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Show Results For
- All HBS Web
(4,311)
- People (7)
- News (1,015)
- Research (2,199)
- Events (57)
- Multimedia (96)
- Faculty Publications (1,749)
- 01 Dec 2017
- News
2017 in Manufacturing: The Supply Chain Goes High Tech
The globalization of manufacturing and the increased dependence on digital technology is transforming the sector and changing its competitive advantage profile. This is a long-term trend, but we are seeing its effects more clearly with... View Details
- Profile
Tiffany Pham
What’s the story behind MOGUL? “When I first moved to America, I did not know a word of English, but it was by watching films, reading books, and listening to the radio that I ended up learning how to speak the language. Through that experience, I recalled what a... View Details
- Jan 05 2017
- Tout
Inside the Case Study: "The Rock"
- Dec 01 2016
- Testimonial
Benefitting From a Rich Exchange of Ideas
- Jul 26 2016
- Testimonial
Challenging Norms in a Changing Industry
- Jul 13 2016
- Testimonial
An Insider’s View
- Jun 22 2016
- Testimonial
Learning from Peers in a Truly Open Environment
- Mar 09 2016
- Testimonial
A New Outlook on the Day-to-Day
- Apr 27 2015
- Testimonial
Transform Your Leadership in Four Days
- 2021
- Working Paper
Exclusive Dealing and Entry by Competing Two-Sided Platforms
By: Cristian Chica, Kenneth Chuk and Jorge Tamayo
We study competition between horizontally differentiated platforms offering exclusive and non-exclusive contracts to one side of the market (content providers). The introduction of non-exclusive contracts in addition to exclusive contracts softens the competition for... View Details
Keywords: Two-Sided Markets; Platform Price Competition; Network Externalities; Exclusive Contracts; Multi-homing; Digital Platforms; Price; Competition; Contracts
Chica, Cristian, Kenneth Chuk, and Jorge Tamayo. "Exclusive Dealing and Entry by Competing Two-Sided Platforms." Harvard Business School Working Paper, No. 21-092, March 2021. (R&R International Journal of Industrial Organization.)
- June 2014
- Supplement
Ad Classification at Right Media — slide supplement (widescreen)
By: Benjamin Edelman
Right Media considers systems and policies to make sure that ads are only shown on web sites where they are appropriate, and vice versa. Setting standards is particularly challenging given the large and growing marketplace, the numerous participants, their diverse... View Details
- April 2013
- Article
First-Party Content and Coordination in Two-Sided Markets
By: Andrei Hagiu and Daniel Spulber
The strategic use of first-party content by two-sided platforms is driven by two key factors: the nature of buyer and seller expectations (favorable versus unfavorable) and the nature of the relationship between first-party content and third-party content (complements... View Details
Keywords: Two-sided Platforms; Platform Strategy; Technology; Information Technology; Performance Expectations; Strategy; Digital Platforms
Hagiu, Andrei, and Daniel Spulber. "First-Party Content and Coordination in Two-Sided Markets." Management Science 59, no. 4 (April 2013): 933–949.
- December 1996 (Revised July 2002)
- Background Note
Note on Marketing and the Internet
By: John A. Deighton, Alison Berkley and John Barabino
The World Wide Web is new, a comprehensive marketing environment. It is a medium for direct marketing, for retailing and distribution, for the delivery of service and product elements, for marketing research, and even for posting and testing prices. This note explores... View Details
Deighton, John A., Alison Berkley, and John Barabino. "Note on Marketing and the Internet." Harvard Business School Background Note 597-037, December 1996. (Revised July 2002.)
- October 2013
- Article
Ad Revenue and Content Commercialization: Evidence from Blogs
By: Monic Sun and Feng Zhu
Many scholars argue that when incentivized by ad revenue, content providers are more likely to tailor their content to attract "eyeballs," and as a result, popular content may be excessively supplied. We empirically test this prediction by taking advantage of the... View Details
Keywords: Ad-sponsored Business Models; Media Content; Blog; Revenue Sharing; User-generated Content; Platform-based Markets; Blogs; Business Model; Digital Platforms; Commercialization; Digital Marketing
Sun, Monic, and Feng Zhu. "Ad Revenue and Content Commercialization: Evidence from Blogs." Management Science 59, no. 10 (October 2013): 2314–2331.
- 11 May 2020
- News
Better Than Cash
partnership is funded by the Bill & Melinda Gates Foundation, BMZ, Flourish, Mastercard, Norad/Vipps, the Swedish International Development Cooperation Agency, the US Agency for International Development, and Visa, and hosted by the United Nations Capital Development... View Details
- August 2013 (Revised October 2013)
- Case
Modern Family Planning: The Business of Circle Surrogacy
By: Ramon Casadesus-Masanell and Blake Landro
The business of surrogacy, a boutique practice with client costs upwards of $100,000, allowed couples and individuals from a variety of backgrounds, ages, and sexual orientations to build families. This case examines Circle Surrogacy (CS), one of the premier surrogacy... View Details
Keywords: Family Planning; Platform; Competitive Advantage; Law; Globalization; Competitive Strategy; Digital Platforms; United States; Ukraine
Casadesus-Masanell, Ramon, and Blake Landro. "Modern Family Planning: The Business of Circle Surrogacy." Harvard Business School Case 714-418, August 2013. (Revised October 2013.)
- 01 Apr 1998
- News
Snapshot: Gary DiCamillo, Polaroid's CEO
DiCamillo notes, will be transposing some of the company's formidable technological know-how to the newer segments of the market and offering digital products that fit the user-friendly Polaroid tradition. Two current examples are the... View Details
Keywords: Nancy O. Perry
- 14 Jan 2021
- News
Better Than Cash
(UNCDF). Digital payments increase savings, security, and transparency for both the payer and the recipient, and they can serve as the spark for larger societal change, Goodwin-Groen explains. “Digital financial inclusion can build a... View Details
- 01 Mar 2015
- News
New Idea: State of the Art
Photos courtesy of Cooper Hewitt, Smithsonian Design Museum On the subject of art’s relevance in the digital age, Scott Belsky (MBA 2008) has never been one to mince words. “Art institutions need to change the way we think about the... View Details
- 01 Mar 2024
- News
What is Web3?
Web3, a new era of the internet, uses blockchains, tokens, and wallets (tools for storing and managing digital assets) to facilitate a wide range of services and functionalities, including the transfer of assets from person-to-person. It... View Details