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  • February 1980 (Revised April 1981)
  • Case

Poland Spring Bottling Corp.

By: Benson P. Shapiro
Poland Spring is a small domestic bottler of mineral water trying to compete in a rapidly expanding market against Perrier, the dominant brand, and 20 other foreign and domestic waters. Company management must decide how to position and promote its product with limited... View Details
Keywords: Product Marketing; Product Positioning; Competition; Globalized Markets and Industries; Distribution Industry; Distribution Industry; United States
Related
  • May 2013
  • Supplement

Studio Moderna—A Venture in Eastern Europe

By: Jim Sharpe
This is the Spreadsheet Supplement for Studio Moderna—A Venture in Eastern Europe (HBS Case #808110). Includes Exhibit 3a, Exhibit 3b, Exhibit 5, and Exhibit 6. View Details
Keywords: Entrepreneurial Management; Entrepreneurial Marketing; Entrepreneurial Organizations; International Entrepreneurship; International Expansion; Consumer Marketing; Consumer Goods; Innovation; Leadership; Organizational Structure; Advertising; Internet; Marketing; General Management; Growth; Organizational Development; Television; Entrepreneurship; Geographic Location; Globalization; Cross-Cultural and Cross-Border Issues; Digital Marketing; Business Strategy; Marketing Channels; Media; Distribution Industry; Distribution Industry; Distribution Industry; Slovenia; Slovakia; Croatia; Macedonia; Bulgaria; Serbia and Montenegro; Poland; Hungary; Bosnia and Hercegovina; Czech Republic; Lithuania; Albania; Romania; Central Asia
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  • 17 Jan 2012
  • First Look

First Look: January 17

centralization." Download the paper: http://www.hbs.edu/research/pdf/12-059.pdf Open Innovation and Organizational Boundaries: The Impact of Task Decomposition and Knowledge Distribution on the Locus... View Details
Keywords: Sean Silverthorne
  • 01 Sep 2017
  • News

Starting Lineup: Power Plays

Grana (MBA 2009) and Paul Gibbs (MBA 2011); Founded 2011 Its HelioScope software simplifies design and sales for solar systems—an energy source whose US installations doubled between 2015 and 2016. The software produced by the San Francisco–based startup, winner View Details
Keywords: Electric Power Generation, Transmission, Distribution; Electric Power Generation, Transmission, Distribution
  • 13 May 2014
  • First Look

First Look: May 13

treatment with a simulation of paying U.S. federal taxes. Allowing taxpayers to signal their preferences on the distribution of government spending results in a 15% reduction... View Details
Keywords: Sean Silverthorne
  • 18 Jun 2013
  • First Look

First Look: June 18

  Publications 2006 Emotion Review The Power of the Cognition/Emotion Distinction for Morality By: Bazerman, Max H., Francesca Gino, Lisa L. Shu, and Chia-Jung Tsay Abstract—No abstract available. Publisher's link:... View Details
Keywords: Anna Secino
  • 06 Apr 2010
  • First Look

First Look: April 6

Publications Managed Globalization: Doctrine, Practice, and Promise Authors: Rawi Abdelal and Sophie Meunier Publication: Journal of European Public Policy 17, no. 3 (April 2010): 349-366 Abstract Two alternate visions for shaping and... View Details
Keywords: Martha Lagace
  • 28 May 2013
  • First Look

First Look: May 28

decide whether now is the time to sell his firm's investment in Tri-Northern Distribution. Brazos, a middle-market leveraged buyout group, created the company two years earlier through the acquisition of two electronic security View Details
Keywords: Sean Silverthorne
  • 12 Oct 1999
  • Research & Ideas

Building Competitive Advantage Through Operations

At the HBS Executive Education program Building Competitive Advantage Through Operations (BCAO), executives charged with leading and building operations and manufacturing strategies enhance their understanding of operations performance... View Details
Keywords: by Staff
  • May 2002 (Revised May 2003)
  • Case

Sa Sa Cosmetics

By: David E. Bell and Iris T. Li
Sa Sa Cosmetics has had spectacular success as a low-price retailer of branded cosmetics. But recently, growth has slackened. What are the causes? This case describes recent strategic initiatives and provides market research data to aid the students in diagnosis. View Details
Keywords: Crisis Management; Management Analysis, Tools, and Techniques; Brands and Branding; Marketing Strategy; Distribution; Beauty and Cosmetics Industry; Fashion Industry
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  • 28 Aug 2007
  • First Look

First Look: August 28, 2007

rapid appearance of clones drove a high level of standardization and modularity in the industry, and value was distributed along the value chain depending on levels View Details
Keywords: Martha Lagace
  • 17 Jul 2007
  • First Look

First Look: July 17, 2007

sharper increases in labor productivity. The ethnic transfer mechanism is especially strong in high-tech industries and among Chinese economies. The findings suggest channels for transferring codified and tacit knowledge partly shape the... View Details
Keywords: Martha Lagace
  • 24 Apr 2014
  • News

Mobile robots revolutionize order fulfillment

orders. Kiva’s distribution center automation technology simplifies operations and reduces costs while increasing flexibility. When orders are received, hundreds of autonomous mobile robots are directed by a... View Details
  • 01 Jul 2008
  • First Look

First Look: July 1, 2008

alternative collaborative modes should be driven by a number of factors including characteristics of the technology, the capabilities of the firm, and the View Details
Keywords: Martha Lagace
  • October 2005 (Revised February 2007)
  • Case

Red Flag Software Co.

By: Felix Oberholzer-Gee, Tarun Khanna, David Lane and Elizabeth Raabe
In 2005, just five years after its formal launch, Beijing-based Red Flag Software was the world's second-largest distributor of the Linux operating system and was expecting its first annual profit. On a unit basis, Red Flag led the world in desktops (PCs) shipped with... View Details
Keywords: Digital Platforms; Competitive Advantage; Applications and Software; Business Startups; Globalized Markets and Industries; Distribution Industry; Distribution Industry; Beijing; United States
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  • 28 Apr 2011
  • Op-Ed

While Waiting for Japan’s Recovery, Let’s Enhance Supplier Competitiveness at Home

The devastating Japanese earthquakes sent aftershocks of another kind to the economy: the potential disruption of the flow of goods from Japanese suppliers to US high-tech... View Details
Keywords: by Rosabeth Moss Kanter
  • 01 Sep 2003
  • News

Jackie Adams

Adams Photo Courtesy Business Wire For more than twenty years, Jacqueline J. Adams reported on important people, issues, and events as a correspondent for CBS News. A Boston native, Adams began her career in her hometown in 1972 as a reporter for View Details
Keywords: James E. Aisner; journalism; News, Library, Internet, and Other Services; Information
  • 30 Oct 2007
  • First Look

First Look: October 30, 2007

others. The Principles of Distributed Innovation Authors:Karim R. Lakhani and Jill A. Panetta Periodical:Innovations: Technology, Governance, Globalization 2, no. 3 (summer 2007) Abstract View Details
Keywords: Sean Silverthorne
  • 16 Feb 2004
  • Research & Ideas

HBS Center Focuses on Europe

European market with the introduction of the Euro.— Vincent Dessain With the support of the ERC, the geographic distribution of European cases is... View Details
Keywords: by Cynthia Churchwell

    J. Willard Marriott, Jr.

    Marriott, Jr. is responsible for the rapid growth and diversification of Marriott International. Today, with more than 1,600 owned or franchised hotel properties worldwide, Marriott International is the second-largest lodging company in... View Details
    Keywords: Restaurants & Lodging