Total Customer Value - Publications - Faculty & Research

September 2019 (Revised September 2019)
Case

Facebook Fake News in the Post-Truth World

By: John R. Wells, Carole A. Winkler and Benjamin Weinstock

In August 2019, Mark Zuckerberg, founder and CEO of Facebook, was surrounded by controversy. The first major storm of protest followed the surprise election of Donald Trump as President of the United States on November 8, 2016; many put the blame at the door of fake... View Details

Keywords: Facebook; Fake News; Mark Zuckerberg; Donald Trump; Algorithms; Social Networks; Partisanship; Social Media; App Development; Instagram; WhatsApp; Smartphone; Silicon Valley; Office Space; Digital Strategy; Democracy; Entry Barriers; Online Platforms; Controversy; Tencent; Agility; Social Networking; Gaming; Gaming Industry; Computer Games; Mobile Gaming; Messaging; Monetization Strategy; Advertising; Digital Marketing; Business Ventures; Acquisition; Mergers and Acquisitions; Business Growth and Maturation; Business Headquarters; Business Organization; For-Profit Firms; Trends; Communication; Communication Technology; Forms of Communication; Interactive Communication; Interpersonal Communication; Talent and Talent Management; Crime and Corruption; Voting; Demographics; Entertainment; Games, Gaming, and Gambling; Moral Sensibility; Values and Beliefs; Initial Public Offering; Profit; Revenue; Geography; Geographic Location; Global Range; Local Range; Country; Cross-Cultural and Cross-Border Issues; Globalized Firms and Management; Globalized Markets and Industries; Governing Rules, Regulations, and Reforms; Government and Politics; International Relations; National Security; Political Elections; Business History; Recruitment; Selection and Staffing; Information Management; Information Publishing; News; Newspapers; Innovation and Management; Innovation Strategy; Technological Innovation; Knowledge Dissemination; Human Capital; Law; Leadership Development; Leadership Style; Leading Change; Business or Company Management; Crisis Management; Goals and Objectives; Growth and Development Strategy; Growth Management; Management Practices and Processes; Management Style; Management Systems; Management Teams; Managerial Roles; Marketing Channels; Social Marketing; Network Effects; Market Entry and Exit; Digital Platforms; Marketplace Matching; Industry Growth; Industry Structures; Monopoly; Media; Product Development; Service Delivery; Corporate Social Responsibility and Impact; Mission and Purpose; Organizational Change and Adaptation; Organizational Culture; Organizational Structure; Public Ownership; Problems and Challenges; Business and Community Relations; Business and Government Relations; Groups and Teams; Networks; Rank and Position; Opportunities; Behavior; Emotions; Identity; Power and Influence; Prejudice and Bias; Reputation; Social and Collaborative Networks; Status and Position; Trust; Society; Civil Society or Community; Culture; Public Opinion; Social Issues; Societal Protocols; Strategy; Adaptation; Business Strategy; Commercialization; Competition; Competitive Advantage; Competitive Strategy; Corporate Strategy; Customization and Personalization; Diversification; Expansion; Horizontal Integration; Segmentation; Information Technology; Internet and the Web; Mobile and Wireless Technology; Applications and Software; Information Infrastructure; Valuation; Advertising Industry; Communications Industry; Entertainment and Recreation Industry; Information Industry; Information Technology Industry; Journalism and News Industry; Media and Broadcasting Industry; Service Industry; Technology Industry; Telecommunications Industry; Video Game Industry; United States; California; Sunnyvale; Russia

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Educators

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01 Feb 2011
First Look

First Look: Feb. 1

Review the book: http://www.bde.es/webbde/Secciones/Publicaciones/OtrasPublicaciones/Fich/Spain_and_the_euro.pdf Working PapersWhen Does a Platform Create Value by Limiting Choice? Authors:Ramon Casadesus-Masanell and Hanna W. Halaburda... View Details

Web

Program Policies - HBS Online

Business Leading Change and Organizational Renewal Creating Brand Value Strategic Financial Analysis Entrepreneurial Marketing Dynamic Teaming Transforming Customer Experiences This 30% discount can only be... View Details

08 Sep 2016
News

How We Make It Work

time. What helps? A clear sense of purpose, yoga, centering prayer, and a strong network of support. That support can be from friends who understand and share your values (for me, my church community) or from professionals (a dementia... View Details

25 Apr 2017
First Look

First Look at New Research, April 25

be aware of the range of powerful, dynamic, and often conflicting forces shaping the emerging competitive environment. The globalization of markets, the increasing homogeneity of customer needs worldwide, the impact of the digital... View Details

Keywords: Sean Silverthorne

Web

2018 Symposium - Race, Gender & Equity

Management and Organizations from the Kellogg School of Management at Northwestern University. Lumumba Seegars Lumumba Seegars is a doctoral student in Organizational Behavior, a joint program with Harvard Business School and the Department of Psychology. He studies... View Details

01 Mar 2014
News

The Solution to the Global Food Crisis Just Might Come from Nigeria

to build shared value over the long term. AACE provides groups like the Jaba Ginger Farmers Cooperative Society—which is made up of 3,000 smallholders, more than half of them women—with a trustworthy customer. In return, by sourcing... View Details

Keywords: Francis Storrs; John H. Davis; Michael Halse; Crop Production; Agriculture; Administration of Economic Programs; Government; Food Manufacturing; Manufacturing

12 Jul 2021
News

Alumni Confront the COVID-19 Crisis

project received funding totaling over $1.2 million and were able to re-hire all 900 of their employees. JUNE 1 Arnel F. Almira, who is currently enrolled in OPM 54, is CEO of Alfa All Food Asia, a B2B distributor of imported fresh frozen... View Details

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