Publications

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June 2001
Case

Competitive Dynamics in Home Video Games (F): The Fall of 3DO

Outlines the events leading up to 3DO's exit from the home video game licensing business. 3DO's business model is considered flawed because of its incompatibility with industry structure and economics. View Details

Keywords: Competition; Market Entry and Exit; Video Game Industry

August 1972 (Revised November 2002)
Case

Prelude Corporation

Describes a company that is seeking to restructure the lobster fishing industry by applying technology and management to what has been essentially a cottage industry. The student is expected to identify and evaluate the strategy pursued by the company to date and then... View Details

Keywords: Technology; Strategy; Leading Change; Animal-Based Agribusiness; Industry Growth; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry

May 2015 (Revised September 2015)
Case

Philips Healthcare: Marketing the HealthSuite Digital Platform

By: John A. Quelch and Margaret L. Rodriguez

In June 2014, leading healthcare and consumer technology company, Royal Philips ("Philips"), announced its HealthSuite Digital Platform to house healthcare data and enable applications used by physicians and patients. Philips had strong equity in the healthcare... View Details

Keywords: Health; Healthcare; Digital; Platform; Ecosystem; Health Care and Treatment; Technological Innovation; Information Technology; Product Development; Applications and Software; Digital Platforms; Health Industry; Health Industry; Netherlands; United States

July 2013 (Revised March 2015)
Case

Carl Zeiss and Free-Form Production: Can We See Clearly Yet?

By: Willy Shih

The prescription eyeglass lens industry was complicated and highly fragmented, and even though many of the tools and techniques employed have been relatively unchanged over the last century, there was still a surprising pace of innovation. An aging population around... View Details

Keywords: History; Demand and Consumers; Disruptive Innovation; Vertical Integration; Theory; Technology Adoption; Health Industry

April 1989 (Revised August 1989)
Case

Burlington Northern (A)

By: Janice H. Hammond

Describes the forces that led to the development of a logistics analysis program by the Burlington Northern Railroad. The first half of the case describes changes in industrial structure, technology, demographics, shipper practices, and government regulation that led... View Details

Keywords: Change Management; Rail Transportation; Logistics; Rail Industry; United States

March 2007 (Revised August 2007)
Supplement

Dell Computers (B): The Transition

By: Frances X. Frei and Christine van Keuren

The case presents the outcome of the (A) case and explores challenges in the PC industry up to early 2007. Michael Dell's return as CEO is also discussed. View Details

Keywords: Customer Relationship Management; Managerial Roles; Service Delivery; Service Operations; Hardware; Technology Industry

Career Coach

Phillip Andrews

industries globally. He provides guidance on U.S. immigration and work authorization to help international students and alumni navigate the U.S. job search. As a coach, Phillip enjoys working with individuals on career visioning as well... View Details

Keywords: Consulting; Education; Emerging Markets; Investment Management; Financial Services (All); Private Equity; Financial Services (All); Venture Capital; Financial Services (All); Government; Social Enterprise; Clean Technology; Energy; Telecommunications; Impact Investing; Financial Services (All); Manufacturing; Auto/Transportation/Logistics

April 1998
Case

Geffen Records

By: Jeffrey F. Rayport

Geffen Records faces new challenges due to emerging technologies, namely, streaming audio and CD-recordable drives. These technologies have the ability to reshape the foundation on which the music industry is founded. A rewritten version of an earlier case. View Details

Keywords: Technological Innovation; Change Management; Distribution Channels; Music Industry

Jim joined the HBS Faculty in 2019 and teaches the EC courses Entrepreneurial Finance and Tough Tech Ventures and is a faculty affiliate of the Business & Environment Initiative. He is an active investor, and Board director & advisor for... View Details

Program

Real Estate Management Program

Summary In today's increasingly unpredictable, competitive real estate sector, your ability to make the best decisions requires a thorough grasp of how the industry is evolving and how the relationships among design, development,... View Details

Keywords: Real Estate; Real Estate

December 2008
Case

Taylor Fresh Foods

By: David E. Bell, Natalie Kindred and Mary Louise Shelman

In 13 years, Bruce Taylor had built Taylor Fresh Foods into a $1 billion company and the top supplier of salads to the U.S. food service industry and to supermarket deli departments. In 2008, he was convinced that the time was right to make a big push in the fresh food... View Details

Keywords: Food; Brands and Branding; Demand and Consumers; Supply Chain Management; Competition; Expansion; Agriculture and Agribusiness Industry; United States

September 2012 (Revised February 2013)
Case

micro Home Solutions: A Social Housing Initiative in India

By: William R. Kerr and Alexis Brownell

mHS is a social enterprise for the provision of affordable housing in India. After India's microfinance industry collapses, mHS needs to reposition itself for continued operations and long-term growth. View Details

Keywords: India; Loans; Development; Micro Finance; Entrepreneurship; Housing; Social Enterprise; Poverty; India

May 2002
Background Note

Project Valuation in Emerging Markets

Reviews the issues managers face when attempting to value projects abroad. These include dealing with multiple currencies, adjusting for country and industry risk, and considering expropriation and devaluation risk. View Details

Keywords: Valuation; Emerging Markets; Projects

11 Jan 2017
News

The Paradoxical Quest To Make Food Look 'Natural' With Artificial Dyes

2017
Other Teaching and Training Material

Organizational Behavior Reading: Leading Organizational Change

By: Ryan Raffaelli

This reading combines conceptual frameworks and research-based knowledge to provide practical guidance about how to lead organization change. The essential reading outlines key choices leaders must make when managing a change and the common traps that can cause a... View Details

Keywords: Leading Change; Organizational Change and Adaptation; Change Management

February 2011
Case

Jamie Turner at MLI, Inc.

By: John J. Gabarro and Colleen Kaftan

The case describes the evolution of an interpersonal mismatch between a previously successful manager, Jamie Turner, and his new boss, Pat Cardullo. Turner, a 32-year-old MBA graduate, has been recruited by Cardullo to be vice president of marketing and sales at Modern... View Details

Keywords: Communication; Interpersonal Relations; Superior ＆ Subordinate; Micro Organizational Behavior; Performance Management; Personal Strategy ＆ Style; Management Style; Conflict Management; Interpersonal Communication; Employee Relationship Management; Rank and Position; Performance; Communication Strategy; Personal Development and Career; Acquisition; Distribution Industry; Distribution Industry; San Diego; Chicago

14 Feb 2005
Research & Ideas

Desktop Search and Revenue Streams

The name of the game in Internet search has always been helping users find what they're looking for as quickly as possible, as precisely as possible. The panelists at the 2005 Cyberposium's "Search Visionary" session at Harvard Business School on January 29th... View Details

Keywords: by Julie Jette

September 1986 (Revised August 1987)
Case

Pressco, Inc.--1984

By: William E. Fruhan Jr.

A marketing representative of heavy industrial equipment needs to evaluate the net present value of his equipment from the perspective of the buyer under changing tax regulations. View Details

Keywords: Machinery and Machining; Valuation; Product Positioning; Performance Evaluation; Taxation; Price; United States