Publications

2014
Working Paper

Bridging Science and Technology Through Academic-Industry Partnerships

By: Sen Chai and Willy C. Shih

Scientific research and its translation into commercialized technology is a driver of wealth creation and economic growth. Partnerships to foster the translational processes from public research organizations, such as universities and hospitals, to private firms are a... View Details

Keywords: Innovation; Firm Performance; Public-private Partnership Funding; Translational Research; Small And Medium Enterprises; Partners and Partnerships; Public Sector; Private Sector; Performance; Science-Based Business; Innovation and Invention

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October 2017
Case

LeBron James: Building a Hollywood Empire

By: Anita Elberse

It is June 2016. Superstar basketball player LeBron James and his childhood friend and business partner Maverick Carter are celebrating James’ third NBA championship. The duo will soon have to decide on a strategy for their media businesses—their film and television... View Details

October 2015
Case

BandPage (A)

By: Karim R. Lakhani, Colin Maclay and Greta Friar

BandPage CEO James "J" Sider is about to receive results from BandPage's targeted advertising campaign on music streaming service Rhapsody and learn whether BandPage's strategy to improve ad click through rates and generate revenue has succeeded. BandPage, which began... View Details

Keywords: Digital Innovation; Digital Music; Digital Marketing; Mobile Marketing; Technological Innovation; Marketing Communications; Music Entertainment; Mobile Technology; Music Industry

April 2013 (Revised November 2015)
Case

Advanced Leadership Pathways: Gilberto Dimenstein and Community Empowerment in Brazil

By: Rosabeth Moss Kanter, Alexandre Naghirniac, Ai-Ling Jamila Malone and Daniella Suarez

In 2011, Gilberto Dimenstein, a well-known Brazilian journalist, created a new model that connected disparate resources to revitalize Sao Paulo. He wanted his model to expand across Brazil and the world. Dimenstein covered many of the social issues facing Brazil as a... View Details

Keywords: Social Change; Websites; Education; Awareness; Marketing Communication; City Innovation; Leadership; Social Enterprise; Social Entrepreneurship; Web Sites; Marketing; City; Brazil

2001
Book

The Money of Invention: How Venture Capital Creates New Wealth

By: Josh Lerner and Paul Gompers

Keywords: Money; Innovation and Invention; Venture Capital; Wealth

01 Jun 2024
News

Decoding the Promise and Perils of Generative AI

12 Oct 2016
Research & Ideas

Break the Rules of How Business is Done

Taking a risk by breaking with standard operating procedure can make your company more innovative. Credit: maxsattana In addition to creating a new company that is disrupting the status quo, many founders are also challenging the old norms View Details

Keywords: by Julia B. Austin

2015
Chapter

Deep Smarts as the Underpinnings of Dynamic Capabilities

By: Dorothy A. Leonard and Michelle Barton

Both ordinary and dynamic capabilities depend upon the deep smarts, i.e., business-critical, experience-based knowledge, held in the heads of an organization’s top talent. This chapter examines the links between individual and organizational capabilities and presents... View Details

Keywords: Management Skills; Experience and Expertise; Innovation and Invention

November 2001
Case

Tobacco and the Future of Rural Kentucky

By: Ray A. Goldberg and James M Beagle

Governor Patton decides how to use settlement funds to develop a long-term plan for Kentucky's tobacco producers and rural communities. View Details

Keywords: Financial Instruments; Social Issues; Laws and Statutes; Rural Scope; Policy; Business and Community Relations; Government and Politics; Kentucky

1999
Other Unpublished Work

Demand for and use of Global Account Management

Keywords: Management; Accounting; Global Range

01 Dec 2019
News

Impact: Business in an Age of Sustainability

across multiple dimensions. And innovative approaches for addressing this impact are being devised, including the use of environmental, social, and governance (ESG) standards in investment today to help... View Details

20 Dec 2018
Research & Ideas

Most Popular Stories and Research Papers of 2018

Cirrus Foroughi, and Barbara Larson. Developing Novel Drugs This paper by Joshua Krieger and colleagues contributes to our understanding of how financing constraints affect the direction of View Details

Keywords: by Sean Silverthorne

Web

Crucibles of Crisis Leadership - Course Catalog

successes and failures of different teams as they tried to navigate the large storms they faced. The second objective is to understand how crises always contain the possibility of substantial innovation.... View Details

06 Nov 2000
Research & Ideas

The Determinants of Corporate Venture Capital Success

interface (the basis of Apple Computer's and Microsoft's Windows software), the "mouse," and the laser printer were all originally developed at PARC. The culmination of much View Details

Keywords: by Paul Gompers & Josh Lerner

04 Feb 2015
What Do You Think?

Is There a Stanford-Google-Silicon Valley School of Management?

Sloan. Although he was becoming feeble, his mind was still sharp. Mr. Sloan would talk about innovations he introduced as head of General Motors. They included a multibrand strategy with products aimed at... View Details

Keywords: by James Heskett; Education

06 Dec 2021
News

Digitalization: The Key to the Future of HBS

Administration and the founder and codirector of the Laboratory for Innovation Science at Harvard University. "Our stakeholders expect HBS to be excellent when it comes to their digitally mediated... View Details

Keywords: April White

January 2019
Case

Understanding the Brand Equity of Nestlé Crunch Bar: A Market Research Case

By: Jill Avery and Gerald Zaltman

In early 2018, Nestlé announced the sale of its U.S. candy-making division and a select collection of 20 of its confectionery brands, including the Nestlé Crunch Bar, to Ferrero SpA for $2.8 billion. Under the terms of the Nestlé acquisition, each of the purchased... View Details

Keywords: Brand Equity; Marketing; Market Research; Qualitative Research; Marketing Communication; Customer Satisfaction; Brands and Branding; Consumer Behavior; Marketing Communications; Marketing Strategy; Food and Beverage Industry; United States; North America; Italy

27 Mar 2008
Working Paper Summaries

Exploring the Duality between Product and Organizational Architectures: A Test of the Mirroring Hypothesis

Keywords: by Alan D. MacCormack, John Rusnak & Carliss Y. Baldwin

March–April 2014
Article

Do Bonuses Enhance Sales Productivity? A Dynamic Structural Analysis of Bonus-Based Compensation Plans

By: Doug J. Chung, Thomas Steenburgh and K. Sudhir

We estimate a dynamic structural model of sales force response to a bonus based compensation plan. Substantively, the paper sheds insights on how different elements of the compensation plan enhance productivity. We find evidence that: (1) bonuses enhance productivity... View Details

Keywords: Performance Productivity; Salesforce Management; Compensation and Benefits