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  • 04 Feb 2022
  • Blog Post

Energy and Cleantech: Career Advice from the Career & Professional Development Office

and sustainability sectors hire a student based on the student’s skillset, particularly transferable skills, and the student’s demonstrated interest in and passion for the... View Details

    Kris Johnson Ferreira

    Kris Ferreira is the Edgerley Family Associate Professor of Business Administration in the Technology and Operations Management (TOM) Unit. She teaches the Supply Chain Management course in the MBA elective curriculum and analytics in numerous Executive Education... View Details

    Keywords: retailing
    • Web

    New Levels of Capitalism: Finance - Railroads and the Transformation of Capitalism | Harvard Business School

    HBS Quick Links MBA Executive Education Doctoral Programs Faculty and Research Alumni HBS Publishing Site Index HBS Home Contact Us Map/Directions Railroads: The Transformation of Capitalism Introduction The... View Details
    • 05 Apr 2010
    • Research & Ideas

    HBS Cases: iPads, Kindles, and the Close of a Chapter in Book Publishing

    future? Olson has some thoughts—but no easy answers—to those questions. What About The Customer? E-book pricing is one of the biggest sources of friction. In a recent dustup between Amazon and Macmillan, the online View Details
    Keywords: by Julia Hanna; Information; Publishing; Entertainment & Recreation
    • 01 Oct 1997
    • News

    New Course for General Managers Broadens Managerial Scope and Builds Confidence

    this type of manager, the School has introduced a comprehensive, six-week Executive Education program called The General Manager (TGM). The course enables participants to step back from their day-to-day responsibilities to gain a broad,... View Details
    Keywords: Nancy O. Perry
    • 01 Dec 1999
    • News

    Covering the Issues

    collaboration, noting that there is a "proven demand for women in business." A year later, Bulletin readers learned that HBS would "provide most of the faculty and instructional material and will be... View Details
    Keywords: Susan Young, Deborah Blagg, and Garry Emmons
    • November 1992
    • Article

    Executive Succession and Organization Outcomes in Turbulent Environments: An Organizational Learning Approach

    By: Michael Tushman, B. Virany and E. Romanelli
    Keywords: Outcome or Result; Organizations; Learning; Management
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    • October 2001 (Revised October 2017)
    • Case

    Store24 (A): Managing Employee Retention

    By: Frances X. Frei and Dennis Campbell
    Provides a retailing context in which employee retention strategies are explored through analyzing detailed store-level data. View Details
    Keywords: Retention; Management Analysis, Tools, and Techniques; Analytics and Data Science; Strategy; Mathematical Methods; Retail Industry
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    • 06 Aug 2024
    • Cold Call Podcast

    How EdTech Firm Coursera Is Incorporating GenAI into Its Products and Services

    Keywords: Re: Suraj Srinivasan; Education; Education
    • 12 Jul 2010
    • Research & Ideas

    Rocket Science Retailing: A Practical Guide

    The New Science of Retailing: How Analytics Are Transforming the Supply Chain and Improving Performance (Harvard Business Press). As a practical guide, The New Science of Retailing helps View Details
    Keywords: by Martha Lagace; Retail; Retail
    • 2015
    • Published Proceedings

    Academic Engagement in Public and Political Discourse: Proceedings of the Michigan Meeting, May 2015

    By: Andrew J. Hoffman, Kirsti Ashworth, Chase Dwelle, Peter Goldberg, Andrew Henderson, Louis Merlin, Yulia Muzyrya, Norma-Jean Simon, Veronica Taylor, Corinne Weisheit and Sarah Wilson
    What is the role of the academic scholar within the discussions of the global challenges that are relevant to society, such as sustainability, health care, gun control, fiscal policy, and international affairs? How do scholars engage in a world in which knowledge is... View Details
    Keywords: Higher Education; Social Issues; Knowledge Sharing; Communication Strategy
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    • February 22, 2023
    • Article

    How to Seed Organic Marketing in a Video-First World

    By: Ayelet Israeli, Leonard A. Schlesinger and Matt Higgins
    Early direct-to-consumer (DTC) companies relied on plentiful capital and low-cost digital marketing to power growth. But as this sector has matured, capital is more constrained, social media is more cluttered, and customer acquisition costs are rising. DTC companies... View Details
    Keywords: Online Business; Ecommerce; E-commerce; E-Commerce Strategy; Omnichannel Retail; Omnichannel Retailing; Influencer Marketing; Consumer; Organic Growth; Video Advertising; Promotion; Celebrities; Online Advertising; Online Channel; Online Communities; Online Community; Go To Market Strategy; Platform; Media; Media Content; Digital; Digital Culture; Digital Influencers; Direct To Consumer Marketing; Direct-to-consumer; Innovation ＆ Entrepreneurship; Innovation; Sales; Digital Platforms; Digital Marketing; Digital Strategy; Consumer Behavior; Internet and the Web; Advertising; Business Model; Growth Management; Marketing; Marketing Strategy; Marketing Channels; Marketing Communications; Communication Strategy; Innovation Strategy; Retail Industry; Retail Industry; Retail Industry; Retail Industry; Retail Industry; Retail Industry; Retail Industry; Retail Industry; United States; North America
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    • 25 Sep 2017
    • Research & Ideas

    Why Politics is Failing America, and What Business Can Do To Help

    has been a major obstacle to moving the country forward on nearly every front that makes a healthy business environment, from tax reform and restoring economic growth to improving public education View Details
    Keywords: by Christina Pazzanese, Harvard Gazette
    • September 2020 (Revised July 2022)
    • Technical Note

    Algorithmic Bias in Marketing

    By: Ayelet Israeli and Eva Ascarza
    This note focuses on algorithmic bias in marketing. First, it presents a variety of marketing examples in which algorithmic bias may occur. The examples are organized around the 4 P’s of marketing – promotion, price, place and product—characterizing the marketing... View Details
    Keywords: Algorithmic Data; Race And Ethnicity; Promotion; ＂Marketing Analytics＂; Marketing And Society; Big Data; Privacy; Data-driven Management; Data Analysis; Data Analytics; E-Commerce Strategy; Discrimination; Targeting; Targeted Advertising; Pricing Algorithms; Ethical Decision Making; Customer Heterogeneity; Marketing; Race; Ethnicity; Gender; Diversity; Prejudice and Bias; Marketing Communications; Analytics and Data Science; Analysis; Decision Making; Ethics; Customer Relationship Management; E-commerce; Retail Industry; Retail Industry; United States
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    • Article

    Government, Business, and Academia: Origins of Raymond Vernon's Understanding of Multinational Enterprise

    By: Louis T Wells Jr
    Keywords: Government and Politics; Business Ventures; Education; Global Range
    Related
    • 12 Feb 2025
    • Podcast

    Ed Glaeser on Cities, Work, and Why America Struggles to Build

    The Harvard urban economist assesses the post-Covid health of cities, rural development, zoning and the stagnation of the U.S. housing industry, the impact of AI, and more. View Details
    • July 2015
    • Article

    BYOB: How Bringing Your Own Shopping Bags Leads to Treating Yourself, and the Environment

    By: Uma R. Karmarkar and Bryan Bollinger
    As concerns about pollution and climate change have become more central in public discourse, shopping with reusable grocery bags has been strongly promoted as environmentally and socially conscious. In parallel, firms have joined policy makers in using a variety of... View Details
    Keywords: Grocery Shopping; Reusable Bags; Licensing; Priming; Goals; Hedonic; Marketing Strategy; Consumer Behavior; Environmental Sustainability; Retail Industry
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    • Web

    Building and Sustaining a Successful Enterprise - Intensive - Course Catalog

    HBS Course Catalog Building and Sustaining a Successful Enterprise - Intensive Course Number 1507 Baker Foundation Professor of Management Practice Willy Shih Spring; Q3; 1.5 credits 14 sessions Paper This short version of BSSE will focus... View Details
    • 07 Jul 2015
    • Blog Post

    From Teach for America – to HBS – and Back Again

    impressed upon me that education was the only thing you could take with you when leaving a country in the middle of the night. Even with that sage advice, she and both of my parents had never attained more... View Details
    • July 2012 (Revised July 2015)
    • Case

    Nalli Silk Sarees (A)

    By: V.G. Narayanan, Namrata Arora and Vidhya Muthuram
    Nalli Silk Sarees Private Limited was a family owned and operated business that retailed Indian ethnic wear. This 83-year-old company had enjoyed impressive growth with a $95 million turnover, a 22-store retail footprint, and had outdone its competitors by being the... View Details
    Keywords: Pricing Strategy; Price; Strategy; Family Business; Growth and Development; Brands and Branding; Growth and Development Strategy; Expansion; Competitive Strategy; Apparel and Accessories Industry; India
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