Filter Results:
(3,757)
Show Results For
- All HBS Web
(3,757)
- People (16)
- News (860)
- Research (2,230)
- Events (8)
- Multimedia (11)
- Faculty Publications (1,250)
Show Results For
- All HBS Web
(3,757)
- People (16)
- News (860)
- Research (2,230)
- Events (8)
- Multimedia (11)
- Faculty Publications (1,250)
- 01 Jun 2001
- News
Leng Lim: The Spiritual Face of Business
understanding of it,” he says. “In addition to wanting to gain some important analytical tools at HBS, I realized that there was a fruitful internal journey to be taken by coming to a place where I was not acquainted with the way of... View Details
- Web
2019 Symposium - Race, Gender & Equity
The Courage of our Convictions The Courage of our Convictions 04–05 APR 2019 Home Speakers Videos Agenda Apr 04 Thursday, April 04, 2019 Keynote Soraya Chemaly , Women’s Media Center Rage Becomes Her: The Power of Women's Anger Panel:... View Details
- 01 Dec 2020
- News
The Camel and the Unicorn
capitalist by day. I teach entrepreneurship with the Middlebury Institute for International Studies. I often ask my students where they think the root of venture capital is. They'll often tell me they think it's Silicon Valley. The reality is it's much older. It comes... View Details
- 13 Dec 2011
- First Look
First Look: Dec. 13
against foreign monopolies and cartels. In the article we examine how the Norwegian authorities interacted with international cartels and trusts in seven different cases in the interwar period. The study shows that although there was a deep seated skepticism towards... View Details
Keywords: Sean Silverthorne
- 01 Jan 2005
- News
Nancy M. Barry, MBA 1975
enterprise development, for example, an initiative that grew to $3.3 billion over a decade. She also led much of the work on industry, trade, and finance in Africa, Asia, and Latin America. And before leaving the Bank, she headed its global View Details
- Profile
Rocio Parra
Why was getting a business education important to you? As a consultant, I had the opportunity to work in a variety of industries from pharmaceuticals and medical devices to government and consumer packaged goods. Through these... View Details
Keywords: Retail
- May–June 2024
- Article
What Makes a Successful Celebrity Brand?
Celebrities have shifted from endorsing established brands to being influencers for established brands to drawing on their influence to create brands themselves. The authors examine what it takes to make celebrity brands work. View Details
Keywords: Celebrities; Celebrity Endorsement; Celebrity Management; Celebrity; Direct To Consumer Marketing; DTC; Influencer Marketing; Influencers; Influencer Advertising; Influencer; Brands and Branding; Product Marketing; Power and Influence; Advertising; Social Media; Consumer Products Industry; United States
Israeli, Ayelet, Jill Avery, Leonard A. Schlesinger, and Matt Higgins. "What Makes a Successful Celebrity Brand?" Harvard Business Review 102, no. 3 (May–June 2024): 50–55.
- March 1994 (Revised January 1995)
- Case
Cardinal Health, Inc.
By: Jay W. Lorsch
Robert D. Walter, chairman and CEO of Cardinal Health, Inc., responds to questions regarding Cardinal's board and its influence on the acquisition of and merger with Whitmire Distribution. View Details
Keywords: Mergers and Acquisitions; Governing and Advisory Boards; Power and Influence; Management Teams; Distribution Industry; Distribution Industry; Distribution Industry
Lorsch, Jay W. "Cardinal Health, Inc." Harvard Business School Case 494-108, March 1994. (Revised January 1995.)
- 01 Feb 1998
- News
Women at the Top
They came from as far away as Nigeria and as close as Harvard Square, from industries ranging from banking to television. They were entrepreneurs who headed their own companies, senior executives at major corporations, and leaders of... View Details
Keywords: Marguerite Rigoglioso and Susan Young
- 01 Dec 1996
- News
On Eve of Transition, Alumni Conference Set for Hong Kong
Myths, Realities, Opportunities," the conference will be held in Hong Kong April 5 through 8 on the eve of the official transfer of power in June. "We timed the conference to coincide with the transition," says David B. Yoffie, Max and... View Details
Keywords: Elaine Gottlieb
- 07 Jan 2013
- Lessons from the Classroom
Culture Changers: Managing High-Impact Entrepreneurs
Saffronart, and food businesses Whole Foods and the James Beard Foundation. Khaire created the course, she says, because these industries function in fundamentally different ways than those in industries... View Details
- 25 Aug 2022
- News
Labs Enable Large-scale Research
systems, the influence of cryptography tools and big data on financial services, the deployment of different forms of capital into Web3 startups, and the ways in which blockchain technology will disrupt businesses. Additionally, the... View Details
- May 2024
- Teaching Note
The Meteoric Rise of Skims
Teaching Note for HBS Case No. 524-023, "The Meteoric Rise of Skims." View Details
Keywords: Brand; Branding; Direct-to-consumer; DTC; Influencers; Influencer Marketing; Fashion; Growth; Direct Marketing; Influence; Reputation; Social Influence; Consumer Goods; Consumer Products; Female Entrepreneur; Female Protagonist; Entrepreneurship And Strategy; Brand & Product Management; Competitive Advantage; Online Followers; Retail; Retail Formats; Retailing; Online Retail; Celebrities; Celebrity; Celebrity Endorsement; Go To Market Strategy; Apparel; Startup Marketing; Startups; Brands and Branding; Growth and Development Strategy; Growth Management; Distribution Channels; Digital Marketing; Advertising; Power and Influence; Social Media; Fashion Industry; Fashion Industry; Fashion Industry; United States
- Profile
Emmanuel Mensah
system,” Emmanuel says. “To really solve problems there, I needed more tools than a traditional physician has. I would have to be able to solve problems from multiple perspectives.” In the quest for a larger “basket of tools,” Emmanuel... View Details
- 01 Sep 2012
- News
Ideas in Action
open power pose (e.g., feet on desk, hands behind head) decreased cortisol (the stress hormone), increased testosterone (the hormone linked to power and dominance), and boosted a subject’s tolerance for... View Details
- 04 Sep 2001
- Lessons from the Classroom
Getting Back on Course
and provided tools to help participants reflect on their own goals. Later, career expert Pam Lassiter offered practical advice on career planning. The women then broke into small groups to begin using the View Details
Keywords: by Martha Lagace
- 31 Oct 2004
- Research & Ideas
Bypass Marketing: Are Docs Influenced?
For example, ads for Viagra, Prozac, and Allegra are seemingly everywhere, and have helped create powerful brands. Of course, this practice gives rise to much controversy. Does direct-to-consumer advertising (DTCA) make health consumers... View Details
Keywords: by Manda Salls
- 01 Dec 2013
- News
Faculty Q&A: Playing the Hits
goods are becoming more, not less, concentrated. What about someone like Lady Gaga, whose quick rise to fame came with no previously established brand? What did her management team do right? It's hard to imagine that only 18 months before she was named one of the most... View Details
- 19 May 2009
- First Look
First Look: May 19, 2009
lives and the very structure and power dynamics of industries can't be managed as "silos," tucked away in corporate, university, or government research labs, in incubators, or within venture... View Details
Keywords: Martha Lagace
- 26 Mar 2020
- Blog Post
Make Work from Home Work For You (And Your Team)
had to communicate your schedule well in advance, now everyone has shared calendars. If you don’t, this is the time to start so colleagues can have insight into each other’s days,” says Stephan. Technology tools like shared calendars,... View Details
Keywords: All Industries