Product Design - Publications - Faculty & Research

15 Dec 2024
News

Alumni and Faculty Books

Edited by Margie Kelley Alumni Books The Power of Imperfect Eating By Kavita Bhatnagar (SELP 11, 2022) Penguin Enterprise Rather than dictating which foods are good or bad, this book weaves together stories that mirror the intricate, emotional, and often imperfect... View Details

Keywords: Publishing Industries (except Internet); Information

September 2015
Case

Connective Mobility

By: Nitin Nohria, Christopher Payton and Ali Huberlie

Keywords: Information Technology; Organizational Change and Adaptation; Organizational Design; Management Analysis, Tools, and Techniques; Organizational Culture; Mobile and Wireless Technology; Performance Productivity; Problems and Challenges; Management Practices and Processes; Business Divisions; Information Management; Information Technology Industry; Telecommunications Industry; United States

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March 2016
Case

IC Group A/S

By: John R. Wells and Gabriel Ellsworth

IC Group owned several of Scandinavia's leading premium fashion brands. How should it respond to the decline of its primary wholesale distribution channels (independent fashion boutiques and department stores)? Should it open more physical stores or focus on... View Details

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Online Digital Marketing Strategy Course | HBS Online

practitioners, and faculty Define the right objectives, metrics, target audiences, and value proposition to position your product or service for success Discover how to acquire and retain customers through paid, owned, and earned media... View Details

30 Oct 2018
News

Paths of Victory

based in Montreal, allows businesses to design and order industrial equipment online through a free, web-based CAD program loaded with hundreds of designs for industrial parts that are then created via 3D... View Details

Keywords: Alumni New Venture Contest; Support Activities for Transportation; Transportation; Machinery Manufacturing; Manufacturing; Administration of Human Resource Programs; Government

14 Sep 2009
Research & Ideas

Understanding Users of Social Networks

Firms should begin to do the same and help people fulfill their social needs online. To continue the earlier analogy, "You should come to the table and say, 'Here is a product that I have designed for... View Details

Keywords: by Sean Silverthorne; Advertising; Publishing

Web

HBS - Financials | From the CFO

dollars in tuition revenue for fiscal 2021. Second, the pandemic forced Executive Education to pivot from its entirely in-person learning model to an all-virtual portfolio. Designing and implementing such a portfolio from the ground up... View Details

02 Jan 2012
Research & Ideas

Most Popular Articles of 2011

School professor Benjamin G. Edelman discusses the paper's findings Teaching a 'Lean Startup' Strategy (24,997) http://hbswk.hbs.edu/item/6659.html Published: April 11, 2011 Most startups fail because they waste too much time and money building the wrong View Details

Keywords: by Staff

22 Jul 2021
News

Mentoring Fashion Startups in Singapore; Rising Star Accolades for Mid-Career Women

session over a week in June, where they were matched one-to-one with seven HBS alumni mentors for guidance on strategy, problem-solving, and more. The club designed the War Room series to allow HBS alumni to interact directly with... View Details

Keywords: Margie Kelley

05 Mar 2020
News

Green Light

ventilation system that cycles the air every few seconds and a secondary system designed to blow out any pathogens or insects that might have snuck past earlier garrisons. All of this security is in place to protect—sans pesticides—the... View Details

Keywords: Dan Morrell; photographed by Scott Nobles

12 Nov 2014
Op-Ed

A Challenge to the New Congress: Pass Housing Finance Reform

conservatorship, experts from public, private, and academic worlds concurred: housing finance in the United States was mortally flawed. The private sector reaped the gains while the public sector absorbed the risk. In the aftermath of the Great Recession, we needed to... View Details

Keywords: by Nicolas Retsinas & Rob Couch; Construction; Real Estate

13 Feb 2025
Blog Post

IFC India 2025: The Coal Dichotomy: Balancing Economic Growth and Decarbonization in India

India’s coal conundrum firsthand. Despite our preconceived images of soot-covered walls, we were startled by the cleanliness and modernity of the facility. Tata Power has invested heavily in technology to limit pollutants like nitrous oxides and sulfur dioxide in... View Details

06 Dec 2021
News

Case Study: Let’s Dance

Illustration by Avalon Nuovo Before launching her own startup, Lily Liang (MBA 2008) worked as a product manager in San Francisco’s tech industry, including a stint at the movie review site Rotten Tomatoes from 2012 to 2017. Those were... View Details

Keywords: Jen McFarland Flint; Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment

04 Sep 2019
News

Advancing Diagnostics that Can Save Lives

deep learning. “We are excited about emerging markets, where we see high adoption rates of technologies designed for the point-of-care,” she says. “In the United States, we can use deep learning to generate rich information that enables... View Details

Keywords: Susan Young

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Engineering Meets Advocacy: Driving Innovation in Women’s Health - Blog: Health Supplement

becoming a doctor, but by designing the tools they rely on. Early in my career, I worked on advanced cardiovascular devices that were highly technical tools that allowed patients to avoid open-heart surgery through minimally invasive... View Details

20 Dec 2004
Research & Ideas

How an Order Views Your Company

into the business to the day the product departs the shipping dock. The researchers encouraged businesses to think of that order as the actual customer, and watched as they routed that person here and there among departments, perhaps... View Details

Keywords: by Sarah Jane Johnston

20 Aug 2001
Research & Ideas

Making an Ally of Uncle Sam

two. Though a step in the right direction, this approach suffers because the boundary between "market" and "nonmarket" is artificial and far from clear-cut. We find it more productive to focus on the key types of games... View Details

Keywords: by Michael Watkins, Mickey Edwards & Usha Thakrar

25 Sep 2000
Research & Ideas

Cyber-Marketing: Scouting the Digital Communications Frontier

scale in the United States and is being introduced in many other countries as well. While transmitting digitally offers many significant advantages over the current analog method, it also requires specially designed broadcast equipment... View Details

Keywords: by Peter K. Jacobs

16 Nov 2020
Blog Post

Flatiron School: Reflections from Summer 2020

program was designed for students with basic technical background, and culminated with a two-week, capstone project for which students worked directly with clients on a real-world, high-impact issue. We connected with some of the boot... View Details

Keywords: All Industries

02 Aug 2024
HBS Case

How a Mission to Cut Food Waste Launched a Multimillion-Dollar Venture

learned that the world’s wasted food could feed 800 million people. To test the idea of selling less-than-perfect products at a discounted price, he bought $200 worth of “unpretty” food, set up a sales table at a busy Toronto... View Details

Keywords: by Lane Lambert; Technology; Information Technology

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