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  • January 2001 (Revised October 2002)
  • Case

The American Medical Association-Sunbeam Deal (A): Serpent on the Staff Meets Chainsaw Al

By: Ashish Nanda and Kimberly A. Haddad
Facing dwindling membership and looking to increase its revenue, the American Medical Association (AMA) signed an endorsement deal with Sunbeam Corp., a leader in the small home appliance industry, in August 1997. In the deal, the AMA would receive significant... View Details
Keywords: Conflict of Interests; Organizations; Health Care and Treatment; Health Industry; United States
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  • 17 Aug 2021
  • Op-Ed

Dispensing Justice: The Case for Legalizing Cannabis Nationally

Last month, US Senate Majority Leader Charles Schumer and senators Cory Booker and Ron Wyden introduced draft legislation to legalize cannabis federally. Some commentators say that by expunging federal, nonviolent marijuana offenses from criminal records, the proposed... View Details
Keywords: by Ashish Nanda and Tabatha Robinson
  • 29 Nov 2021
  • Research & Ideas

How Bonuses Get Employees to Choose Work Over Family

you are not working is a moment that's wasted,” says Whillans. “The negative effects of constantly choosing work over personal relationships appear to accumulate over time and in turn contribute to negative mental health outcomes.” Help... View Details
Keywords: by Rachel Kim Raczka
  • 19 Apr 2010
  • Research & Ideas

The History of Beauty

the consumer products giant Unilever, published some years ago. This company had a long-established business in soap and other toiletries, but spent decades after World War II striving without great success to expand its business into other categories of the beauty... View Details
Keywords: by Sean Silverthorne; Beauty & Cosmetics
  • 29 Jan 2021
  • News

How Influencers, Celebrities, and FOMO Can Win Over Vaccine Skeptics

  • July 31, 2017
  • Article

A Commitment Contract to Achieve Virologic Suppression in Poorly Adherent Patients with HIV/AIDS

By: Marcella Alsan, John Beshears, Wendy S. Armstrong, James J. Choi, Brigitte C. Madrian, Minh Ly T. Nguyen, Carlos Del Rio, David Laibson and Vincent C. Marconi
Objective: Assess whether a commitment contract informed by behavioral economics leads to persistent virologic suppression among HIV-positive patients with poor antiretroviral therapy (ART) adherence. Design: Single-center pilot randomized clinical trial and a... View Details
Keywords: Adherence; Antiretroviral Therapy; Behavioral Economics; Commitment Contract; Financial Incentives; HIV-1 Virologic Suppression; Health Disorders; Motivation and Incentives
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    John T. Gourville

    John Gourville is the Albert J. Weatherhead, Jr. Professor of Business Administration at the Harvard Business School.  He joined the HBS Marketing Unit in 1995 after receiving his Ph.D. at the University of Chicago in marketing and behavioral research.  His most... View Details

    Keywords: health care; health care; health care; health care; health care; health care; health care; health care
    • 23 Mar 2022
    • Blog Post

    Learning Curve: The Brother-and-Sister Team Behind a New Edtech Nonprofit

    cares that provide nutrition, health care, and educational support for mothers and young children—represent a particularly rich target. Rocket is currently working with the Ministry of Women and Child... View Details
    • September 2018 (Revised December 2019)
    • Case

    Zebra Medical Vision

    By: Shane Greenstein and Sarah Gulick
    An Israeli startup founded in 2014, Zebra Medical Vision developed algorithms that produced diagnoses from X-rays, mammograms, and CT-scans. The algorithms used deep learning and digitized radiology scans to create software that could assist doctors in making... View Details
    Keywords: Radiology; Machine Learning; X-ray; CT Scan; Medical Technology; Probability; FDA 510(k); Diagnosis; Business Startups; Health Care and Treatment; Information Technology; Applications and Software; Competitive Strategy; Product Development; Commercialization; Decision Choices and Conditions; Health Industry; Health Industry; Health Industry; Israel
    Related
    • 20 Dec 2017
    • Lessons from the Classroom

    How to Design a Better Customer Experience

    customer’s champion and own the problem. “We landed after a delayed 12-hour flight and learned that our connecting flight was gone. Our expectations were low because we flew on a mileage ticket from American Express. The airline agent ignored us. So we called Amex and... View Details
    Keywords: by Dina Gerdeman; Health; Health
    • Blog

    The Chao Center: The Heart of HBS Executive Education

    also supporting health care initiatives and U.S.-Asia cultural exchanges." In 2012, the Chao family donated US$40 million to Harvard Business School, supporting the construction of the Ruth Mulan Chu Chao... View Details
    • 04 Apr 2024
    • News

    The Making of a Medical Milestone

    trial in ALS as well. We recently spoke with Dr. Gros, Eledon’s founder and CEO, about tegoprubart’s potential to revolutionize transplant medicine, why he left medicine to become a serial health care... View Details
    Keywords: Margie Kelley
    • 27 Apr 2018
    • News

    Placing Nurses Where They Are Needed

    Alejandro Moreno (MBA 1988) is CEO of Nightingale Nurses, a service that provides traveling nurses to hospitals and health care facilities across the United States. In this interview, he talks about the... View Details
    Keywords: Ambulatory Health Care Services; Ambulatory Health Care Services

      F. Warren McFarlan

      Professor McFarlan earned his AB from Harvard University in 1959, and his MBA and DBA from the Harvard Business School in 1961 and 1965 respectively. He has had a significant role in introducing materials on Management Information Systems to all major programs at... View Details

      Keywords: health care; health care; health care; health care; health care; health care; health care
      • Web

      Published CSV Cases - Institute For Strategy And Competitiveness

      its retail stores. In 2015, the U.S. health care system continued to evolve. Health systems were expanding and consolidating, new health View Details
      • 01 Mar 2024
      • News

      Leading Businesses in a Web3 World

      industries ranging from finance to health care and supply chain management to social media. What’s next? And how can we prepare for this revolution? HBS faculty and alumni are working at the forefront of... View Details
      • June 2023
      • Case

      Verve Therapeutics: Taking DNA Editing to Heart

      By: Shikhar Ghosh and Shweta Bagai
      Verve Therapeutics, a public biotech company based in Boston, created a novel approach to addressing cardiovascular disease (CVD) - a leading cause of deaths globally. The company's approach was a single shot treatment to permanently lower cholesterol, thus reducing... View Details
      Keywords: AI; Genetic Engineering; Medicine; Health Care and Treatment; Genetics; Innovation Strategy; Business and Stakeholder Relations; Medical Specialties; Innovation and Invention; Entrepreneurship; Biotechnology Industry
      Related
      • Web

      Interviewing - Alumni

      valuable opportunity for me to understand the exciting projects already underway. As I mentioned, I continue to be extremely interested in Alpha Galactic, particularly the AGO Division. My consulting background and health View Details
      • Web

      Innovation & Innovative Capacity - Institute For Strategy And Competitiveness

      Innovation also holds the key to solving many of the world’s most pressing social challenges such as health care and improving the quality of the physical environment. The institute works with U.S. and... View Details
      • 09 Jan 2023
      • News

      Alumna Leads Biggest Ever Debut for a Woman-led Hedge Fund

      "SurgoCap will use data science to invest around the theme of how technology can enhance other sectors such as financials, industrials, health care and enterprise data, according to people familiar with the... View Details
      Keywords: Funds, Trusts, and Other Financial Vehicles; Finance