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      Strategic Decision MakingRemove Strategic Decision Making →

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      • December 1997 (Revised October 1999)
      • Case

      Citibank: Performance Evaluation

      By: Robert L. Simons and Antonio Davila
      Citibank has introduced a new, comprehensive performance-scorecard system. A regional president struggles with a tough decision: how to evaluate an outstanding branch manager who has scored poorly on an important customer satisfaction measure. This case provides a... View Details
      Keywords: Performance Evaluation; Balanced Scorecard; Business Strategy; Customer Satisfaction; Performance Expectations; Decisions; Motivation and Incentives; Quality; Banking Industry
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      Simons, Robert L., and Antonio Davila. "Citibank: Performance Evaluation." Harvard Business School Case 198-048, December 1997. (Revised October 1999.)
      • 1997
      • Chapter

      On the Dynamics of Forecasting in Technologically Complex Environments: The Unexpectedly Long Old Age of Optical Lithography

      By: Rebecca M. Henderson
      Keywords: History; Information Technology; Situation or Environment; Complexity; Forecasting and Prediction; Technology Industry
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      Henderson, Rebecca M. "On the Dynamics of Forecasting in Technologically Complex Environments: The Unexpectedly Long Old Age of Optical Lithography." In Technological Innovation: Oversights and Foresights, edited by Raghu Garud, Praveen Rattan Nayyar, and Zur Baruch Shapira. New York: Cambridge University Press, 1997.
      • December 1997
      • Case

      Wriston Manufacturing Corporation

      By: Janice H. Hammond
      Wriston Manufacturing is a broad-line maker of components for the automotive industry. It has developed a network of nine plants as its product line has grown. Newer, higher-volume products tend to be made in newer, focused, high-volume plants, while older product... View Details
      Keywords: Decision Choices and Conditions; Cost Management; Business or Company Management; Production; Performance Efficiency; Auto Industry
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      Hammond, Janice H. "Wriston Manufacturing Corporation." Harvard Business School Case 698-049, December 1997.
      • November 1997 (Revised August 1998)
      • Case

      Palm Computing, Inc. 1995: Financing Challenges

      By: Myra M. Hart and Stephanie Dodson
      The president, Donna Dubinsky, and the chairman and founder, Jeff Hawkins, discuss an opportunity to sell their company to U.S. Robotics. They must weigh this option versus accepting venture capital funding, partnering with a large company that could provide... View Details
      Keywords: Venture Capital; Partners and Partnerships; Business Exit or Shutdown; Decision Choices and Conditions; Computer Industry; Information Technology Industry
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      Hart, Myra M., and Stephanie Dodson. "Palm Computing, Inc. 1995: Financing Challenges." Harvard Business School Case 898-090, November 1997. (Revised August 1998.)
      • November 1997
      • Case

      National Pork Producers Council

      By: Ray A. Goldberg and Tom Clay
      Al Tank, CEO of the National Pork Products Council, is facing an environmental and structural crisis in the U.S. pork industry. Can he resolve the environmental and image problems of his industry in time? Can he receive the support of both his growers and the... View Details
      Keywords: Decision Choices and Conditions; Situation or Environment; Crisis Management; Environmental Sustainability; Business and Community Relations; Animal-Based Agribusiness; Industry Structures; Reputation; Food and Beverage Industry; Agriculture and Agribusiness Industry; United States
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      Goldberg, Ray A., and Tom Clay. "National Pork Producers Council." Harvard Business School Case 598-053, November 1997.
      • October 1997
      • Case

      Roslin Institute, The

      By: Ray A. Goldberg and Tom Clay
      Dr. Ian Willmut and the Roslin Institute have developed a revolutionary new technology--cloning. Now they are faced with some tough choices concerning going forward. How should they balance commercialization opportunities with societal concerns? View Details
      Keywords: Decision Choices and Conditions; Independent Innovation and Invention; Social Issues; Commercialization; Biotechnology Industry
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      Goldberg, Ray A., and Tom Clay. "Roslin Institute, The." Harvard Business School Case 598-045, October 1997.
      • October 1997 (Revised April 1998)
      • Case

      C-Car

      By: V. Kasturi Rangan and Marie Bell
      C-Car was the first automobile retailer in the United States to go public. Subsequently the owner, Mr. Gilliland, must decide how to invest the capital raised from the public ownership. This case describes in detail C-Car's highly profitable strategy of managing its... View Details
      Keywords: Business Model; Cost vs Benefits; Management Practices and Processes; Profit; Acquisition; Business Strategy; Public Ownership; Auto Industry; Retail Industry
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      Rangan, V. Kasturi, and Marie Bell. "C-Car." Harvard Business School Case 598-064, October 1997. (Revised April 1998.)
      • 1997
      • Chapter

      The Power of Alternatives or the Limits to Negotiation

      By: James K. Sebenius and David Lax
      Keywords: Negotiation; Decision Choices and Conditions
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      Sebenius, James K., and David Lax. "The Power of Alternatives or the Limits to Negotiation." In Negotiation and Settlement Advocacy, edited by Charles B. Wiggins. West Publishing Company, 1997.
      • Article

      Hype and Suspicion: The Effects of Pretrial Publicity, Race, and Suspicion on Jurors' Verdicts.

      By: Steven Fein, Seth J. Morgan, Michael I. Norton and Samuel R. Sommers
      Keywords: Courts and Trials; Judgments; Diversity
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      Fein, Steven, Seth J. Morgan, Michael I. Norton, and Samuel R. Sommers. "Hype and Suspicion: The Effects of Pretrial Publicity, Race, and Suspicion on Jurors' Verdicts." Journal of Social Issues 53, no. 3 (Fall 1997): 487–502.
      • 1997
      • Book

      Technology Integration: Making Critical Choices in a Turbulent World

      By: Marco Iansiti
      Keywords: Information Technology; Integration; Decision Choices and Conditions
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      Iansiti, Marco. Technology Integration: Making Critical Choices in a Turbulent World. Boston, MA: Harvard Business School Press, 1997.
      • September 1997
      • Case

      Siam Cement Group, The: Corporate Philosophy (B)

      By: Lynn S. Paine and Prompilai Khunaphante
      In 1996, senior executives of Thailand's Siam Cement Group must decide whether to apply its management philosophy and code of ethics when doing business outside of Thailand. The status of the code in joint ventures and contractual relationships is of particular... View Details
      Keywords: Ethics; Decision Making; Joint Ventures; Corporate Strategy; Cross-Cultural and Cross-Border Issues; Policy; Construction Industry; Thailand
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      Paine, Lynn S., and Prompilai Khunaphante. "Siam Cement Group, The: Corporate Philosophy (B)." Harvard Business School Case 398-019, September 1997.
      • September 1997 (Revised March 2000)
      • Case

      Adelphia Communications Corporation

      By: Paul M. Healy
      A bank officer must make a loan application decision for a large but financially troubled cable broadcaster. View Details
      Keywords: Financial Condition; Financing and Loans; Decision Choices and Conditions; Contracts; Telecommunications Industry
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      Healy, Paul M. "Adelphia Communications Corporation." Harvard Business School Case 198-031, September 1997. (Revised March 2000.)
      • September 1997 (Revised August 2007)
      • Case

      Bankruptcy and Restructuring at Marvel Entertainment Group

      By: Benjamin C. Esty and Jason Auerbach
      Marvel Entertainment Group is the leading comic book publisher in the United States, with superheros like Spider-Man, the Incredible Hulk, the X-Men, and Captain America. It is also one of the leading manufacturers of sports and entertainment trading cards under the... View Details
      Keywords: Restructuring; Decision Choices and Conditions; Borrowing and Debt; Insolvency and Bankruptcy; Governance Controls; Courts and Trials; Planning; Entertainment and Recreation Industry
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      Esty, Benjamin C., and Jason Auerbach. "Bankruptcy and Restructuring at Marvel Entertainment Group." Harvard Business School Case 298-059, September 1997. (Revised August 2007.)
      • September 1997 (Revised February 2000)
      • Exercise

      Exercises in Option Pricing and Real Option Analysis

      By: Benjamin C. Esty
      Contains five problems, one each on basic option pricing, abandonment value, the value of waiting to invest, contingent claims analysis (equity as a call option), and strategic decision making in an option framework. The goal is for students to recognize option value... View Details
      Keywords: Stock Options; Price
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      Esty, Benjamin C. "Exercises in Option Pricing and Real Option Analysis." Harvard Business School Exercise 298-053, September 1997. (Revised February 2000.)
      • August 1997
      • Case

      Natural Blends, Inc.

      By: H. Kent Bowen, Ramchandran Jaikumar and Karen Krause
      Describes the continuous flow process used to generate orange juice concentrate. Production involves several tightly coupled process steps with varying production rates and setup times. Given production constraints and customer requirements, management choices must be... View Details
      Keywords: Customer Focus and Relationships; Decisions; Management Analysis, Tools, and Techniques; Product; Performance Capacity; Performance Productivity
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      Bowen, H. Kent, Ramchandran Jaikumar, and Karen Krause. "Natural Blends, Inc." Harvard Business School Case 698-012, August 1997.
      • 1997
      • Book

      Defining Moments: When Managers Must Choose between Right and Right

      By: Joseph L. Badaracco Jr.
      Keywords: Decision Making
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      Badaracco, Joseph L., Jr. Defining Moments: When Managers Must Choose between Right and Right. Boston: Harvard Business School Press, 1997.
      • July 1997
      • Article

      Perspectives on Multiple Category Choice

      By: Gary Russell, David Bell, Anand Bodapati, Christina Brown, Joengwen Chiang, Gary Gaeth, Sunil Gupta and Puneet Manchanda
      Keywords: Decision Choices and Conditions; Perspective
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      Russell, Gary, David Bell, Anand Bodapati, Christina Brown, Joengwen Chiang, Gary Gaeth, Sunil Gupta, and Puneet Manchanda. "Perspectives on Multiple Category Choice." Marketing Letters 8, no. 3 (July 1997): 297–305.
      • July 1997
      • Teaching Note

      First Year Marketing Module Summary: Evolution of Marketing TN

      By: John A. Deighton
      Describes the organization of a four- or five-case module that concludes the Marketing Management course in the First Year curriculum at Harvard Business School and offers a look to the future. Covers introductory remarks to students at the start of the module, some... View Details
      Keywords: Forecasting and Prediction; Learning; Information; Marketing
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      Deighton, John A. "First Year Marketing Module Summary: Evolution of Marketing TN." Harvard Business School Teaching Note 598-017, July 1997.
      • summer 1997
      • Article

      An Empirical Exploration of a Technology Race

      By: J. Lerner
      An extensive theoretical literature examines technological competition, and in particular whether leaders maintain their standing. These models, however, have received little support. Innovation is examined in the disk drive industry, an environment particularly... View Details
      Keywords: Information Technology; Learning
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      Lerner, J. "An Empirical Exploration of a Technology Race." RAND Journal of Economics 28, no. 2 (summer 1997): 228–247.
      • July 1997
      • Article

      Choice in Computer-Mediated Environments

      By: John A. Deighton
      Keywords: Information Technology; Decision Choices and Conditions
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      Deighton, John A. "Choice in Computer-Mediated Environments." Marketing Letters 8, no. 3 (July 1997).
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