Publications
Publications
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(6,971)
- Faculty Publications (2,810)
- May 1996 (Revised March 1998)
- Case
SaleSoft, Inc. (A)
By: Das Narayandas
SaleSoft, a start-up firm, markets Comprehensive Sales Automation Solutions (CSAS) that automate a firm's sales, marketing, and service functions. Even though the product has received very favorable responses from prospects, product complexity and a long buying cycle... View Details
- May 1996 (Revised November 2018)
- Case
Ecolab, Inc.
By: Ashish Nanda
By 1993, Ecolab has established a dominant market position in the institutional cleaning industry. As the company’s principal competitor, Diversify, drives sales aggressively, Ecolab president Al Schuman faces a choice about how best to market Ecolab’s offerings.... View Details
- May 1996 (Revised August 2001)
- Case
Timberland and Community Involvement
By: James E. Austin and Jaan Elias
The Timberland Co., a manufacturer and retailer of footwear, outdoor apparel, and accessories, committed itself to instituting and communicating a core set of values to its employees, stockholders, and consumers. The system of beliefs emphasized community service.... View Details
- May 1996 (Revised May 1997)
- Case
Colliers International Property Consultants, Inc.: Managing a Virtual Organization
By: Lynda M. Applegate and Carin-Isabel Knoop
In less than 20 years, the real estate firm Colliers International expanded into a federation of 180 offices with close to 4,500 professionals in over 30 countries. Because Colliers expanded by signing up existing firms strong in their local markets, its leaders had to... View Details
- April 1996 (Revised September 2003)
- Case
Crown Cork & Seal/CarnaudMetalbox
By: William E. Fruhan Jr. and William DeWitt
A U.S. packaging firm acquires a French packaging firm with the objective of creating the largest global packaging firm in the world. View Details
- April 1996 (Revised October 1999)
- Case
Risk of Stocks in the Long Run, The: The Barnstable College Endowment
By: Andre F. Perold
The manager of the Barnstable College Endowment is evaluating proposals to increase the endowment's exposure to stocks based on an analysis that shows stocks to be much safer over long holding periods. View Details
- March 1996 (Revised August 1996)
- Case
Open Market, Inc.: Managing in a Turbulent Environment
By: Lynda M. Applegate and Janis Lee Gogan
Presents the story of Open Market, Inc., one of numerous companies formed in 1994 to engage in electronic commerce over the Internet. This case examines the company's development--its business strategy and organization evolution--as the company increased in size and... View Details
- March 1996 (Revised July 1996)
- Case
Service Corporation International
By: Benjamin C. Esty and Craig F Schreiber
The CFO of a high-growth company in the low-growth and fragmented funeral services industry must decide how to optimize capital structure and earnings growth while maximizing the company's market value. View Details
- March 1996 (Revised January 1997)
- Case
America Online: Using Information Technology to Better Serve the Customer
By: James I. Cash Jr. and Judy E. Stahl
Mike Connors, president of AOL Technologies, examines several efforts to correct operational problems inhibiting the company's growth. What will need to be done to support growth and counter competition from Prodigy, Compuserv, and Internet-related services? View Details
- March 1996 (Revised October 1996)
- Case
Singapore's Trade in Services
By: Debora L. Spar
Focuses on the efforts of Singapore's Economic Development Board (EDB) to grow the tiny island almost wholly through an expansion of its service economy. Between 1965 and 1990, Singapore achieved a remarkable rate of growth, largely by opening its economy to foreign... View Details
- March 1996 (Revised May 1996)
- Teaching Note
Hutton Branch Manager Series TN
By: Lynn S. Paine
Teaching Note for (9-396-044), (9-396-045), (9-396-046), and (9-396-047). View Details
Keywords: Financial Services Industry
- February 1996 (Revised January 2004)
- Teaching Note
Arley Merchandise Corporation TN
By: William E. Fruhan Jr. and Andre F. Perold
Teaching Note for (9-287-063). View Details
- February 1996 (Revised February 1997)
- Case
America Online, Inc.
By: Amy P. Hutton and Krishna G. Palepu
America Online's (AOL) stock price has soared nearly 2,000% since its IPO. However, there is considerable disagreement among analysts regarding the future prospects of AOL. Although many analysts are bullish on the stock, short sellers have sold around 7 million... View Details
- February 1996 (Revised June 1996)
- Supplement
Indianapolis: Activity-Based Costing of City Services (B)
By: Robert S. Kaplan
Supplements the (A) case. View Details
- January 1996
- Case
Outrage in Cyberspace: CompuServe and the GIF Patent
By: Josh Lerner and Benjamin Conway
CompuServe, an online services vendor, informs its software developers that they must enter into a licensing agreement to use the popular GIF compression. CompuServe claims that it is forced to do so because Unisys is enforcing its patent rights in this area. Others... View Details
- January 1996 (Revised November 1997)
- Case
Weston Presidio Offshore Capital: Confronting the Fundraising Challenge
By: Josh Lerner
Weston Presidio Capital encounters substantial difficulties while raising its first fund. The incentives and roles of investment advisors ("gatekeepers") pension funds and consultants are explored. The relationship with lead investors is considered. View Details
- December 1995 (Revised April 1996)
- Teaching Note
JKJ Pension Fund TN
By: William J. Poorvu and John H. Vogel Jr.
Teaching Note for (9-395-133). View Details
- December 1995 (Revised February 1997)
- Case
Student Educational Loan Fund, Inc.
By: Peter Tufano
Rick Melnick oversees the Student Educational Loan Fund (SELF), which provides loans to Harvard Business School students. SELF is changing the terms of student loans from variable-rate with semiannual payments to fixed-rate loans with equal monthly payments. Melnick... View Details
- December 1995
- Case
AT&T USADirect In-Language Service: India
By: John A. Quelch
AT&T managers are assessing demand for a soon-to-be launched new operator-assisted, in-language international telephone service from India. View Details
- November 1995
- Case
"Marketing" at Wachtell, Lipton, Rosen & Katz
By: Jay W. Lorsch and Samanta Graff
Describes the history and unique operating principles of the most successful corporate law firm in the country. Closes with a lengthy quotation by Martin Lipton, who is one of the firm's founding partners and who is described in an American Lawyer article as the "Elvis... View Details