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Show Results For
- All HBS Web
(4,399)
- People (15)
- News (1,252)
- Research (2,564)
- Events (16)
- Multimedia (10)
- Faculty Publications (971)
- 19 May 2011
- Research & Ideas
Empathy: The Brand Equity of Retail
told the story of patient advocate Jackie Gruzenski, who faced an all-too-common experience when her husband was hospitalized for a cerebral bleed in 2009. Gruzenski was only allowed to see her husband during very strict visiting hours for the intensive care unit—four... View Details
- 01 Sep 2005
- News
Making History, Starting Over
At age 26, Ronald Cohen (MBA ’69) planted the seed of a great idea in inhospitable British soil. With three HBS classmates, he cofounded a consulting firm to advise entrepreneurial businesses. Admittedly, it was a risk. Entrepreneurship wasn’t exactly a household word... View Details
- 08 Oct 2013
- First Look
First Look: October 8
fundamental business model has not changed in more than 100 years: very smart outsiders go into organizations for a finite period of time and recommend solutions for the most difficult problems confronting their clients. But at... View Details
Keywords: Sean Silverthorne
- 13 Oct 2015
- Research & Ideas
Does Business Get Done the Same Way in Emerging and Developed Countries?
companies in other markets are very strong. They can afford to lose ten years in order to get control of one market.” A: The Koç Group has had some remarkable successes in globalizing the group. At the same View Details
Keywords: by Sean Silverthorne
- 01 Sep 2017
- News
In My Humble Opinion: Career Peak
athlete: “I spend as much time outdoors as I can, but I always try to squeeze in a little bit of what I consider ‘work.’ Social media tends to start out my day, then email correspondence with sponsors and expedition planning.” Where she... View Details
Keywords: April White
- 01 Oct 2002
- News
Class Notes Extra
which he had moved for an earlier job. As a financial consultant, he assisted start-ups and performers such as Seals & Crofts, ZZ Top, and Larry Gatlin. In 1991, he and a partner founded a market research firm — the business is now called... View Details
- 14 May 2015
- Blog Post
Venture Capitalist Returns to HBS to Mentor MBA Students
your career? As a partner in a venture capital firm, I have the opportunity to meet and fund amazing entrepreneurs who are building innovative companies in large markets. I am constantly inspired by their determination to take on big challenges by disrupting existing... View Details
- 01 Jun 2012
- News
Think Locally, Act Globally
mobile services in Delhi and in time became India’s largest telecom company. Then, looking overseas for new markets, Mittal decided on Africa, where mobile penetration is still only about 40 percent, and 60 percent of the continent’s 1... View Details
- 01 Oct 1998
- News
Short Takes
Smoking Gun When impressionable teenagers light their first cigarettes, they initiate what all too often becomes a lifelong, life-threatening habit. The vast majority of smokers begin in their teens, yet the tobacco industry has consistently denied that it View Details
Keywords: Eileen K. McCluskey
- 01 Sep 2003
- News
These Are the Good Old Days
and the South Pacific. “And we’ve started a rollout of In Style around the world. We are expanding its presence into the United Kingdom, Australia, Germany, Korea, Brazil, Russia, Spain, and Greece.” Given that Time Inc. already has 25... View Details
- 01 Jun 2024
- News
Case Study: Ready for an Upgrade
Illustration by Alvaro Dominguez The Los Angeles–based startup Stell was borne of a pain point almost as old as recorded history itself: paperwork. One of Stell’s cofounders, Malory McLemore (MBA 2022), had landed a job as an engineer at Airbus after earning a... View Details
- 22 Oct 2018
- News
Capital Murder
formative. “As is the cliché with most teenagers, I was dying to get out of my hometown,” he says. “For me, Washington was that break. It was the most eye-opening, confidence-building experience of my life up until that point.” Now based in Tokyo with his wife and two... View Details
Keywords: Julia Hanna
- 13 Apr 2023
- Blog Post
Grolsch Brewing Company: Drink Sustainably
investments. At Grolsch and many other sites, we consistently heard that times of crisis can also be times of transition and opportunity because spikes in energy prices can improve the business cases for... View Details
- 02 Oct 2007
- First Look
First Look: October 2, 2007
Working PapersDigital Interactivity: Unanticipated Consequences for Markets, Marketing, and Consumers Authors:John A. Deighton and Leora Kornfeld Abstract The digital interactive transformation in marketing is not unfolding, as many... View Details
Keywords: Martha Lagace
- 25 Oct 2011
- First Look
First Look: October 25
are not compartmentalized; rather a loss in one currency may impact trading in another. We also show that while the impact of a loss on subsequent trading decisions does linger, the affect declines sharply after a losing position is closed. The Impact of Web 2.0 on... View Details
Keywords: Sean Silverthorne
- 01 Dec 2008
- News
Alumni Books
Breakthrough Marketing Plans: How to Stop Wasting Time and Start Driving Growth by Tim Calkins (MBA ’91) (Palgrave Macmillan) Most marketing plans are a waste of View Details
- Web
Online Creating Brand Value Course | HBS Online
advantage Craft a compelling positioning statement and resonant brand story Understand the roles brands play in consumers’ lives and the importance of building enduring brand communities Learn how to manage brands over time to maximize... View Details
- Web
Innovation and Renovation: Optimizing Product Line Architecture - Course Catalog
“renovation”—keeping an offering’s essence intact while re-energizing it for greater impact—we will ask ourselves how to: Assess the quality of an innovation. Develop a framework to assess whether a new product or service will truly connect with consumers and... View Details
- 28 Sep 2010
- First Look
First Look: September 28, 2010
revolutionary functionality. We explore a second entry path that does not rely upon Schumpeterian innovation: platform envelopment. Through envelopment, a provider in one platform market can enter another platform market, combining its... View Details
Keywords: Sean Silverthorne
- 05 Mar 2014
- What Do You Think?
When Will the Next Dot.com Bubble Burst?
monetize concepts, many of them apps for Android and IOS, driving doubtful revenue models in packed market segments with little differentiating code." Nol Perreira asked, "What will prick the bubble? The View Details