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  • 26 Feb 2013
  • First Look

First Look: Feb. 26

classifies the tools available to communicate with consumers. In the sequel, it elaborates on how consumers respond to communication attempts. Finally, it lays out a framework... View Details
Keywords: Sean Silverthorne
  • 02 Jun 2003
  • Research & Ideas

Stuck in Gear: Why Managers Don’t Act

at coping with industry change is not just due to such commonly cited barriers as insufficient resources, he says. "Managers get trapped by success, a condition that I call active inertia, or management's tendency View Details
Keywords: by Martha Lagace
  • 2024
  • Working Paper

Moral Incoherence During Category Emergence: The Contentious Case of Connected Toys

By: Ryann Noe
Through a longitudinal study of the emergence of connected toys – physical toys that interact with digital devices – I build theory about moral incoherence: when competing views about the moral worth of a category persist over time. During the course of their... View Details
Keywords: Technological Innovation; Technology Adoption; Moral Sensibility; Market Entry and Exit; Consumer Behavior
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  • 28 Jul 2015
  • First Look

First Look: July 28, 2015

Publications In press Chap. 1 in Business Models and Modelling The Business Model: Nature and Benefits By: Casadesus-Masanell, Ramon, and John Heilbron Abstract—This paper considers the nature of the business model and its strategic relevance View Details
Keywords: Carmen Nobel
  • 09 Oct 2018
  • First Look

New Research and Ideas, October 9, 2018

after our intervention. Entrepreneurs with MBAs or accelerator experience did not respond to this intervention, suggesting that formal training can limit the spread of peer advice. Publisher's link:... View Details
Keywords: Dina Gerdeman
  • 06 Sep 2011
  • Research & Ideas

The Power of Leadership Groups for Staying on Track

fundamental reassessment of leadership and leadership development. The command-and-control model so prevalent in the twentieth century has ceased to be effective because it fails to motivate people,... View Details
Keywords: by Bill George
  • 14 Jan 2008
  • Research & Ideas

Mapping Polluters, Encouraging Protectors

activities by responding to the researchers' survey). In their survey responses, managers can outline what their companies are doing about environmental protection and community engagement, and see their... View Details
Keywords: by Martha Lagace; Manufacturing; Chemical
  • 09 Sep 2009
  • First Look

First Look: September 9

Course MaterialsAirbus A380—Turbulence Ahead Harvard Business School Case 609-041 Multiple delays of the Airbus A380 have shocked analysts and investors alike. What are the causes of these delays and how should investors respond View Details
Keywords: Martha Lagace
  • 06 Aug 2024
  • Op-Ed

What the World Could Learn from America's Immigration Backlash—100 Years Ago

Party in Massachusetts. 1860s and 1870s: Opposition to Chinese immigrants in the US culminated in the 1882 Chinese Exclusion Act, which banned the entry and the re-entry of Chinese immigrants for more than... View Details
Keywords: by Marco Tabellini
  • June 2002 (Revised July 2002)
  • Case

NTT DoCoMo: Marketing i-mode

By: Youngme E. Moon
i-mode is a wireless Internet service offered in Japan by NTT DoCoMo. In just three years, the service has won over 30 million subscribers and achieved a 60% share of Japan's mobile Internet market, making it the most successful mobile data service in the world. It is... View Details
Keywords: Price; Marketing; Marketing Channels; Market Entry and Exit; Market Participation; Success; Competition; Internet and the Web; Technology Adoption; Mobile and Wireless Technology; Telecommunications Industry; Japan
Related
  • 20 May 2019
  • Research & Ideas

Activist CEOs Are Rising Up—and Their Customers Are Listening

When former Starbucks CEO Howard Schultz announced earlier this year he was thinking about running for president of the United States, it wasn’t a new idea. Past CEOs seeking the White House have included Carly Fiorina, Ross Perot, Herman Cain, Steve Forbes, Mitt... View Details
Keywords: by Michael Blanding
  • 05 Dec 2017
  • First Look

First Look at New Research and Ideas, December 5, 2017

of firm entry and exit, output, and R&D. Taxing the continued operation of incumbents can lead to sizable gains (of the order of 1.4% improvement in welfare) by encouraging exit of less productive firms... View Details
Keywords: Sean Silverthorne
  • 11 Jul 2011
  • Research & Ideas

Non-competes Push Talent Away

or below the median number of patents was only 46 percent higher. "I think the real punch line here is that it appears that it's the better inventors who are more likely to respond View Details
Keywords: by Carmen Nobel; Technology
  • 23 Jul 2018
  • Research & Ideas

The Open Office Revolution Has Gone Too Far

interactions: hybrid or flexible spaces; train people differently; allow work-from-home time; set a tone and work culture that tries to deprogram us from our natural instincts to View Details
Keywords: Re: Ethan S. Bernstein
  • 14 Feb 2017
  • First Look

First Look at New Research: February 14

methodological innovations to the marketing literature. First, we correct for endogeneity with regard to both store entry and mall sales to... View Details
Keywords: Sean Silverthorne
  • 22 Mar 2010
  • Research & Ideas

One Strategy: Aligning Planning and Execution

an interview with HBS Working Knowledge. "Obtaining One Strategy in times of change means the organization will respond in a holistic fashion to new challenges, staying aligned for maximum competitive... View Details
Keywords: by Sean Silverthorne; Video Game; Web Services
  • 27 Sep 2011
  • First Look

First Look: September 27

findings: (4) consumers do not use all available information and are more responsive to quality changes that are more visible and (5) consumers respond more strongly when a rating contains more information.... View Details
Keywords: Sean Silverthorne
  • 13 Jul 2015
  • Research & Ideas

‘Humblebragging’ is a Bad Strategy, Especially in a Job Interview

or strategic. Separately, two research assistants rated each response based on whether the respondent seemed like an attractive job candidate. Results showed that 77 percent of participants had chosen to... View Details
Keywords: by Carmen Nobel
  • 05 Apr 2004
  • What Do You Think?

Should We Brace Ourselves for Another Era of M&A Value Destruction?

Summing Up In the end, M&A is about buying more volume. It is a flawed process, invented by brokers, lawyers, and super-sized, ego-based CEOs." With this comment, Ellis Baxter summed up the thinking of the majority of those View Details
Keywords: by James Heskett
  • 23 Oct 2012
  • First Look

First Look: October 23

customer vehicles at higher rates and are more likely to lose customers whom they fail, suggesting that competition intensifies pressure on facilities to provide illegal leniency. We also show that, at least... View Details
Keywords: Sean Silverthorne