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  • All HBS Web  (10,291)
    • People  (16)
    • News  (1,220)
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  • October 2018
  • Case

Recipe for Success: Growth and Evolution at Cafe Cupcake

By: Anthony Mayo and Heather Beckham
Café Cupcake (CC) is a fast-casual restaurant chain that offers artisan cupcakes and light fare throughout the southeastern United States and Texas. This case chronicles the growth and evolution of Café Cupcake. It also considers the specific human resource challenges... View Details
Keywords: Growth and Development Strategy; Human Resources; Management; Organizational Change and Adaptation; Organizational Culture; Food and Beverage Industry
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Mayo, Anthony, and Heather Beckham. "Recipe for Success: Growth and Evolution at Cafe Cupcake." Harvard Business School Brief Case 919-509, October 2018.
  • August 2020 (Revised October 2024)
  • Case

Digital Marketing at HBS Online

By: Sunil Gupta and Rajiv Lal
In July 2020, the management team of Harvard Business School Online (HBS Online) had to decide how to allocate its marketing budget for fiscal year 2021 between various digital channels and its portfolio of courses. Since its launch in 2014, HBS Online had grown to... View Details
Keywords: Marketing Strategy; Advertising; Digital Marketing; Marketing Channels; Brands and Branding; Business Education; Education Industry; United States; Boston
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Gupta, Sunil, and Rajiv Lal. "Digital Marketing at HBS Online." Harvard Business School Case 521-027, August 2020. (Revised October 2024.)
  • 2013
  • Article

The Impact of Electronic Health Record Use on Physician Productivity

By: Julia Adler-Milstein and Robert S. Huckman
To examine the impact of the degree of electronic health record (EHR) use and delegation of EHR tasks on clinician productivity in ambulatory settings.
Study Design: We examined EHR use in primary care practices that implemented a web-based EHR from athenahealth... View Details
Keywords: Electronic Health Records; Health Care; Productivity; Healthcare IT; Information Technology; Performance Productivity; Health Care and Treatment; Health Industry
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Adler-Milstein, Julia, and Robert S. Huckman. "The Impact of Electronic Health Record Use on Physician Productivity." Special Issue on Health Information Technology. American Journal of Managed Care 19, no. SP10 (2013): SP345–SP352.
  • December 2000 (Revised March 2001)
  • Case

DoubleTwist, Inc.

By: Joseph L. Bower and Christina L. Darwall
John Couch, CEO of DoubleTwist, has transformed a software products company into an Internet application service provider, racing to provide databases and tools for those working to explore the human genome. Crafting strategy and building organizational capability are... View Details
Keywords: Growth Management; Product Development; Organizational Change and Adaptation; Corporate Strategy; Customization and Personalization; Information Technology Industry
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Bower, Joseph L., and Christina L. Darwall. "DoubleTwist, Inc." Harvard Business School Case 301-023, December 2000. (Revised March 2001.)
  • 04 Mar 2024
  • What Do You Think?

Do People Want to Work Anymore?

published an article that laid out two human resource strategies that we labeled the “cycle of success” and the “cycle of failure.” Our late colleague at HBS, Christopher Lovelock, wisely suggested we later consider the term “cycle of... View Details
Keywords: by James Heskett
  • May 1985 (Revised March 1993)
  • Case

General Electric Co.--1984

By: Francis Aguilar and Richard G. Hamermesh
Describes the first four years of Jack Welch's tenure as CEO of the General Electric Co. Deals with the ways Welch has tried to change GE's strategy and planning activities and his attempts to make the company more entrepreneurial. View Details
Keywords: Management Teams; Management Style; Change Management; Strategic Planning; Corporate Strategy; Corporate Entrepreneurship; Organizational Change and Adaptation
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Aguilar, Francis, and Richard G. Hamermesh. "General Electric Co.--1984." Harvard Business School Case 385-315, May 1985. (Revised March 1993.)
  • April 2011 (Revised May 2011)
  • Case

EMC2: Delivering Customer Centricity

By: Thomas Steenburgh and Jill Avery
This case introduces the concept of customer centricity and traces its development at EMC, the world's leading data storage hardware and information management software company. EMC's customers had historically relied on EMC salespeople to guide them through the... View Details
Keywords: Business Model; Interpersonal Communication; Customer Relationship Management; Knowledge Acquisition; Marketing Strategy; Organizational Change and Adaptation; Salesforce Management; Social and Collaborative Networks; Internet; Information Technology Industry
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Steenburgh, Thomas, and Jill Avery. "EMC2: Delivering Customer Centricity." Harvard Business School Case 511-124, April 2011. (Revised May 2011.)
  • 14 Dec 2021
  • Op-Ed

To Change Your Company's Culture, Don't Start by Trying to Change the Culture

performance management systems." Pain is part of the cost of successful knee surgery, but that doesn’t mean banging someone on the knee with a hammer is successful knee surgery. Culture is how a group does the things it does. It changes... View Details
Keywords: by Michael Beer
  • March 1979 (Revised June 1985)
  • Case

Chain Saw Industry in 1974

By: Michael E. Porter
Describes the structure of the chain saw industry in 1974, when it is on the threshold of a major period of growth. Data are provided on each significant competitor. The discussion should center around strategies in a growing market for differently situated... View Details
Keywords: Industry Growth; Corporate Strategy; Industry Structures; Growth and Development Strategy; Manufacturing Industry
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Porter, Michael E. "Chain Saw Industry in 1974." Harvard Business School Case 379-157, March 1979. (Revised June 1985.)
  • 05 Jul 2023
  • HBS Case

What Kind of Leader Are You? How Three Action Orientations Can Help You Meet the Moment

insights gleaned from teaching his MBA course, Leadership: Execution and Action Planning (LEAP), and from classroom observations of mid-career managers in executive education. Over the past decade, Raffaelli has asked hundreds of students... View Details
Keywords: by Ben Rand
  • June 2000 (Revised October 2017)
  • Case

IDEO

By: Stefan Thomke and Ashok Nimgade
Describes IDEO, the world's leading product design firm, and its innovation culture and process. Emphasis is placed on the important role of prototyping and experimentation in general, and in the design of the very successful Palm V handheld computer in particular. A... View Details
Keywords: Business Startups; Innovation Strategy; Business or Company Management; Time Management; Product Design; Product Development; Business Processes; Organizational Culture; Practice; Problems and Challenges; Creativity; Hardware
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Thomke, Stefan, and Ashok Nimgade. "IDEO." Harvard Business School Case 600-143, June 2000. (Revised October 2017.)
  • January – February 2011
  • Article

Creating Shared Value

By: Michael E. Porter and Mark R. Kramer
The capitalist system is under siege. In recent years business has been criticized as a major cause of social, environmental, and economic problems. Companies are widely thought to be prospering at the expense of their communities. Trust in business has fallen to new... View Details
Keywords: Customer Value and Value Chain; Economic Growth; Economic Systems; Corporate Social Responsibility and Impact; Environmental Sustainability; Trust; Human Needs; Welfare; Competitive Advantage; Value Creation
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Porter, Michael E., and Mark R. Kramer. "Creating Shared Value." Harvard Business Review 89, nos. 1-2 (January–February 2011): 62–77.
  • September 2004 (Revised October 2005)
  • Case

Sapient Corporation

By: Rakesh Khurana and Joel Podolny
Describes the start-up, growth, organizational design, and operations over the first 10 years of a professional services firm. Focuses on the creative use of organizational purpose and values as an integral part of strategy and alignment of organizational activities. View Details
Keywords: Business Growth and Maturation; Operations; Knowledge Management; Strategy; Service Industry
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Khurana, Rakesh, and Joel Podolny. "Sapient Corporation." Harvard Business School Case 405-045, September 2004. (Revised October 2005.)
  • January 15, 2015
  • Article

Surviving in a Family Business When You're Not Part of the Family

By: Josh Baron and Rob Lachenauer
Navigating office politics in a family-owned business can be challenging for non-family executives. Based on experience with various business families worldwide, this article offers strategies for success:

Play in your room: Non-family executives should... View Details
Keywords: Family Business; Family and Family Relationships; Employees; Problems and Challenges; Talent and Talent Management
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Baron, Josh, and Rob Lachenauer. "Surviving in a Family Business When You're Not Part of the Family." Harvard Business Review (website) (January 15, 2015).
  • Article

The Contingent Nature of Public Policy and the Growth of U.S. Commercial Banking

By: Christopher Marquis and Zhi Huang
That public policy affects organizational behaviors is well accepted, but less explored is how these effects may depend on other external environmental factors. We investigate how policy is a necessary, but not sufficient, condition to understand the growth of... View Details
Keywords: Policy; Organizational Culture; Strategy; Commercial Banking; Growth and Development Strategy; United States
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Marquis, Christopher, and Zhi Huang. "The Contingent Nature of Public Policy and the Growth of U.S. Commercial Banking." Academy of Management Journal 52, no. 6 (December 2009): 1222–1246. (Runner-up, Academy of Management's Best Published Paper in Organization and Management Theory in 2009. Earlier version distributed as Harvard Business School Working Paper No. 09-025.)
  • September 2020 (Revised June 2021)
  • Supplement

Eaton Corporation: Portfolio Transformation and The Cost of Capital

By: Benjamin C. Esty, Scott Mayfield and Daniel Fisher
In 2000, Eaton Corporation was a broadly diversified industrial conglomerate. But its strategy was evolving and its focus was narrowing around “power management” and more recently on “intelligent power,” the use of digitally enabled products and services designed to... View Details
Keywords: Mergers and Acquisitions; Business Conglomerates; Business Divisions; Cost of Capital; Corporate Finance; Value; Valuation; Industrial Products Industry; United States; Denmark; Republic of Ireland
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Esty, Benjamin C., Scott Mayfield, and Daniel Fisher. "Eaton Corporation: Portfolio Transformation and The Cost of Capital." Harvard Business School Spreadsheet Supplement 221-704, September 2020. (Revised June 2021.)
  • February 2003 (Revised February 2006)
  • Background Note

Use and Abuse of Analogies, The

By: Giovanni M. Gavetti and Jan W. Rivkin
Examines how managers use, and sometimes misuse, analogical reasoning as they formulate their strategies. Suggests a process that managers can employ to use analogies productivity. View Details
Keywords: Managerial Roles; Performance Productivity; Strategy
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Gavetti, Giovanni M., and Jan W. Rivkin. "Use and Abuse of Analogies, The." Harvard Business School Background Note 703-429, February 2003. (Revised February 2006.)
  • October 2019
  • Case

Engaging the Nationwide Workforce

By: Ethan S. Bernstein, Jessica Gover and Sarah Mehta
Nationwide is “on your side,” but did employees feel that way? CAO Gale King and CEO Steve Rasmussen, starting in 2008, invested heavily in a human capital strategy centered around “engagement” at the Ohio-based Nationwide Mutual Insurance Company. Set in 2014, this... View Details
Keywords: Talent and Talent Management; Change; Change Management; Transformation; Insurance; Human Resources; Employees; Employee Relationship Management; Retention; Selection and Staffing; Employment; Human Capital; Leadership; Leadership Development; Organizational Change and Adaptation; Social Psychology; Financial Services Industry; Insurance Industry; United States; Ohio
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Bernstein, Ethan S., Jessica Gover, and Sarah Mehta. "Engaging the Nationwide Workforce." Harvard Business School Case 420-036, October 2019.
  • October 1984
  • Case

NIKE (D): Leisure Shoes

Focusing on middle manager Harry Leidboldt, this case presents a clear-cut strategic issue--should Nike move into the leisure shoe business? The teaching objective is to first view the decision as a business problem--can Nike succeed in this business? and secondly, to... View Details
Keywords: Decisions; Expansion; Marketing Strategy; Management Practices and Processes; Management Teams; Product Development; Apparel and Accessories Industry; Sports Industry
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Christensen, C. Roland. "NIKE (D): Leisure Shoes." Harvard Business School Case 385-031, October 1984.
  • January 2016 (Revised January 2019)
  • Case

The Allergan Board Under Fire (A)

By: Lynn S. Paine, Suraj Srinivasan, John C. Coates and David Lane
In 2014, the Allergan Inc. board of directors received a surprise takeover offer from Valeant Pharmaceuticals in alliance with hedge fund activist Bill Ackman's Pershing Square Capital Management. In the unprecedented arrangement between an acquirer and a hedge fund... View Details
Keywords: Allergan, Inc.; Valeant; Ackman; Pershing Square; Tender Offer; Activist Investors; Business Models; R&D; Board Of Directors; Securities Litigation; Acquisition Strategy; Takeover Defenses; Hedge Funds; Shareholder Rights; Proxy Contest; Shareholder Special Meetings; Legal Issues In Contested Takeovers; Governing and Advisory Boards; Mergers and Acquisitions; Corporate Governance; Management Teams; Business and Shareholder Relations; Pharmaceutical Industry
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Paine, Lynn S., Suraj Srinivasan, John C. Coates, and David Lane. "The Allergan Board Under Fire (A)." Harvard Business School Case 316-010, January 2016. (Revised January 2019.)
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