Skip to Main Content
HBS Home
  • About
  • Academic Programs
  • Alumni
  • Faculty & Research
  • Baker Library
  • Giving
  • Harvard Business Review
  • Initiatives
  • News
  • Recruit
  • Map / Directions
Faculty & Research
  • Faculty
  • Research
  • Featured Topics
  • Academic Units
  • …→
  • Harvard Business School→
  • Faculty & Research→
  • Research
    • Research
    • Publications
    • Global Research Centers
    • Case Development
    • Initiatives & Projects
    • Research Services
    • Seminars & Conferences
    →
  • Publications→

Publications

Publications

Filter Results: (1,936) Arrow Down
Filter Results: (1,936) Arrow Down Arrow Up

Show Results For

  • All HBS Web  (1,936)
    • News  (299)
    • Research  (1,298)
    • Events  (27)
    • Multimedia  (11)
  • Faculty Publications  (776)

Show Results For

  • All HBS Web  (1,936)
    • News  (299)
    • Research  (1,298)
    • Events  (27)
    • Multimedia  (11)
  • Faculty Publications  (776)
← Page 13 of 1,936 Results →
  • Teaching Interest

Overview

By: John A. Deighton
I teach about the ecosystem of big data, the role of data in advertising and creative industries, and customer management and personal privacy in an era of individual addressability. View Details
Keywords: Digital Marketing; Database Marketing; Social Media; Data Analytics; Information; Advertising; Marketing; Media; Technology; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry
  • 2021
  • Working Paper

The Value of Descriptive Analytics: Evidence from Online Retailers

By: Ron Berman and Ayelet Israeli
Does the adoption of descriptive analytics impact online retailer performance, and if so, how? We use the synthetic difference-in-differences method to analyze the staggered adoption of a retail analytics dashboard by more than 1,500 e-commerce websites, and we find an... View Details
Keywords: Descriptive Analytics; Big Data; Synthetic Control; E-commerce; Online Retail; Difference-in-differences; Martech; Internet and the Web; Analytics and Data Science; Performance; Retail Industry
Citation
SSRN
Read Now
Related
Berman, Ron, and Ayelet Israeli. "The Value of Descriptive Analytics: Evidence from Online Retailers." Harvard Business School Working Paper, No. 21-067, November 2020. (Revised December 2021. Accepted at Marketing Science.)
  • July 2021
  • Article

Electronic Trace Data and Legal Outcomes: The Effect of Electronic Medical Records on Malpractice Claim Resolution Time

By: Sam Ransbotham, Eric Overby and Michael C. Jernigan
Information systems generate copious trace data about what individuals do and when they do it. Trace data may affect the resolution of lawsuits by, for example, changing the time needed for legal discovery. Trace data might speed resolution by clarifying what events... View Details
Keywords: Analytics and Data Science; Lawsuits and Litigation; Digital Transformation; Welfare; Health Industry
Citation
Find at Harvard
Purchase
Related
Ransbotham, Sam, Eric Overby, and Michael C. Jernigan. "Electronic Trace Data and Legal Outcomes: The Effect of Electronic Medical Records on Malpractice Claim Resolution Time." Management Science 67, no. 7 (July 2021): 4341–4361.

    The Value of Descriptive Analytics: Evidence from Online Retailers - Marketing Science

    Does the adoption of descriptive analytics impact online retailer performance, and if so, how? We use the synthetic difference-in-differences method to analyze the staggered adoption of a retail analytics dashboard by more than 1,500 e-commerce websites, and we... View Details
    • October 2015 (Revised October 2016)
    • Case

    Building Watson: Not So Elementary, My Dear! (Abridged)

    By: Willy C. Shih
    This case is set inside IBM Research's efforts to build a computer that can successfully take on human challengers playing the game show Jeopardy! It opens with the machine named Watson offering the incorrect answer "Toronto" to a seemingly simple question during the... View Details
    Keywords: Analytics; Big Data; Business Analytics; Product Development Strategy; Machine Learning; Machine Intelligence; Artificial Intelligence; Product Development; AI and Machine Learning; Information Technology; Analytics and Data Science; Information Technology Industry; United States
    Citation
    Educators
    Purchase
    Related
    Shih, Willy C. "Building Watson: Not So Elementary, My Dear! (Abridged)." Harvard Business School Case 616-025, October 2015. (Revised October 2016.)
    • 08 Jan 2018
    • News

    HBS-Born Startup Arms Doctors with Analytics to Provide Better Care

    Keywords: Ambulatory Health Care Services; Health, Social Assistance
    • Web

    Web of Science | Baker Library

    Web of Science Complete bibliographic data plus citations and abstracts to journal articles across a wide range of scientific, technological, social sciences, arts, View Details
    • October 2021
    • Case

    CrisisReady: Private Data for Public Good

    By: Tarun Khanna and James Barnett
    In October 2021, CRISISREADY.io considers how and if it should scale operations. View Details
    Keywords: Decision Making; Ethics; Globalization; Governance; Government and Politics; Intellectual Property; Science; Technology
    Citation
    Educators
    Related
    Khanna, Tarun, and James Barnett. "CrisisReady: Private Data for Public Good." Harvard Business School Case 722-362, October 2021.
    • Fast Answer

    Investing in Life Sciences - SIP Resources

    href="https://www.library.hbs.edu/services/learn-with-baker-library#" target="_blank">Learn with Baker Library LSEG Workspace Introduction.   Startup and Private company profiles: Pitchbook has detailed profiles on startups View Details
    • August 2020 (Revised September 2020)
    • Technical Note

    Assessing Prediction Accuracy of Machine Learning Models

    By: Michael W. Toffel, Natalie Epstein, Kris Ferreira and Yael Grushka-Cockayne
    The note introduces a variety of methods to assess the accuracy of machine learning prediction models. The note begins by briefly introducing machine learning, overfitting, training versus test datasets, and cross validation. The following accuracy metrics and tools... View Details
    Keywords: Machine Learning; Statistics; Econometric Analyses; Experimental Methods; Data Analysis; Data Analytics; Forecasting and Prediction; Analytics and Data Science; Analysis; Mathematical Methods
    Citation
    Educators
    Purchase
    Related
    Toffel, Michael W., Natalie Epstein, Kris Ferreira, and Yael Grushka-Cockayne. "Assessing Prediction Accuracy of Machine Learning Models." Harvard Business School Technical Note 621-045, August 2020. (Revised September 2020.)
    • 2018
    • Working Paper

    Measuring Gentrification: Using Yelp Data to Quantify Neighborhood Change

    By: Edward L. Glaeser, Hyunjin Kim and Michael Luca
    We demonstrate that data from digital platforms such as Yelp have the potential to improve our understanding of gentrification, both by providing data in close to real time (i.e., nowcasting and forecasting) and by providing additional context about how the local... View Details
    Keywords: Geographic Location; Local Range; Transition; Analytics and Data Science; Measurement and Metrics; Forecasting and Prediction
    Citation
    Read Now
    Related
    Glaeser, Edward L., Hyunjin Kim, and Michael Luca. "Measuring Gentrification: Using Yelp Data to Quantify Neighborhood Change." NBER Working Paper Series, No. 24952, August 2018.
    • Article

    Some Uses of Happiness Data in Economics

    By: Rafael Di Tella and Robert MacCulloch
    Keywords: Happiness; Analytics and Data Science; Economics
    Citation
    Find at Harvard
    Read Now
    Related
    Di Tella, Rafael, and Robert MacCulloch. "Some Uses of Happiness Data in Economics." Journal of Economic Perspectives 20, no. 1 (Winter 2006): 25–46.
    • 13 Jun 2017
    • Blog Post

    MS/MBA: Engineering Sciences – A Q&A with Professor Robert Howe

    The first MS/MBA: Engineering Sciences cohort will enroll in the MS/MBA program in August of 2018.The program is a major collaboration between HBS and the Harvard John A. Paulson School of Engineering View Details
    • May 2009 (Revised October 2009)
    • Case

    Verne Global: Building a Green Data Center in Iceland

    Verne Global, a pioneering startup created to build the first large-scale data center in Iceland, faces critical challenges regarding its green strategy. Verne Co-Founder Isaac Kato is tasked with evaluating how the company can most successfully market and sell the... View Details
    Keywords: Buildings and Facilities; Business Startups; Marketing Strategy; Product Marketing; Sales; Environmental Sustainability; Pollutants; Green Technology Industry; Service Industry; Iceland
    Citation
    Educators
    Purchase
    Related
    Steenburgh, Thomas J., and Nnamdi Daniel Okike. "Verne Global: Building a Green Data Center in Iceland." Harvard Business School Case 509-063, May 2009. (Revised October 2009.)
    • September 2010
    • Article

    Do Inventory and Gross Margin Data Improve Sales Forecasts for U.S. Public Retailers?

    By: Saravanan Kesavan, Vishal Gaur and Ananth Raman
    Firm-level sales forecasts for retailers can be improved if we incorporate cost of goods sold, inventory, and gross margin (defined here as the ratio of sales to cost of goods sold) as three endogenous variables. We construct a simultaneous equations model, estimated... View Details
    Keywords: Sales; Forecasting and Prediction; Distribution; Goods and Commodities; Cost; Public Sector; Profit; Mathematical Methods; Analytics and Data Science; Retail Industry; United States
    Citation
    Find at Harvard
    Purchase
    Related
    Kesavan, Saravanan, Vishal Gaur, and Ananth Raman. "Do Inventory and Gross Margin Data Improve Sales Forecasts for U.S. Public Retailers?" Management Science 56, no. 9 (September 2010): 1519–1533.
    • January 2021 (Revised March 2021)
    • Case

    THE YES: Reimagining the Future of E-Commerce with Artificial Intelligence (AI)

    By: Jill Avery, Ayelet Israeli and Emma von Maur
    THE YES, a multi-brand shopping app launched in May 2020 offered a new type of buying experience for women’s fashion, driven by a sophisticated algorithm that used data science and machine learning to create and deliver a personalized store for every shopper, based on... View Details
    Keywords: Data; Data Analytics; Artificial Intelligence; AI; AI Algorithms; AI Creativity; Fashion; Retail; Retail Analytics; E-Commerce Strategy; Platform; Platforms; Big Data; Preference Elicitation; Preference Prediction; Predictive Analytics; App Development; "Marketing Analytics"; Advertising; Mobile App; Mobile Marketing; Apparel; Online Advertising; Referral Rewards; Referrals; Female Ceo; Female Entrepreneur; Female Protagonist; Analytics and Data Science; Analysis; Creativity; Marketing Strategy; Brands and Branding; Consumer Behavior; Demand and Consumers; Forecasting and Prediction; Marketing Channels; Digital Marketing; Internet and the Web; Mobile and Wireless Technology; AI and Machine Learning; E-commerce; Digital Platforms; Apparel and Accessories Industry; Apparel and Accessories Industry; Apparel and Accessories Industry; Apparel and Accessories Industry; United States
    Citation
    Educators
    Purchase
    Related
    Avery, Jill, Ayelet Israeli, and Emma von Maur. "THE YES: Reimagining the Future of E-Commerce with Artificial Intelligence (AI)." Harvard Business School Case 521-070, January 2021. (Revised March 2021.)
    • 2017
    • Working Paper

    Nowcasting the Local Economy: Using Yelp Data to Measure Economic Activity

    By: Edward L. Glaeser, Hyunjin Kim and Michael Luca
    Can new data sources from online platforms help to measure local economic activity? Government datasets from agencies such as the U.S. Census Bureau provide the standard measures of economic activity at the local level. However, these statistics typically appear only... View Details
    Keywords: Economy; Analytics and Data Science; Local Range; Social and Collaborative Networks
    Citation
    SSRN
    Read Now
    Related
    Glaeser, Edward L., Hyunjin Kim, and Michael Luca. "Nowcasting the Local Economy: Using Yelp Data to Measure Economic Activity." Harvard Business School Working Paper, No. 18-022, September 2017. (Revised October 2017.)
    • 22 May 2014
    • News

    For Website Personalization, Simple Is the New Sexy

    Keywords: web analytics; customer data; web personalization
    • 2019
    • Article

    Does Big Data Enhance Firm Innovation Competency? The Mediating Role of Data-driven Insights

    By: Maryam Ghasemaghaei and Goran Calic
    Grounded in gestalt insight learning theory and organizational learning theory, we collected data from 280 middle and top-level managers to investigate the impact of each big data characteristic (i.e., data volume, data velocity, data variety, and data veracity) on... View Details
    Keywords: Analytics and Data Science; Innovation and Invention; Learning
    Citation
    Register to Read
    Read Now
    Related
    Ghasemaghaei, Maryam, and Goran Calic. "Does Big Data Enhance Firm Innovation Competency? The Mediating Role of Data-driven Insights." Journal of Business Research 104 (2019): 69–84.
    • 2018
    • Chapter

    Competing Interests

    By: Joel Goh
    Book Abstract: The editors, aided by a team of internationally acclaimed experts, have curated this timely volume to help newcomers and seasoned researchers alike to rapidly comprehend a diverse set of thrusts and tools in this rapidly growing cross-disciplinary field.... View Details
    Keywords: Healthcare; Analytics; Health Care and Treatment; Research; Competition
    Citation
    Find at Harvard
    Purchase
    Related
    Goh, Joel. "Competing Interests." Chap. 4 in Handbook of Healthcare Analytics: Theoretical Minimum for Conducting 21st Century Research on Healthcare Operations, edited by Tinglong Dai and Sridhar Tayur, 51–78. John Wiley & Sons, 2018.
    • ←
    • 13
    • 14
    • …
    • 96
    • 97
    • →
    ǁ
    Campus Map
    Harvard Business School
    Soldiers Field
    Boston, MA 02163
    →Map & Directions
    →More Contact Information
    • Make a Gift
    • Site Map
    • Jobs
    • Harvard University
    • Trademarks
    • Policies
    • Accessibility
    • Digital Accessibility
    Copyright © President & Fellows of Harvard College.