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  • 17 May 2016
  • First Look

May 17, 2016

2016 New York: Oxford University Press Consumers, Corporations, and Public Health: A Case-Based Approach to Sustainable Business By: John A. Quelch. Abstract—The public health footprint associated with corporate behavior has come under... View Details
Keywords: Sean Silverthorne
  • 08 May 2007
  • First Look

First Look: May 8, 2007

http://www.hbsp.harvard.edu/b02/en/common/item_detail.jhtml?id=R0705C Assessing and Improving the Safety of Internet Search Engines Author:Benjamin Edelman Publication:In View Details
Keywords: Martha Lagace
  • 12 PM – 1 PM EDT, 16 Sep 2014
  • Career Events

Returning to Work After a Break

As a "relauncher" herself, Carol Cohen (MBA 1985) understands the challenges of returning to work after multi-year career breaks. She has also engaged with hundreds of hiring managers to understand their biases and the risk they associate with hiring people who are... View Details
  • August 2002 (Revised June 2006)
  • Case

Great Dakota Bank: Online Banking

By: Frances X. Frei, Youngme E. Moon and Hanna Rodriguez-Farrar
In 2002, Great Dakota Bank's retail division is considering how heavily it should be promoting the company's online banking service. A recent promotional campaign appears to have significantly increased enrollments in online banking, but it is unclear whether the bank... View Details
Keywords: Banks and Banking; Internet and the Web; Customer Relationship Management; Consumer Behavior; Demand and Consumers; Technological Innovation; Customer Value and Value Chain; Customer Satisfaction; Management; Service Operations; Banking Industry
Related
  • Research Summary

Overview

By: Ryan W. Buell
From creating flight itineraries online, to interacting with tellers to complete complex banking transactions, to engaging with the government to address civic problems, customers are playing an increasingly vital role in the performance of operations in a broadening... View Details
Keywords: Service Operations; Customer Satisfaction; Customer Retention; Customer Behavior; Operational Transparency; Customer Compatibility; Engagement; Customers; Decision Making; Design; Management; Operations; Quality; Relationships; Social Psychology; Technology; Value; Web Services Industry; Web Services Industry; Web Services Industry; Web Services Industry; Web Services Industry; Web Services Industry
  • 10 Jul 2000
  • Research & Ideas

Entrepreneurship in Europe

Four European entrepreneurs joined HBS Professors Howard Stevenson and Walter Kuemmerle to explore these questions in the Global Alumni Conference breakout session "Entrepreneurship in Europe."... View Details
Keywords: by Kenneth Liss
  • 23 Jul 2007
  • Research & Ideas

HBS Cases: How Wikipedia Works (or Doesn’t)

"stub"—essentially a brief starting point for others to build on the concept. McAfee's article detailed how so-called Web 2.0 technologies such as blogs, wikis, and group... View Details
Keywords: by Sean Silverthorne; Publishing
  • 01 Sep 2005
  • News

Trouble in Mouse Land

pension funds, to former and current Disney employees. Taking a page out of Howard Dean’s book, they used the Internet to reach supporters via a View Details
Keywords: Colleges, Universities, and Professional Schools; Colleges, Universities, and Professional Schools
  • January 15, 2021
  • Article

Social Media Companies Should Self-Regulate. Now

By: Michael A. Cusumano, Annabelle Gawer and David B. Yoffie
We argue that social media firms should ramp up self-regulation of content in 2021. This argument is based on research on numerous industries where firms and/or industry associations devised self-regulatory strategies that successfully limited or forestalled more... View Details
Keywords: Self-regulation; Internet and the Web; Governing Rules, Regulations, and Reforms; Business and Government Relations; Social Media
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  • 02 Aug 2011
  • First Look

First Look: August 2

  PublicationsThe Progress Principle: Using Small Wins to Ignite Joy, Engagement, and Creativity at Work Authors:Teresa M. Amabile and Steven J. Kramer Publication:Harvard Business Press, 2011 Abstract View Details
Keywords: Sean Silverthorne
  • 08 Apr 2014
  • First Look

First Look: April 8

Lee, Charles M.C., Paul Ma, and Charles C.Y. Wang Abstract—Applying a "co-search" algorithm to Internet traffic at the SEC's EDGAR website, we develop a novel method... View Details
Keywords: Sean Silverthorne
  • 21 Mar 2018
  • Blog Post

Telling Your Story: How to Create a Powerful Personal Digital Brand

nature and amount, if any, of original content you wish to create and share with an online community. Take advantage of toolsThe same internet that gives us a platform for our... View Details
  • 27 Aug 2012
  • Research & Ideas

Employee-Suggestion Programs That Work

health care has led her to study nurses, who, as direct care providers, are at the center of the web of supply chains of equipment, supplies, medications, View Details
Keywords: by Paul Guttry
  • 20 Dec 2004
  • Research & Ideas

How an Order Views Your Company

customer orientation across an organization. That involves senior leadership. Q: Has technology or the advent of the Web had an impact on the... View Details
Keywords: by Sarah Jane Johnston
  • 20 Mar 2005
  • Research & Ideas

Lessons of Successful Entrepreneurs

CEO of Silk Road Technologies. For the true entrepreneur, he continued, reality is the superior teacher; and school is an excuse to delay failure. Although their topic was... View Details
Keywords: by Sean Silverthorne
  • 10 Apr 2012
  • First Look

First Look: April 10

case:http://cb.hbsp.harvard.edu/cb/product/612045-PDF-ENG Recorded Future: Searching the Web for Alpha Christopher MalloyHarvard Business School Case 212-057 Recorded Future was a software company that aimed... View Details
Keywords: Carmen Nobel
  • 19 Jun 2012
  • First Look

First Look: June 19

alienating existing customers. The case follows Eileen Fisher's initial forays into social media as they chase a younger demographic and demonstrates the opportunities View Details
Keywords: Sean Silverthorne
  • 09 Sep 2009
  • First Look

First Look: September 9

opposing zero prices, typical Internet-related activities—like surfing the web, web searches, and e-mail, along with behind-the-scenes practices like domain names View Details
Keywords: Martha Lagace
  • 01 Sep 2009
  • First Look

First Look: September 1

  Working PapersWhat Should GAAP Look Like? A Survey and Economic Analysis Authors:S.P. Kothari, Karthik Ramanna, and Douglas J. Skinner Abstract Based on extant literature, we articulate a positive theory... View Details
Keywords: Martha Lagace
  • 03 Mar 2009
  • First Look

First Look: March 3, 2009

  Working PapersAdding Bricks to Clicks: The Contingencies Driving Cannibalization and Complementarity in Multichannel Retailing (revised) Authors:Jill Avery, Thomas J. Steenburgh, John Deighton, View Details
Keywords: Martha Lagace