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  • All HBS Web  (4,771)
    • People  (2)
    • News  (1,315)
    • Research  (2,643)
    • Events  (22)
    • Multimedia  (60)
  • Faculty Publications  (1,607)
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the Art of American Advertising - Advertising Products

Home Site map Map / Directions Search: General Information HBS Home About Annual Report Campus Commencement Dean Nohria Employment Fifty Years of Women Give News New Construction Academic Programs Doctoral Programs Executive Education MBA... View Details
  • 12 Jun 2018
  • Research & Ideas

In a Landscape of 'Me Too' Drug Development, What Spurs Radical Innovation?

once the Gleevec patent expired. Last year, Novartis’ revenue from Gleevec dropped more than 40 percent, Novartis reported in a recent SEC filing. The example demonstrates the central dilemma faced by drug makers, and underscores their... View Details
Keywords: by Rachel Layne; Health; Pharmaceutical
  • Research Summary

Overview

I am currently a Principal or Co-Principal Investigator of five field-based randomized controlled trials, each of which examines the management of lay health workers in developing countries, with an eye toward generating theoretical insights and policy guidance on how... View Details
Keywords: Development Economics; Policy; Health; Human Resources; Africa; India; United States
  • Research Summary

Overview

I am currently a Principal or Co-Principal Investigator of five field-based randomized controlled trials, each of which examines the management of lay health workers in developing countries, with an eye toward generating theoretical insights and policy guidance on how... View Details
Keywords: Development Economics; Policy; Health; Human Resources; Africa; India; United States
  • November 2005 (Revised December 2016)
  • Case

Bally Total Fitness (A): The Rise, 1962–2004

By: John R. Wells, Elizabeth A. Raabe and Gabriel Ellsworth
From a single, modest club in 1962, Bally Total Fitness had grown to become—in management’s words—the “largest and only nationwide commercial operator of fitness centers” in the United States in 2004. Bally had faced its share of challenges, but the last couple of... View Details
Keywords: Bally Total Fitness; Fitness; Gyms; Health Clubs; Chain; Securities And Exchange Commission; Paul Toback; Weight Loss; Exercise; Contracts; Personal Training; Retention; Accounting; Accounting Audits; Accrual Accounting; Finance; Advertising; Business Growth and Maturation; Business Model; For-Profit Firms; Customers; Customer Satisfaction; Public Equity; Financing and Loans; Revenue; Revenue Recognition; Geographic Scope; Multinational Firms and Management; Health; Nutrition; Business History; Lawsuits and Litigation; Management; Business or Company Management; Goals and Objectives; Growth and Development Strategy; Marketing; Operations; Service Delivery; Service Operations; Public Ownership; Problems and Challenges; Business and Shareholder Relations; Business Strategy; Competition; Corporate Strategy; Expansion; Segmentation; Trends; Cost Management; Profit; Growth and Development; Leadership Style; Five Forces Framework; Private Ownership; Opportunities; Motivation and Incentives; Competitive Strategy; Health Industry; United States; Illinois; Chicago
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Wells, John R., Elizabeth A. Raabe, and Gabriel Ellsworth. "Bally Total Fitness (A): The Rise, 1962–2004." Harvard Business School Case 706-450, November 2005. (Revised December 2016.)
  • 04 Feb 2013
  • Research & Ideas

Are the Big Four Audit Firms Too Big to Fail?

voters know who the big fish are. That is why when there are fewer audit firms there could be a greater concern on the firms' part about such political costs." Good For The Industry? There is a potential danger in this approach, Ramanna cautions. If audit firms'... View Details
Keywords: by Martha Lagace; Accounting
  • 18 Apr 2000
  • Research & Ideas

Learning in Action

immediate and impressive. Participants reported a quick 10 percent productivity improvement, rising to 25 percent a year later. There were equally striking gains in managers' evaluations of their ability to spot problems, conduct high... View Details
Keywords: by David A. Garvin
  • 27 Nov 2000
  • Research & Ideas

The Dynamics of Standing Still: Firestone Tire & Rubber and the Radial Revolution

"Radial Age" advertising campaign in 1968. 2 The August 1968 Consumer Reports awarded its top two spots to radials and documented the new technology's longer life, increased safety, handling and economy relative to even... View Details
Keywords: by Donald N. Sull; Manufacturing; Transportation
  • 16 May 2005
  • Research & Ideas

Nonprofit Networking: The New Way to Grow

management strategy for nonprofits is still relatively uncommon. Wei-Skillern noticed that each unit of Mass Audubon operated quite independently. A new CEO tried to align the units better on a day-to-day basis by instituting a new regional structure and additional... View Details
Keywords: by Martha Lagace
  • Web

HBS - The year in Review

2021 Annual Report From The Dean Financials PDF Downloads Archive The Year in Review The 2020–21 fiscal year was one of innovation and adaptation. While the pandemic disrupted lives and activities around the world, Harvard Business School... View Details
  • 01 Feb 2002
  • News

It's academic. (Not!)

- my place in the world," remarks Instructor Francisco de Asís Martínez- Jerez (MBA '91). The native of Spain expects to finish his Ph.D. in business economics this spring and has taught the first-year MBA course Financial View Details
Keywords: Colleges, Universities, and Professional Schools; Educational Services
  • 19 Sep 2005
  • Research & Ideas

Rethinking Company Loyalty

conflict-resolution techniques," he suggests, "and regularly practice at least one technique that fits your style. As your comfort with conflict resolution grows, at least some of your direct reports will begin emulating... View Details
Keywords: by Lauren Keller Johnson
  • 01 Mar 2023
  • News

Step Change

areas that were our responsibility,” she recalls, “but everyone also was very collaborative.” The deputy minister to whom Enan reported was a constant, providing the “courage shield,” she says, for whatever was happening at the time.... View Details
Keywords: Julia Hanna; photographed by Abdelrahman Gabr – Koree; entrepreneurship; women; venture capital; Egypt; developing economies; Finance
  • TeachingInterests

Managing the Future of Work (MBA Education—Elective Curriculum)

By: Christopher T. Stanton

The nature and scope of work is changing rapidly, creating massive business challenges in the shadow of broader political and social shifts.  HBS launched a major initiative in 2017 on Managing the Future of Work to define these workplace issues and... View Details

  • 13 Oct 2009
  • Research & Ideas

7 Lessons for Navigating the Storm

results—the next quarterly report and the rewards that come from short-term success—while ignoring their responsibilities to sustaining and building the company's long-term fiscal health. Ironically, it was the Wall Street leaders who put... View Details
Keywords: by Martha Lagace
  • Web

2024 Reunion Presentations - Alumni

wealth, fame and high achievement are often glorified as the keys to success, the Harvard Study of Adult Development examines what actually helps people thrive by studying thousands of lives unfolding across nearly a century. This lecture View Details
  • 14 Jul 2020
  • Research & Ideas

Restarting Under Uncertainty: Managerial Experiences from Around the World

heightened uncertainty? While we are still far from knowing what constitutes a “best practice,” there is already a great deal of experimentation emerging globally. To provide an early report of these emerging approaches, over the past... View Details
Keywords: by Raffaella Sadun, Andrea Bertoni, Alexia Delfino, Giovanni Fassio, and Mariapaola Testa
  • 26 Sep 2024
  • HBS Seminar

Garrett Van Ryzin, Columbia & Amazon

  • 11 Aug 2014
  • Working Paper Summaries

Decision Making Under Information Asymmetry: Experimental Evidence on Belief Refinements

Keywords: by William Schmidt & Ryan W. Buell
  • 26 Oct 2015
  • Research & Ideas

What’s the Value of a Win in College Athletics?

basketball, culling a US Department of Education database for individual schools’ reported revenue by sport, which provided, through econometric modeling, a causal link between athletic success and revenue. A Multimillion-Dollar Industry... View Details
Keywords: by Roberta Holland; Sports; Education
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