Publications

October 2013 (Revised December 2013)
Case

Intuit QuickBooks: From Product to Platform

By: Andrei Hagiu and Elizabeth J. Altman

This case focuses on the challenges and opportunities faced by a successful incumbent organization attempting to transform a large portion of its business from a traditionally product-centric operating mode to a platform-based one that leverages network effects to... View Details

Keywords: Business Model; Organizational Change and Adaptation; Digital Platforms; Competitive Advantage; Network Effects; Consumer Products Industry

April 2011
Article

The Emotional Impact and Behavioral Consequences of Post-M&A Integration: An Ethnographic Case Study in the Software Industry

By: David Ager

This ethnographic case study has focused in depth on one type of acquisition, that of two small, young firms (each with less than 2,000 employees and less than ten years in operation) acquired by one company in the software development industry based in the United... View Details

Keywords: Integration; Organizational Change and Adaptation; Behavior; Groups and Teams; Mergers and Acquisitions; Emotions

June 2012
Case

Perfect Storm over Zurich Airport (A) (Abridged)

By: Michael L. Tushman and Carin-Isabel Knoop

Josef Felder, CEO of Zurich Airport, faces several crises as he tries to transform the Airport from a slow-moving, conflict-ridden, government-owned entity into a privatized, world-class airport. View Details

Keywords: Change Management; Transformation; Leading Change; Crisis Management; Organizational Change and Adaptation; State Ownership; Privatization; Air Transportation Industry

January 2011
Supplement

Vodafone in Japan (C)

By: Juan Alcacer, Mary Furey and Mayuka Yamazaki

An update to Vodafone cases A and B, describing Softbank's acquisition of Vodafone and its performance in Japan. View Details

Keywords: Acquisition; Cross-Cultural and Cross-Border Issues; Knowledge Acquisition; Performance; Motivation and Incentives; Adaptation; Diversification; Expansion; Telecommunications Industry; Japan

November 2005 (Revised December 2006)
Case

Jeanette Clough at Mount Auburn Hospital

Jeanette Clough, the CEO of Mt. Auburn Hospital, successfully leads a turnaround for the struggling local hospital. When she assumed leadership of Mt. Auburn in 1998, the hospital had recently suffered a $10 million loss. During her first six months, several members of... View Details

Keywords: Organizational Change and Adaptation; Change Management; Leading Change; Expansion; Health Care and Treatment; Business and Community Relations; Health Industry; Cambridge

November 2003 (Revised February 2011)
Case

Sanford C. Bernstein: The Fork in the Road (A)

By: Boris Groysberg and Anahita Hashemi

Soon after the death of the firm's legendary founder, the individuals then serving as chairman and as president--Lewis A. Sanders and Roger Hertog, respectively--talked about the future of their firm. Sanford C. Bernstein & Co., a private investment firm, had grown... View Details

Keywords: Mergers and Acquisitions; Organizational Change and Adaptation; Organizational Culture; Performance Expectations; Competitive Advantage; Valuation

February 2001 (Revised April 2001)
Case

Merrill Lynch: Integrated Choice (Abridged)

By: F. Warren McFarlan and James Weber

Merrill Lynch, a full-service brokerage firm with $1.5 trillion in client assets, is under attack from both discount and electronic brokerage firms. It responds with Integrated Choice, a suite of products designed to capture clients, from the do-it-yourself investor... View Details

Keywords: Investment Banking; Marketing Strategy; Distribution Channels; Organizational Change and Adaptation; Risk and Uncertainty; Financial Services Industry

April 2000 (Revised November 2003)
Case

H. E. Butt Grocery Company: The New Digital Strategy (A)

By: F. Warren McFarlan and Melissa Dailey

Shows how the company's IT priorities have moved from primary supply chain restructuring to e-commerce. Shows the new organization structure created by the company. View Details

Keywords: Internet and the Web; Organizational Structure; Organizational Change and Adaptation; Supply Chain; Technology Adoption; Information Technology; Retail Industry

July 2010 (Revised March 2013)
Case

One Firm One Future at Davis Langdon (A)

By: Robert G. Eccles and Kaitlyn A. Simpson

Senior Partner Rob Smith just led construction consultancy firm Davis Langdon through a major organizational change in Europe and the Middle East. In the past, compensation arrangements had not incentivized partners to collaborate across the firm to serve clients'... View Details

Keywords: Profit Sharing; Global Strategy; Compensation and Benefits; Leading Change; Organizational Change and Adaptation; Partners and Partnerships; Cooperation; Expansion; Consulting Industry; Europe; Middle East

July 2008 (Revised January 2009)
Case

Londolozi: Towards a Sustainable Business Model and Ecological Integrity in Southern Africa

By: Rawi E. Abdelal and Thomas Koelble

The Londolozi game viewing reserve in South Africa became a defining icon of ecotourism during the 1990s and early 2000s-that is, a tourist business promoting ecological land management and, at the same time, local economic development. The reserve was in a region in... View Details

Keywords: Developing Countries and Economies; Organizational Change and Adaptation; Business and Community Relations; Business and Government Relations; Environmental Sustainability; Tourism Industry; South Africa

May 2008 (Revised June 2008)
Case

Kenny Kahn at Muzak (A)

By: Linda A. Hill and Emily Stecker

Founded in 1934, Muzak pioneered the industry of background music. Equipped with propriety technology and a vast music library, over the ensuing decades the Muzak franchise organization expanded geographically. Despite a history of innovation, by the late 1990s Muzak... View Details

Keywords: Change Management; Design; Management Analysis, Tools, and Techniques; Brands and Branding; Organizational Change and Adaptation; Organizational Culture; Franchise Ownership; Music Industry

March 2006 (Revised August 2006)
Case

Putnam Investments: Rebuilding the Culture

By: Nitin Nohria and Charles Nichols

Charles "Ed" Haldeman Jr. is promoted CEO of Putnam Investments after the firm was badly damaged by a series of improper trading practices. He is charged with the task of managing the crisis, repairing the company culture, and putting the firm back into a pattern of... View Details

Keywords: Crime and Corruption; Organizational Culture; Organizational Change and Adaptation; Ethics; Investment Funds; Investment; Leading Change; Decision Choices and Conditions; Financial Services Industry; United States

January 2004 (Revised August 2005)
Case

Kikkoman Corporation: Consumer Focused Innovation

By: Rohit Deshpande and Hal Hogan

In May 2003, the president and CEO of Kikkoman Corp. sat in his Tokyo office weighing various options for strengthening the company's long-term growth. Kikkoman was the world's largest producer of soy sauce, largely due to its pioneering role since the 1950s as the... View Details

Keywords: Customer Relationship Management; Innovation Strategy; Marketing Strategy; Product Positioning; Adaptation; Competitive Strategy; Japan

August 2001 (Revised June 2002)
Case

IBM Software Solutions (A)

By: Michael L. Tushman, Charles A. O'Reilly III and Robert Chapman Wood

Executives and managers of key IBM software units struggle to make IBM a top player in the post-mainframe era. When one software unit introduces a visionary product with potential to create a new leadership position for the firm, the result is an epic conflict in the... View Details

Keywords: Business Units; Leadership Style; Leading Change; Managerial Roles; Organizational Change and Adaptation; Conflict Management; Information Technology Industry

March 1999
Case

Australia's Telstra Corporation (A): Going Public

By: W. Earl Sasser, Carin-Isabel Knoop and Cate Reavis

Frank Blount is named CEO of Telstra, Australia's state-owned telecommunications giant. In preparation for its 1997 IPO, he must reorganize the company from an inefficient public entity into a lean, customer-driven organization. View Details

Keywords: Change Management; Initial Public Offering; Organizational Change and Adaptation; Customer Focus and Relationships; State Ownership; Performance Effectiveness; Privatization; Telecommunications Industry; Australia

November 1998 (Revised June 2000)
Case

Jeanne Lewis at Staples, Inc. (B)

By: Linda A. Hill and Kristin Doughty

Supplements the (A) case. View Details

Keywords: Organizational Change and Adaptation; Management Style; Change Management; Marketing Strategy; Management Succession; Competitive Advantage; Problems and Challenges; Management Teams; Retail Industry; United States