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      • November 1999 (Revised April 2008)
      • Case

      Revere Street

      By: Arthur I Segel, John H. Vogel, Jr., Lisa Strope and Erich Dylus
      Although inexperienced in real estate, Edward Alexander hopes in June 1999 that youthful enthusiasm and an $80,000 inheritance will help him enter the real estate business. His experience chronicles the process of finding, evaluating, and acquiring a four-unit... View Details
      Keywords: Acquisition; Investment; Housing; Real Estate Industry; Boston
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      Segel, Arthur I., John H. Vogel, Jr., Lisa Strope, and Erich Dylus. "Revere Street." Harvard Business School Case 800-147, November 1999. (Revised April 2008.)
      • October 1999 (Revised February 2000)
      • Case

      Steinway & Sons: Buying a Legend (A)

      By: John T. Gourville and Joseph B. Lassiter III
      It is 1995 and Steinway & Sons has just been purchased by two young entrepreneurs. For 140 years, Steinway has held the reputation for making the finest quality grand pianos in the world. The past 25 years have proven to be a challenge, however. First, the company has... View Details
      Keywords: Business Startups; Decisions; Entrepreneurship; Globalization; Crisis Management; Brands and Branding; Marketing Strategy; Quality; Competitive Strategy; Manufacturing Industry; Japan; New York (state, US)
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      Gourville, John T., and Joseph B. Lassiter III. "Steinway & Sons: Buying a Legend (A)." Harvard Business School Case 500-028, October 1999. (Revised February 2000.)
      • June 1999 (Revised August 2004)
      • Case

      Friendly Fenway Program, The: The Value of Experience Enhancement

      By: Stephen A. Greyser
      The marketing head of the Boston Red Sox is reviewing the team's "Friendly Fenway" fan satisfaction program. The program is described in the context of the team's on-the-field performance, the ballpark's character, and team marketing and fan-building in general. The... View Details
      Keywords: Customer Satisfaction; Revenue; Framework; Management; Marketing Reference Programs; Performance; Boston
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      Greyser, Stephen A. "Friendly Fenway Program, The: The Value of Experience Enhancement." Harvard Business School Case 599-035, June 1999. (Revised August 2004.)
      • February 1999 (Revised March 1999)
      • Case

      Sunbeam Television (C)

      By: V. Kasturi Rangan and Howard Reitz
      Supplements the (A) case. View Details
      Keywords: Entertainment and Recreation Industry; Boston
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      Rangan, V. Kasturi, and Howard Reitz. "Sunbeam Television (C)." Harvard Business School Case 599-012, February 1999. (Revised March 1999.)
      • February 1999
      • Case

      Lifeline Systems, Inc. (B)

      By: H. Kent Bowen and Marilyn Matis
      In 1997, Lifeline Systems continues to grow its service business to $32 million, 56% of the company's total revenues. More local hospital Lifeline programs turn over their monitoring service to Lifeline Central, expanding the company's subscriber base by 30%. The... View Details
      Keywords: Health Care and Treatment; Information Technology; Expansion; Cost Management; Growth and Development Strategy; Partners and Partnerships; Change; Customer Relationship Management; Service Operations; Age; Investment; Health Industry; Technology Industry; Cambridge; Boston
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      Bowen, H. Kent, and Marilyn Matis. "Lifeline Systems, Inc. (B)." Harvard Business School Case 699-038, February 1999.
      • February 1999 (Revised June 2000)
      • Case

      Cimetrics Technology (A-1)

      By: Lynn S. Paine and Jose Royo
      Jim Lee, president of Cimetrics (a young, fast growing, software start-up) is reevaluating his small company's geographically dispersed product development model. To take advantage of talented low-cost labor in Russia, the company has relied on two software engineering... View Details
      Keywords: Business Model; Applications and Software; Business or Company Management; Corporate Entrepreneurship; Human Resources; Cross-Cultural and Cross-Border Issues; Labor and Management Relations; Product Development; Performance Evaluation; Information Technology Industry; Russia; Canada; United States
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      Paine, Lynn S., and Jose Royo. "Cimetrics Technology (A-1)." Harvard Business School Case 399-108, February 1999. (Revised June 2000.)
      • 1999
      • Article

      Harvard Manage Mentor

      By: Linda A. Hill
      Keywords: Boston
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      Hill, Linda A. "Harvard Manage Mentor." Intranet (1999).
      • December 1998
      • Case

      John Hancock Sports Sponsorship: 1993-2000 and Beyond

      By: Stephen A. Greyser and John Teopaco
      Examines sports sponsorship at John Hancock through 1998 and prospectively beyond. From its early sponsorship of the legendary Boston Marathon, the company had expanded its activities substantially. It was one of the worldwide "Top Sponsor" companies of the Olympics, a... View Details
      Keywords: Opportunities; Values and Beliefs; Marketing Strategy; Sports
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      Greyser, Stephen A., and John Teopaco. "John Hancock Sports Sponsorship: 1993-2000 and Beyond." Harvard Business School Case 599-027, December 1998.
      • October 1998 (Revised November 2001)
      • Case

      Boston Beer Company: Light Beer Decision

      By: Linda A. Cyr, Joseph B. Lassiter III and Michael J. Roberts
      Boston Beer's current light-beer offering, Boston Lightship, has not been successful, and a student team is charged with investigating the problem and recommending a strategy. Highlights issues around branding, target customer selection, and cannibalization, and... View Details
      Keywords: Problems and Challenges; Brands and Branding; Customers; Growth and Development Strategy; Marketing Strategy; Entrepreneurship; Food and Beverage Industry; Boston
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      Cyr, Linda A., Joseph B. Lassiter III, and Michael J. Roberts. "Boston Beer Company: Light Beer Decision." Harvard Business School Case 899-058, October 1998. (Revised November 2001.)
      • September 1998 (Revised September 1998)
      • Exercise

      Working with Your "Shadow Partner"

      By: Richard L. Nolan and Kelley Porter
      Intended to introduce individuals to search engines and databases on the Internet, in particular those that are available to HBS. View Details
      Keywords: Internet and the Web; Education Industry; Boston
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      Nolan, Richard L., and Kelley Porter. Working with Your "Shadow Partner". Harvard Business School Exercise 399-051, September 1998. (Revised September 1998.)
      • March 1998 (Revised July 1998)
      • Case

      Boston Duck Tours,1996: Has Boston Gone Quackers?

      By: Myra M. Hart and Stephanie Dodson
      While on vacation in Memphis, former investment manager Andy Wilson discovers a unique "tour bus" that travels over land and through water. He decides to transplant the concept to Boston and to add both historical and theatrical features to the amphibious tour. As he... View Details
      Keywords: Opportunities; Creativity; Entrepreneurship; Financing and Loans; Problems and Challenges; Business Startups; Tourism Industry; Tennessee; Boston
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      Hart, Myra M., and Stephanie Dodson. "Boston Duck Tours,1996: Has Boston Gone Quackers?" Harvard Business School Case 898-189, March 1998. (Revised July 1998.)
      • September 1997 (Revised August 1999)
      • Case

      Boston Chicken, Inc.

      By: Paul M. Healy
      This case examines Boston Chicken's franchise strategy for growing its innovative restaurant business, and the associated accounting reporting issues that arise. View Details
      Keywords: Financial Reporting; Franchise Ownership; Financial Strategy; Business Strategy; Food and Beverage Industry
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      Healy, Paul M. "Boston Chicken, Inc." Harvard Business School Case 198-032, September 1997. (Revised August 1999.)
      • June 1997 (Revised February 2012)
      • Case

      The Union Carbide Deal (Abridged)

      By: Thomas J. DeLong
      On November 3, 1986, after a three-hour board of directors meeting, Union Carbide decided to accept First Boston's proposal to embark on a $2.5 billion recapitalization program. Jameson and his associates' efforts had paid off. Jameson had reason to be excited: He had... View Details
      Keywords: Restructuring; Capital Structure; Investment Banking; Financial Strategy; Partners and Partnerships; Competition; Financial Services Industry
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      DeLong, Thomas J. "The Union Carbide Deal (Abridged)." Harvard Business School Case 897-201, June 1997. (Revised February 2012.)
      • February 1997 (Revised July 2004)
      • Case

      Walden Woods

      By: William J. Poorvu and Arthur I Segel
      In 1984, Mortimer Zuckerman and Ed Linde, through their firm, Boston Properties (BP), acquired land in Concord, MA to build a 147,000-square-foot, first-class suburban office building. BP proceeded to go through the permitting and approval process with the town and was... View Details
      Keywords: Risk and Uncertainty; Decision Choices and Conditions; Entrepreneurship; Property; Environmental Sustainability; Conflict and Resolution; Real Estate Industry; Massachusetts
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      Poorvu, William J., and Arthur I Segel. "Walden Woods." Harvard Business School Case 897-070, February 1997. (Revised July 2004.)
      • February 1997
      • Case

      Advent of Venture Capital in Latin America, The

      By: Debora L. Spar
      Widely regarded as the leader in international private equity, Advent International is considering the establishment of a private equity fund in Latin America in 1996. Typically, Advent entered new private equity markets through the creation of multicountry regional... View Details
      Keywords: Venture Capital; Joint Ventures; Market Entry and Exit; Globalized Markets and Industries; Financial Services Industry; Boston; Latin America
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      Spar, Debora L., and Elizabeth B. Stein. "Advent of Venture Capital in Latin America, The." Harvard Business School Case 797-077, February 1997.
      • November 1996 (Revised September 1997)
      • Case

      Boston Renaissance Charter School

      By: V. Kasturi Rangan, Marie Bell and Katherine K. Merseth
      Keywords: Education; Education Industry; Boston
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      Rangan, V. Kasturi, Marie Bell, and Katherine K. Merseth. "Boston Renaissance Charter School." Harvard Business School Case 597-058, November 1996. (Revised September 1997.)
      • October 1996 (Revised November 1996)
      • Case

      Boston Beer Company: Samuel Adams, Brewmaster Leading a Revolution

      By: Ray A. Goldberg and Mollie H. Carter
      Boston Beer Co. revolutionized the beer industry by identifying and responding to a new consumer segment. Using the excess capacity in the brewing industry to establish contract brewing arrangements and an extremely capable sales force, the company opened the... View Details
      Keywords: Transformation; Leadership; Product Marketing; Product Development; Production; Quality; Salesforce Management; Segmentation; Food and Beverage Industry
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      Goldberg, Ray A., and Mollie H. Carter. "Boston Beer Company: Samuel Adams, Brewmaster Leading a Revolution." Harvard Business School Case 597-040, October 1996. (Revised November 1996.)
      • October 1996 (Revised January 1997)
      • Case

      Mt. Auburn Hospital

      By: F. Warren McFarlan and Jaan Elias
      In December of 1993, two of Boston's largest and best known hospitals, Massachusetts General and Brigham and Women's, announced that they were setting aside their historic rivalry to form an alliance and build a regional health network. The announcement set off a wave... View Details
      Keywords: Health Care and Treatment; Negotiation Offer; Alliances; Networks; Social Enterprise; Horizontal Integration; Health Industry; Boston
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      McFarlan, F. Warren, and Jaan Elias. "Mt. Auburn Hospital." Harvard Business School Case 397-083, October 1996. (Revised January 1997.)
      • 1996
      • Book

      Leading Change

      By: J. P. Kotter
      Keywords: Leading Change; Boston
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      Kotter, J. P. Leading Change. Boston: Harvard Business School Press, 1996.
      • January 1996 (Revised December 2005)
      • Case

      First Community Bank (A)

      By: Rosabeth M. Kanter
      First Community Bank, a bank-within-a-bank at Bank of Boston, was established in 1990 as a unique venture to serve urban communities. By 1995 it has achieved profitability but must manage relationships with the mainstream at Bank of Boston, serve as a change agent and... View Details
      Keywords: Banks and Banking; Business Ventures; Business and Community Relations; Agency Theory; Change Management; Leadership; Balanced Scorecard; Mission and Purpose; Organizational Structure; Problems and Challenges; Banking Industry; Boston
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      Kanter, Rosabeth M. "First Community Bank (A)." Harvard Business School Case 396-202, January 1996. (Revised December 2005.)
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