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Show Results For
- All HBS Web
(4,311)
- People (7)
- News (1,015)
- Research (2,198)
- Events (57)
- Multimedia (96)
- Faculty Publications (1,749)
- Profile
Annora Wang
half will be strategy work for various divisions. In entertainment, digital video is causing so much disruption. Media companies need to find new ways to deliver content to millennials. I want to help companies figure out how to continue... View Details
Keywords: Entertainment / Media
- Jan 27 2022
- Testimonial
AI Offers a Competitive Advantage
- 2020
- Chapter
Google, Apple, Facebook, Amazon: Is Winner-Take-All True?
By: David B. Yoffie
Yoffie, David B. "Google, Apple, Facebook, Amazon: Is Winner-Take-All True?" In Sekai saikoho no keiei kyoshitsu [World's Best Management Class]: 17 Lessons in Management from the World's Leading Business Professors, edited by Ayako Hirono, 179–193. Tokyo: Nikkei Business Publications, 2020. (Published in Japanese.)
- January 2008
- Article
Learning the Fine Art of Collaboration
By: Alan MacCormack and Theodore Forbath
Innovations are increasingly brought to the market by networks of firms, selected for their unique capabilities and operating in a coordinated manner. This collaborative model demands that firms develop different skills, yet despite this need, there is little guidance... View Details
Keywords: Digital Platforms
MacCormack, Alan, and Theodore Forbath. "Learning the Fine Art of Collaboration." Forethought. Special Issue on HBS Centennial. Harvard Business Review 86, no. 1 (January 2008): 10–11.
- April 2013 (Revised June 2018)
- Teaching Note
Amazon, Apple, Facebook, and Google 2018
By: John Deighton and Leora Kornfeld
Keywords: Amazon; Apple; Facebook; Google; Online Platforms; Marketing; E-commerce; Digital Platforms; Digital Marketing
- Spring 2020
- Article
The Future of Platforms
By: Michael A. Cusumano, David B. Yoffie and Annabelle Gawer
Platforms power the world’s most valuable companies, but it will get harder and harder to capture and monetize their disruptive potential. View Details
Cusumano, Michael A., David B. Yoffie, and Annabelle Gawer. "The Future of Platforms." Art. 61304. Special Issue on Disruption 2020. MIT Sloan Management Review 61, no. 3 (Spring 2020).
- June 2013
- Article
How to Profit from 'Lean Advertising'
By: Thales S. Teixeira
This article introduces the concept of Lean Advertising, i.e., how to use non-traditional approaches to create and distribute advertising using extremely low-cost approaches online. A framework for Lean Advertising is proposed that identifies the four ways in which... View Details
Keywords: Viral Advertising; Viral Ads; Online Marketing; Lean Advertising; Digital Marketing; Advertising; Advertising Industry
Teixeira, Thales S. "How to Profit from 'Lean Advertising'." Harvard Business Review 91, no. 6 (June 2013): 23–25.
- Apr 26 2023
- Testimonial
From Product to Platform
- Web
Accessibility | About
Accessibility Harvard University and HBS are committed to making University Information Technology and University Digital Content accessible. Beginning in June 2023 the University has a new Digital... View Details
- 2019
- Working Paper
Design Rules, Volume 2: How Technology Shapes Organizations: Chapter 13 Platform Systems vs. Step Processes—The Value of Options and the Power of Modularity
This is the first chapter in Part 3. Its purpose is to contrast the value structure of platform systems with step processes from a technological perspective. I first review the basic technical architecture of computers and argue that every computer is inherently a... View Details
Keywords: Platform Systems; Step Processes; Computer Architecture; Modularity; Information Technology; Digital Platforms
Baldwin, Carliss Y. "Design Rules, Volume 2: How Technology Shapes Organizations: Chapter 13 Platform Systems vs. Step Processes—The Value of Options and the Power of Modularity." Harvard Business School Working Paper, No. 19-073, January 2019.
- 01 Mar 2024
- News
What is Web3?
Web3, a new era of the internet, uses blockchains, tokens, and wallets (tools for storing and managing digital assets) to facilitate a wide range of services and functionalities, including the transfer of assets from person-to-person. It represents a paradigm shift... View Details
- April 2018
- Teaching Plan
NBCUniversal Telemundo: Transforming Latino Television
By: Henry McGee
Teaching Plan for HBS No. 318-018. View Details
- May 24, 2021
- Article
What Makes an Online Marketplace Disruptive?
By: Clifford Maxwell and Scott Duke Kominers
Platforms like Airbnb, eBay, and Angie’s List have changed how markets work. But while many are innovative and make life easier for consumers, which are truly disruptive? Hewing to Clay Christensen’s theory of disruption, platforms—which operate as online... View Details
Maxwell, Clifford, and Scott Duke Kominers. "What Makes an Online Marketplace Disruptive?" Harvard Business Review Digital Articles (May 24, 2021).
- Jun 21 2016
- Testimonial
Stepping Back and Gaining Perspective
- Mar 10 2016
- Testimonial
A Global Perspective, An Enriched Network
- September 2017
- Case
NBCUniversal Telemundo: Transforming Latino Television
By: Henry W. McGee, Carin-Isabel Knoop and Christine Snively
In August 2017, Cesar Conde, chairman of NBCUniversal International Group and NBCUniversal Telemundo Enterprises, considered how the Miami-based Spanish-language TV network Telemundo could succeed in a rapidly shifting media landscape. Over the past few years,... View Details
Keywords: Television Industry; Television Advertising; Broadcasting; Telecommunications; Internet; Television Entertainment; Internet and the Web; Advertising; Digital Platforms; Digital Marketing; Telecommunications Industry; Media and Broadcasting Industry; Miami
McGee, Henry W., Carin-Isabel Knoop, and Christine Snively. "NBCUniversal Telemundo: Transforming Latino Television." Harvard Business School Case 318-018, September 2017.
- Feb 17 2022
- Testimonial
Transform the Way you Think About AI
- Feb 03 2020
- Short Film
Cutting Through the AI Hype
- Nov 11 2020
- Testimonial
Transformation in the Classroom and the Frontlines
- July 2023
- Article
Marketplace Scalability and Strategic Use of Platform Investment
By: Jin Li, Gary Pisano, Richard Xu and Feng Zhu
The scalability of a marketplace depends on the operations of the marketplace platform as well as its sellers’ capacities. In this study, we explore one strategy that a marketplace platform can use to enhance its scalability: providing an ancillary service to sellers.... View Details
Li, Jin, Gary Pisano, Richard Xu, and Feng Zhu. "Marketplace Scalability and Strategic Use of Platform Investment." Management Science 69, no. 7 (July 2023): 3958–3975.