management focus - Publications - Faculty & Research

November 1989 (Revised February 1992)
Case

Ford Motor Co.: Dealer Sales and Service

Since Henry Ford founded Ford Motor Co., Ford vehicles have been sold and serviced the same way. By the late 1980s Ford began to consider making changes in its sales and service process. Two developments forced Ford to reconsider these processes. First, Ford found... View Details

Keywords: Organizational Change and Adaptation; Change Management; Distribution Channels; Customer Focus and Relationships; Service Industry; Auto Industry; Retail Industry; United States

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22 Jan 2019

UNC System Schools Webinar

This webinar will focus on all opportunities for current college students at HBS, including the deferred admissions 2+2 Program, Summer Venture in Management Program and Peek Weekend. View Details

28 Apr 2016
Blog Post

3 Concerns I Had about HBS

of you who are still struggling with the decision, it can be helpful to hear how others dealt with their concerns. There were three major concerns I had about attending HBS: 1: The case method wouldn’t allow me to focus on my interests... View Details

03 Aug 2015
Research & Ideas

Why Fierce Competitors Apple and Amazon Became ’Frenemies’ Over eReaders

Technology and Operations Management unit at Harvard Business School. And why would Apple ever allow a Kindle app in its App Store in the first place? "We all know historically Apple often says no to apps that directly compete with... View Details

Keywords: by Michael Blanding; Information; Publishing; Technology

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Tools of the Trade | Social Enterprise | Harvard Business School

Tools of the Trade As executive director of Boston Collegiate Charter School (BCCS), Shannah Varón (MBA 2009) uses her MBA skillset “all day, every day,” whether the task at hand involves structuring a management team to ensure optimal... View Details

November 2010 (Revised April 2011)
Supplement

Aman Resorts (B)

By: Eugene Soltes and Aldo Sesia

The (B) case describes how employees are rewarded and compensated and is used to supplement the (A) case. View Details

Keywords: Customer Focus and Relationships; Customer Satisfaction; Globalized Firms and Management; Compensation and Benefits; Employees; Performance Evaluation; Motivation and Incentives; Accommodations Industry

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March 1993 (Revised April 1995)
Case

IBM After-Sales Service

By: Janice H. Hammond

IBM has established a service delivery system to provide service and maintenance parts for its installed base of computers. The case outlines the competitive pressures IBM faces from alternative providers of maintenance services (e.g. other OEMs, third-party... View Details

Keywords: Service Delivery; Service Operations; Supply Chain; Supply Chain Management; Logistics; Operations; Distribution; Customer Focus and Relationships; Competitive Strategy; Computer Industry

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September 2010 (Revised December 2011)
Case

WildChina: Taking the Road Less Traveled

By: Mukti Khaire, Daniel Isenberg, Victoria Song and Shirley Spence

This case deals with supplier difficulties faced by WildChina—a travel service provider in China. WildChina is a classic case of a company that is trying to bring a local, within-country product to a market outside the country (in this case, travelers to China from... View Details

Keywords: Business Model; Business Startups; Customer Focus and Relationships; Local Range; Globalized Markets and Industries; Supply Chain Management; Conflict Management; Travel Industry; China

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01 Dec 2000
News

Core Values Keep Airline Flying High

ticketing, the airline maintains a relatively young fleet of Boeing 737s — and no other models — to save money, increase reliability, and boost efficiencies since pilots and crews need only focus on the requirements of a single type of... View Details

Keywords: Margie Kelley; Air Transportation; Transportation

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B2B Sales and Distribution - Course Catalog

https://www.linkedin.com/in/dianneledingham/ Ed Boyajian HBS ’90 – Executive Fellow https://www.linkedin.com/in/edboyajian/ Overview: B2B Sales and Distribution will focus on the primary components of View Details

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