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  • All HBS Web  (10,182)
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  • All HBS Web  (10,182)
    • People  (28)
    • News  (2,514)
    • Research  (5,782)
    • Events  (71)
    • Multimedia  (100)
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  • March 2006
  • Course Overview Note

Consumer Marketing: Rethinking the Core

By: Youngme E. Moon
Outlines the structure and content of an advanced MBA course entitled Consumer Marketing: Rethinking the Core. The course, which is part of the second-year curriculum at the Harvard Business School, focuses on a reexamination of several fundamental marketing paradigms... View Details
Keywords: Marketing; Consumer Behavior
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Moon, Youngme E. "Consumer Marketing: Rethinking the Core." Harvard Business School Course Overview Note 506-059, March 2006.
  • March 1992 (Revised April 2000)
  • Case

Adam Opel AG (A)

By: Hugo Uyterhoeven
Focuses on the strategic issue of how to approach the East German market after the Berlin wall came down in late 1989. Within an unusually rich economic-political and organizational-personal context, the chairman of GM's German subsidiary has to respond to Volkswagen's... View Details
Keywords: Transformation; Government and Politics; Organizations; Business and Government Relations; Strategy; Competitive Strategy; Germany
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Uyterhoeven, Hugo. "Adam Opel AG (A)." Harvard Business School Case 392-100, March 1992. (Revised April 2000.)
  • 11 Jul 2019
  • News

How to Give Your Team the Right Amount of Autonomy

  • 25 Aug 2018
  • News

The Other Amazon Effect: How Prices Have Become Less Insulated From Supply Shocks

  • 03 May 2011
  • First Look

First Look: May 3

time to increase customer satisfaction. New research suggests there's a better approach: showing customers a representation of the effort, whether literal or not, being expended View Details
Keywords: Sean Silverthorne

    Allen S. Grossman

    Allen Grossman was appointed a Harvard Business School Professor of Management Practice in July 2000. He joined the Business School faculty in July 1998, with a concurrent appointment as a Visiting Scholar at the Harvard Graduate School of Education (HGSE). He... View Details

    Keywords: education industry; nonprofit industry
    • 29 Sep 2015
    • HBS Seminar

    Kira Fabrizio, Boston University

    • 04 Jan 2016
    • Working Paper Summaries

    Understanding Conformity: An Experimental Investigation

    Keywords: by B. Douglas Bernheim & Christine Exley
    • November 2017 (Revised September 2020)
    • Case

    Miami's Tech Future (A): Twenty-first Century Changes and Challenges

    By: Rosabeth Moss Kanter
    In the decade starting in 2000, a new mayor focused on infrastructure and leadership from a foundation investing in arts and culture helped the Miami region transform and attract younger people to a newly vibrant central city and arts district. In 2011, the Knight... View Details
    Keywords: Change; Leadership; Business and Community Relations; Strategic Planning; Technology Industry; Miami; Florida
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    Kanter, Rosabeth Moss. "Miami's Tech Future (A): Twenty-first Century Changes and Challenges." Harvard Business School Case 318-033, November 2017. (Revised September 2020.)
    • Article

    Criminal Recidivism after Prison and Electronic Monitoring

    By: Rafael Di Tella and Ernesto Schargrodsky
    We study criminal recidivism in Argentina by focusing on the re-arrest rates of two groups: individuals released from prison and individuals released from electronic monitoring. Detainees are randomly assigned to judges, and ideological differences across judges... View Details
    Keywords: Crime; Prison; Recidivism; Behavior; Situation or Environment; Crime and Corruption; Argentina
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    Di Tella, Rafael, and Ernesto Schargrodsky. "Criminal Recidivism after Prison and Electronic Monitoring." Journal of Political Economy 121, no. 1 (February 2013): 28–73.
    • June 2010 (Revised April 2011)
    • Case

    Continental Media Group: Business Highlights

    By: Robert L. Simons and Kathryn Rosenberg
    Continental Media Group has a series of business reviews struggling to achieve profitability. This case focuses on the use of management control systems to identify emerging opportunities and the formulation of new strategies. The interactive system used by top... View Details
    Keywords: Accounting; Governance Controls; Management Systems; Risk Management; Business Strategy; Publishing Industry
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    Simons, Robert L., and Kathryn Rosenberg. "Continental Media Group: Business Highlights." Harvard Business School Case 110-087, June 2010. (Revised April 2011.)
    • October 2000
    • Case

    GE's Two-Decade Transformation: Jack Welch's Leadership Multimedia Case

    By: Christopher A. Bartlett and Meg Wozny
    General Electric is faced with Welch's impending retirement, and the question on many minds is whether anyone can sustain the blistering pace of change and growth characteristic of the Welch era. After briefly describing GE's heritage and Welch's transformation of the... View Details
    Keywords: Leadership; Transformation; Organizational Change and Adaptation
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    Bartlett, Christopher A., and Meg Wozny. "GE's Two-Decade Transformation: Jack Welch's Leadership Multimedia Case." Harvard Business School Multimedia/Video Case 301-040, October 2000.
    • February 2016 (Revised February 2017)
    • Case

    The Climate Corporation

    By: David E. Bell, Forest Reinhardt and Mary Shelman
    Climate Corporation is a San Francisco–based data analytics company focused on agricultural applications. It was acquired by Monsanto in 2013. In 2015, Climate's decision support platform was used on 75 million acres of farmland in the U.S.; however, most of those... View Details
    Keywords: Agribusiness Industry; Farming; Big Data; Data Analytics; Agriculture; Agribusiness; Decision Making; Analytics and Data Science; Agriculture and Agribusiness Industry
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    Bell, David E., Forest Reinhardt, and Mary Shelman. "The Climate Corporation." Harvard Business School Case 516-060, February 2016. (Revised February 2017.)

      Robert S. Kaplan

      Robert S. Kaplan is Senior Fellow and Marvin Bower Professor of Leadership Development, Emeritus at the Harvard Business School. He joined the HBS faculty in 1984 after spending 16 years on the faculty of the business school at Carnegie-Mellon University, where he... View Details

      Keywords: health care; nonprofit industry
      • August 2020 (Revised March 2021)
      • Case

      Migros Turkey: Scaling Online Operations (A)

      By: Antonio Moreno and Gamze Yucaoglu
      The case opens in November 2019 as Ozgur Tort and Mustafa Bartin, CEO and chief large-format and online retail officer of Migros Ticaret A.S. (Migros), Turkey’s oldest and one of its largest supermarket chains, are contemplating what the best fulfillment format and... View Details
      Keywords: Retail; Grocery; Business Model; Emerging Markets; For-Profit Firms; Strategy; Digital Platforms; Information Technology; Technology Adoption; Value Creation; Globalization; Competition; Expansion; Logistics; Profit; Resource Allocation; Corporate Strategy; Turkey
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      Moreno, Antonio, and Gamze Yucaoglu. "Migros Turkey: Scaling Online Operations (A)." Harvard Business School Case 621-026, August 2020. (Revised March 2021.)
      • October 2019 (Revised October 2019)
      • Background Note

      Entrepreneurship and Innovation Trends in China K-12

      By: John J-H Kim, Haibo Zhao and Shu Lin
      This note provides a brief survey of the major entrepreneurial and innovation trends in China’s K-12 education landscape, using trends in public policy as background, but focusing on opportunities available for the private market. The note first provides a brief... View Details
      Keywords: Innovation; Innovation & Entrepreneurship; Education; Entrepreneurship; Innovation and Invention; Education Industry; China
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      Kim, John J-H, Haibo Zhao, and Shu Lin. "Entrepreneurship and Innovation Trends in China K-12." Harvard Business School Background Note 320-022, October 2019. (Revised October 2019.)
      • March 2017
      • Case

      SKS Microfinance (Abridged)

      By: Shawn Cole and Theresa Chen
      Vikram Akula, CEO of SKS Microfinance, seeks a venture capital investment to fund his firm. SKS, one of the largest and fastest growing microfinance institutions in India, is a profitable, for-profit institution with a social mission. In what is one of the first... View Details
      Keywords: For-Profit Firms; Venture Capital; Microfinance; Corporate Social Responsibility and Impact; Valuation; Financial Services Industry; India
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      Cole, Shawn, and Theresa Chen. "SKS Microfinance (Abridged)." Harvard Business School Case 217-069, March 2017.
      • April 1991 (Revised June 1993)
      • Case

      McCaw Cellular Communications, Inc. in 1990 (A)

      Describes McCaw Cellular Communications, Inc.'s competitive position in 1990. McCaw is the largest cellular phone service company in the United States. It faces challenges of technological change and formulating strategy in an industry with a highly uncertain future.... View Details
      Keywords: Risk Management; Communication Technology; Competition; Change Management; Investment; Telecommunications Industry; United States
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      Teisberg, Elizabeth O. "McCaw Cellular Communications, Inc. in 1990 (A)." Harvard Business School Case 391-171, April 1991. (Revised June 1993.)
      • Article

      Assessing the Impact of CEO Activism

      By: Aaron K Chatterji and Michael W. Toffel
      CEO activism refers to corporate leaders speaking out on social and environmental policy issues not directly related to their company’s core business. Distinct from nonmarket strategy and traditional corporate social responsibility, the recent wave of CEO activism... View Details
      Keywords: Business And Society; Leadership; Policy; Ethics; Values and Beliefs; Governance; Social Issues; Corporate Social Responsibility and Impact; Public Opinion
      Citation
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      Chatterji, Aaron K., and Michael W. Toffel. "Assessing the Impact of CEO Activism." Organization & Environment 32, no. 2 (June 2019): 159–185. (Profiled in the New York Times, Harvard Business Review, Forbes, Chief Executive magazine, CEO magazine, and by Edelman and Weber Shandwick.)
      • 17 May 2011
      • First Look

      First Look: May 17

        Working PapersThe First Deal: The Division of Founder Equity in New Ventures Authors:Thomas F. Hellmann and Noam Wasserman Abstract This paper examines the division of founder shares in entrepreneurial ventures, focusing View Details
      Keywords: Sean Silverthorne
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