011
  • News

Challenges, solutions for South Asia

  • February 2008 (Revised August 2011)
  • Case

Olympia Machine Company, Inc.

By: Frank V. Cespedes and Benson P. Shapiro
The management team of an industrial equipment supplier is debating the company's method of compensating salespeople. Different executives have offered different alternatives to the current method of straight salary plus expenses. Each option has different implications... View Details
Keywords: Governance Controls; Compensation and Benefits; Mission and Purpose; Salesforce Management; Motivation and Incentives; Business Strategy; Industrial Products Industry
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Cespedes, Frank V., and Benson P. Shapiro. "Olympia Machine Company, Inc." Harvard Business School Case 708-490, February 2008. (Revised August 2011.)
  • March 2000
  • Case

People's Light and Theatre Company, The

Describes in operational detail the activities involved in creating a collaborative and artistic product. Parallels to companies in dynamic industries emerge from the management philosophies and artistic methods of the case protagonist, Artistic Director Abigail Adams. View Details
Keywords: Creativity; Service Operations; Business Strategy; Theater Entertainment; Fine Arts Industry
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Austin, Robert D. "People's Light and Theatre Company, The." Harvard Business School Case 600-055, March 2000.
  • 23 Nov 2021
  • Video

Senior Lecturer Kristin Mugford: Experiential

  • Video

Class Day: Narakesari Narayandas

  • Video

What if... The Harvard Business School MBA Program

  • 07 Jun 2023
  • HBS Case

3 Ways to Gain a Competitive Advantage Now: Lessons from Amazon, Chipotle, and Facebook

are going to limit how many people are going to be able to access your product, creating a natural barrier if you want to sustain your position.” In cases such as these, she says, it’s essential that companies seek out other markets or... View Details
Keywords: by Michael Blanding
  • May 2023 (Revised June 2023)
  • Case

Harvard University and Urban Mining Industries: Decarbonizing the Supply Chain

By: Shirley Lu and Robert S. Kaplan
The case describes Harvard University’s consideration to decarbonize its supply chain by replacing cement with a low-carbon substitute called Pozzotive®. Developed and produced by Urban Mining Industries, Pozzotive® is a ground-glass material made with post-consumer... View Details
Keywords: Carbon Emissions; Blockchain; Supply Chain; Green Technology; Climate Change; Environmental Sustainability
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Lu, Shirley, and Robert S. Kaplan. "Harvard University and Urban Mining Industries: Decarbonizing the Supply Chain." Harvard Business School Case 123-076, May 2023. (Revised June 2023.)
  • 01 Apr 2022
  • Video

Professor Regina Herzliner: Innovating

  • 25 Apr 2022
  • Video

Professor Cynthia Montgomery: Pivots

  • October 2010 (Revised October 2011)
  • Case

Polyface: The Farm of Many Faces

By: Deishin Lee and Stephanie van Sice
This case explores a method of value creation through exploiting synergies that exist in an environment where there is diversity. The context of the case is a farm where biodiversity is leveraged to create value. This is contrasted to industrial farming, which operates... View Details
Keywords: Agribusiness; Product Development; Production; Corporate Social Responsibility and Impact; Environmental Sustainability; Value Creation; Agriculture and Agribusiness Industry
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Lee, Deishin, and Stephanie van Sice. "Polyface: The Farm of Many Faces." Harvard Business School Case 611-001, October 2010. (Revised October 2011.)
  • May 2009 (Revised January 2011)
  • Case

HubSpot: Inbound Marketing and Web 2.0

By: Thomas J. Steenburgh, Jill Avery and Naseem Ashraf Dahod
This case introduces the concept of inbound marketing, pulling customer prospects toward a business through the use of Web 2.0 tools and applications like blogging, search engine optimization, and social media. Students follow the growth of HubSpot, an entrepreneurial... View Details
Keywords: Customer Relationship Management; Entrepreneurship; Price; Growth and Development Strategy; Marketing Communications; Social and Collaborative Networks; Segmentation; Web
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Steenburgh, Thomas J., Jill Avery, and Naseem Ashraf Dahod. "HubSpot: Inbound Marketing and Web 2.0." Harvard Business School Case 509-049, May 2009. (Revised January 2011.)
  • 01 Oct 2017
  • News

A republic at risk

  • August 2009 (Revised January 2012)
  • Case

Steel Street

By: Arthur I Segel, William J. Poorvu, Ben Creo and Justin Seth Ginsburgh
The case involves repositioning an old 6-story warehouse in Pittsburgh and many of the issues of rehabilitation and selecting and managing the development team especially in a world of capital market uncertainty. The case also demonstrates the alignment of interests of... View Details
Keywords: Construction; Capital Markets; Financial Management; Investment; Property; Urban Development; Real Estate Industry; Pittsburgh
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Segel, Arthur I., William J. Poorvu, Ben Creo, and Justin Seth Ginsburgh. "Steel Street." Harvard Business School Case 210-010, August 2009. (Revised January 2012.)
  • November 1981 (Revised June 1998)
  • Case

A Keynesian Cure for the Depression

Keynes, in excerpts from a 1933 pamphlet, outlines his recommendations for recovery from the Depression. He emphasizes the need for public works expenditures financed by government borrowing and discusses the "multiplier" effect of deficit spending on gross national... View Details
Keywords: History; Business Cycles; Theory; Microeconomics; Government Administration
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McCraw, Thomas K. "A Keynesian Cure for the Depression." Harvard Business School Case 382-065, November 1981. (Revised June 1998.)
  • March 2015 (Revised January 2020)
  • Case

Behavioural Insights Team (A)

By: Michael Luca and Patrick Rooney
The Behavioural Insights Team case introduces students to the concept of choice architecture and the value of experimental methods (sometimes called A/B testing) within organizational contexts. The exercise provides an opportunity for students to apply these principles... View Details
Keywords: Behavioral Economics; Experiments; Choice Architecture; Public Entrepreneurship; Decision Choices and Conditions; Consumer Behavior; Taxation; Economics; Public Administration Industry; United Kingdom
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Luca, Michael, and Patrick Rooney. "Behavioural Insights Team (A)." Harvard Business School Case 915-024, March 2015. (Revised January 2020.)
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