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      • October 1992 (Revised September 1993)
      • Case

      L.L. Bean, Inc.: Item Forecasting and Inventory Management

      By: Arthur Schleifer Jr.
      L.L. Bean must make stocking decisions on thousands of items sold through its catalogs. In many cases, orders must be placed with vendors twelve or more weeks before a catalog lands on a customer's doorstep, and commitments cannot be changed thereafter. As a result,... View Details
      Keywords: Forecasting and Prediction; Risk Management; Cost Management; Risk and Uncertainty; Demand and Consumers; Order Taking and Fulfillment; Retail Industry; United States
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      Schleifer, Arthur, Jr. "L.L. Bean, Inc.: Item Forecasting and Inventory Management." Harvard Business School Case 893-003, October 1992. (Revised September 1993.)
      • October 1992 (Revised November 1997)
      • Case

      ImmuLogic Pharmaceutical Corporation (A): March 1991

      By: Josh Lerner
      ImmuLogic Pharmaceutical Corp., a development-stage biotechnology company, is considering making an initial offering of common stock. The diverse perspectives of the entrepreneur, venture capitalist, investment banker, and institutional investor are explored. Problems... View Details
      Keywords: Decisions; Entrepreneurship; Venture Capital; Banks and Banking; Initial Public Offering; Going Public; Perspective; Valuation; Biotechnology Industry; Pharmaceutical Industry
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      Lerner, Josh. "ImmuLogic Pharmaceutical Corporation (A): March 1991." Harvard Business School Case 293-066, October 1992. (Revised November 1997.)
      • September 1992
      • Case

      Vintage Directions, Inc.

      By: Howard H. Stevenson
      Focuses on the problem of determining whether to continue with a start-up after the first market test. The company has seen product success but is far from break-even and needs additional financing. Focuses on opportunity analysis and the use of market data to assess... View Details
      Keywords: Product Launch; Product Marketing; Marketing Strategy; Forecasting and Prediction; Corporate Entrepreneurship; Business Startups; Business or Company Management
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      Stevenson, Howard H. "Vintage Directions, Inc." Harvard Business School Case 393-043, September 1992.
      • September 1992 (Revised January 1993)
      • Case

      Courtyard by Marriott

      By: James L. Heskett and Roger H. Hallowell
      Courtyard by Marriott, a chain of modestly priced hotels, weighs its future options regarding human resources, its service delivery system, and management structure. Fairfield Inn, another Marriott product, is discussed for contrast. View Details
      Keywords: Human Resources; Service Operations; Brands and Branding; Management Systems; Decision Making; Service Industry; Accommodations Industry
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      Heskett, James L., and Roger H. Hallowell. "Courtyard by Marriott." Harvard Business School Case 693-036, September 1992. (Revised January 1993.)
      • September 1992 (Revised October 1992)
      • Case

      Acid Rain: The Southern Co. (B)

      By: Forest L. Reinhardt
      In addition to the issues of expected cost minimization elucidated in Acid Rain: The Southern Co. (A), problems involving regulatory uncertainty are critical to the firm's Clean Air Act compliance strategy. The regulatory uncertainty affects, and is affected by, the... View Details
      Keywords: Energy Generation; Business Strategy; Environmental Sustainability; Cost vs Benefits; Risk and Uncertainty; Strategic Planning; Investment Return; Government Legislation; Wastes and Waste Processing; Business and Government Relations; Utilities Industry; Energy Industry; United States
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      Reinhardt, Forest L. "Acid Rain: The Southern Co. (B)." Harvard Business School Case 793-040, September 1992. (Revised October 1992.)
      • September 1992 (Revised November 1996)
      • Case

      Royal Automobile Club Rescue Services Division: Transformation Through Technology

      By: W. Earl Sasser and Roger H. Hallowell
      The Royal Automobile Club uses a new computer and telephone system to improve its service standards and profitability. After the initial impact of changes from technology, the organization faces a need to choose between future technological development or... View Details
      Keywords: Technological Innovation; Decision Choices and Conditions; Organizational Change and Adaptation; Information Technology; Corporate Strategy; Service Industry; Auto Industry; United Kingdom
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      Sasser, W. Earl, and Roger H. Hallowell. "Royal Automobile Club Rescue Services Division: Transformation Through Technology." Harvard Business School Case 693-029, September 1992. (Revised November 1996.)
      • 1992
      • Chapter

      Exchange Rate Forecasting Techniques, Survey Data, and Implications for the Foreign Exchange Market

      By: J. Frankel and K. A. Froot
      Keywords: Currencies; Exchange Rates; International Macroeconomics; Monetary Policy; Currency Controls; Fixed Exchange Rates; Floating Exchange Rates; Currency Bands; Currency Zones; Currency Areas; Rational Expectations; International Finance; Currency Exchange Rate; Asset Pricing; Forecasting and Prediction; Policy
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      Frankel, J., and K. A. Froot. "Exchange Rate Forecasting Techniques, Survey Data, and Implications for the Foreign Exchange Market." In International Business Reader, edited by D. Duta. London: Oxford University Press, 1992. (Revised from IMF Working Paper No. 90/43 and NBER Working Paper No. 3470, October 1990.)
      • July 1992
      • Article

      New Product Channel Choice: A Framework, a Method and an Application

      By: V. K. Rangan, M. Menezes and E. P. Maier
      Keywords: Product; Decision Choices and Conditions; Framework
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      Rangan, V. K., M. Menezes, and E. P. Maier. "New Product Channel Choice: A Framework, a Method and an Application." Journal of Marketing 56, no. 3 (July 1992): 69–82.
      • June 1992
      • Teaching Note

      Hospital Replacement Decision, Hospital Corp. of America: Financial Analysis, and Humana, Inc., Teaching Note

      By: Regina E. Herzlinger
      Keywords: Health Care and Treatment; Decision Making; Finance; Insurance Industry; Health Industry; United States
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      Herzlinger, Regina E. "Hospital Replacement Decision, Hospital Corp. of America: Financial Analysis, and Humana, Inc., Teaching Note." Harvard Business School Teaching Note 192-120, June 1992.
      • summer 1992
      • Article

      Capital Choices: Changing the Way America Invests in Industry

      By: M. E. Porter
      Keywords: Change; Business Ventures; Investment; Decision Choices and Conditions; Capital; United States
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      Porter, M. E. "Capital Choices: Changing the Way America Invests in Industry." Continental Bank Journal of Applied Corporate Finance 5, no. 2 (summer 1992): 4–16.
      • June 1992
      • Article

      Reversals of Preference in Allocation Decisions: Judging an Alternative Versus Choosing Among Alternatives

      By: M. H. Bazerman, G. F. Loewenstein and S. B. White
      Keywords: Decision Making; Decision Choices and Conditions; Judgments
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      Bazerman, M. H., G. F. Loewenstein, and S. B. White. "Reversals of Preference in Allocation Decisions: Judging an Alternative Versus Choosing Among Alternatives." Administrative Science Quarterly 37, no. 2 (June 1992): 220–240.
      • Article

      Brand Choice, Purchase Incidence, and Segmentation: An Integrated Modeling Approach

      By: Randolph E. Bucklin and Sunil Gupta
      Keywords: Brands and Branding; Decision Choices and Conditions; Sales; Segmentation
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      Bucklin, Randolph E., and Sunil Gupta. "Brand Choice, Purchase Incidence, and Segmentation: An Integrated Modeling Approach." Journal of Marketing Research (JMR) 29, no. 2 (May 1992): 201–215. (Finalist for the 1997 O'Dell Award, Journal of Marketing Research.)
      • April 1992 (Revised July 1993)
      • Case

      Conoco's: "Green" Oil Strategy (A)

      By: Malcolm S. Salter and Joseph L. Badaracco Jr.
      Conoco faces challenges in formulating a proactive environmental strategy for its proposed oil development in Ecuador's pristine tropical rain forest region. The case outlines the innovative process in which Conoco collaborated with a wide range of often conflicting... View Details
      Keywords: Decision Choices and Conditions; Ethics; Collaborative Innovation and Invention; Corporate Social Responsibility and Impact; Outcome or Result; Problems and Challenges; Business and Stakeholder Relations; Conflict Management; Ecuador
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      Salter, Malcolm S., and Joseph L. Badaracco Jr. Conoco's: "Green" Oil Strategy (A). Harvard Business School Case 392-133, April 1992. (Revised July 1993.)
      • March 1992 (Revised April 1995)
      • Teaching Note

      BMW: The 7-Series Project (A), Teaching Note

      By: Gary P. Pisano
      Teaching Note for (9-692-083). View Details
      Keywords: Projects; Competency and Skills; Production; Quality; Product Development; Growth and Development Strategy; Decisions; Management Practices and Processes; Luxury; Auto Industry
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      Pisano, Gary P. "BMW: The 7-Series Project (A), Teaching Note." Harvard Business School Teaching Note 692-094, March 1992. (Revised April 1995.)
      • March 1992
      • Case

      Applied Materials

      By: Steven C. Wheelwright
      Describes three subsequent generations of product development effort at an equipment firm supplying the semiconductor industry. The firm is partway into the third generation development and must decide whether and how to accelerate product development to respond to... View Details
      Keywords: Product Development; Competitive Strategy; Decision Making; Industry Structures; Industrial Products Industry; Semiconductor Industry
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      Wheelwright, Steven C. "Applied Materials." Harvard Business School Case 692-078, March 1992.
      • March 1992 (Revised October 1994)
      • Case

      AT&T Consumer Products

      By: Joseph L. Badaracco Jr.
      Describes the factors AT&T Consumer Products managers considered in deciding whether to locate a new plant for telephone answering machines in the United States, Asia, or Mexico. Describes in depth the restructuring of AT&T during the 1980s, the competition facing its... View Details
      Keywords: Restructuring; Competitive Strategy; Trade; Management; Operations; Crime and Corruption; Executive Compensation; Selection and Staffing; Demand and Consumers; Asia; Mexico
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      Badaracco, Joseph L., Jr. "AT&T Consumer Products." Harvard Business School Case 392-108, March 1992. (Revised October 1994.)
      • March 1992 (Revised June 1992)
      • Case

      AT&T Productos de Consumo de Mexico

      By: Joseph L. Badaracco Jr.
      Describes in detail the decisions AT&T made in designing and staffing their Mexican telephone answering machine plant. Allows students to evaluate a company's detailed implementation decisions on a plant in a developed country--involving wages, benefits, waste... View Details
      Keywords: Decision Making; Executive Compensation; Selection and Staffing; Management Analysis, Tools, and Techniques; Management Systems; Mexico
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      Badaracco, Joseph L., Jr. "AT&T Productos de Consumo de Mexico." Harvard Business School Case 392-109, March 1992. (Revised June 1992.)
      • March 1992 (Revised March 1995)
      • Case

      Kevin Simpson

      By: Linda A. Hill
      Follows Kevin Simpson, a second-year Harvard Business School 1990 student, through his job search to his final decision between two very attractive but different job offers: a job as an international marketing manager at Eli Lilly and Co., a leading multinational... View Details
      Keywords: Job Offer; Race; Job Search; Decision Choices and Conditions; Decision Making
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      Hill, Linda A. "Kevin Simpson." Harvard Business School Case 492-041, March 1992. (Revised March 1995.)
      • March 1992
      • Article

      Negotiator Cognition and Rationality: A Behavioral Decision Theory Perspective

      By: M. A. Neale and M. H. Bazerman
      Keywords: Negotiation; Cognition and Thinking; Behavior; Decision Making; Perspective; Theory
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      Neale, M. A., and M. H. Bazerman. "Negotiator Cognition and Rationality: A Behavioral Decision Theory Perspective." Organizational Behavior and Human Decision Processes 51, no. 2 (March 1992): 157–175.
      • February 1992 (Revised January 2002)
      • Case

      BMW: The 7-Series Project (A)

      By: Gary P. Pisano
      Explores BMW's decision about how to manufacture prototype vehicles. Historically, BMW's prototypes were handcrafted by highly skilled artisans in the company's shop. A proposal has been made to alter the process so that prototypes are made in a way that can better... View Details
      Keywords: Product Development; Research and Development; Design; Production; Strategy; Quality; Decision Making; Auto Industry; Manufacturing Industry; Germany
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      Pisano, Gary P. "BMW: The 7-Series Project (A)." Harvard Business School Case 692-083, February 1992. (Revised January 2002.)
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