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Show Results For
- All HBS Web
(824)
- People (8)
- News (277)
- Research (375)
- Multimedia (3)
- Faculty Publications (101)
- 10 May 2011
- First Look
First Look: May 10
toward a goal of dodge detection (i.e., Is this person answering the question?) but rather toward a goal of social evaluation (i.e., Do I like this person?). Listeners were not blind to all dodge attempts, however. Dodge detection... View Details
Keywords: Sean Silverthorne
- 16 Mar 2010
- First Look
First Look: March 16
operations cover food and home and personal care, and its brands include Lipton Tea, Hellmann's, Bird's Eye, Wall's, Ben and Jerry's, Surf, Domestos, Comfort, Dove, Sunsilk, Pond's, Signal, Axe, and Calvin... View Details
Keywords: Martha Lagace
- 09 Oct 2001
- Research & Ideas
Driven: How Human Nature Shapes Organizations
the overall objectives of the firm in relation to customers, investors, and regulators. Now people are chosen to step into these roles and the organization is set in motion. What will happen in real time? Once on the job, the bonding drive will lead every View Details
Keywords: by Paul Lawrence & Nitin Nohria
- Profile
Pam Chan
Pam Chan began her career in consumer products, starting with one of the biggest CPG companies in the world, Procter and Gamble. "In school, I knew I wanted to be a marketer involved in brand management and product design," she... View Details
- Web
Technology & Innovation - Faculty & Research
online experimentation has fueled the innovations of leading tech companies, enabling them to rapidly test and refine new ideas, optimize product features, personalize user experiences, and maintain a competitive edge. The widespread... View Details
- 05 Feb 2013
- First Look
First Look: Feb. 5
market and chose to develop its brand not through expensive advertising but by building core values, client trust, and leveraging Murthy's personal integrity and principles. In 2011, the company introduced... View Details
Keywords: Sean Silverthorne
- 19 Apr 2010
- Research & Ideas
The History of Beauty
cherished brands of perfume to feminist denunciations of the industry as demeaning to women, there were few studies that treated beauty seriously, as a business. So I saw both a challenge and an opportunity to research the story of how... View Details
- 19 Jan 2023
- Research & Ideas
What Makes Employees Trust (vs. Second-Guess) AI?
react to AI systems, the researchers worked last year with the luxury fashion retailer Tapestry Inc., whose accessory and lifestyle brands include Coach, Kate Spade, and Stuart Weitzman. The firm employs 18,000 people worldwide and has... View Details
Keywords: by Rachel Layne
- 13 Jul 2010
- First Look
First Look: July 13
design and development firm (and once one of the largest in the business), to help turn it around after a series of crises that had seriously threatened its survival. Pearson has personally invested in the firm, re-organized many aspects... View Details
Keywords: Martha Lagace
- Web
HBS - The year in Review
Scholarships Press Release New Faculty Welcomed Thirteen faculty members, including new tenure-track professors, visitors, and practitioners, participated in START, a deep-dive orientation to the School, that took place in person on... View Details
- Web
Regional Winners - Alumni
fun, reliable, effective, eco-friendly personal care brand focusing on children and teenagers who have their own age-specific needs and preference. Tingting Zhong, MBA 2006, Co-founder & Co-CEO Region:... View Details
- 10 Jan 2012
- First Look
First Look: January 10
http://people.hbs.edu/mbaker/cv/papers/Investor_Sentiment_JFE_Article_In_Press.pdf Memory Lane and Morality: How Childhood Memories Promote Prosocial Behavior Authors:F. Gino and S. Desai Publication:Journal of Personality and Social... View Details
Keywords: Sean Silverthorne
- 04 Apr 2011
- HBS Case
Reinventing the National Geographic Society
recalls the remark about magazine piles. "That has come back to haunt us," Fahey says. "People today don't want clutter." It turns out that many things that made National Geographic one of the world's top brands during... View Details
- 09 Dec 2019
- Research & Ideas
Identify Great Customers from Their First Purchase
impression of each customer much the same way two people ascertain each other’s character on a first date—by interpreting certain cues to infer important traits. “Let’s say you’re on a first date and you want to figure out whether this View Details
- Web
Health Care - Faculty & Research
leveraging relationships, team building, and scaling a mission-driven business. Keywords: Customers ; Diversity ; Ethnicity ; Race ; Health ; Recruitment ; Leadership Style ; Management Style ; Marketing ; Brands and View Details
- 06 Oct 2020
- Sharpening Your Skills
18 Tips Managers Can Use to Lead Through COVID's Rising Waters
managing through the pandemic. The topics: people and personal management, strategy, marketing, and organizational design. PEOPLE AND PERSONAL MANAGEMENT Tip: Guide your team to create new norms, protocols,... View Details
Keywords: by Sean Silverthorne
- 25 Apr 2024
- News
Origin Stories
some of the personal details of how and where they grew up—and how that shaped the person they are today. Photos by Susan Young READ MORE Julia Hanna: John Hess (MBA 1977) is CEO of Hess Corporation, a... View Details
- 26 Jan 2022
- News
Making Peace with Anger
on where my kids went to school, was what drove a lot of these expectations and missed expectations, and, therefore, anger. And so as I kind of try and peel the onion on all this stuff, it is very, very difficult to pull back if you have trained yourself and lived your... View Details
- 14 Jul 2014
- Research & Ideas
Pay Attention To Your ‘Extreme Consumers’
What do Porsche fanatics, a video game hater, and a person who cooked two weeks' worth of meals in a rice cooker have in common? They are all "extreme consumers"—those whose tastes are so out there that mainstream market researchers tend... View Details
Keywords: by Michael Blanding
- 16 Feb 2023
- HBS Case
ESG Activists Met the Moment at ExxonMobil, But Did They Succeed?
The impact-investment hedge fund Engine No. 1 made a big splash in May 2021 when it managed to get three nominees elected to the ExxonMobil board of directors. It was an open effort to prod the oil giant toward renewable energy and test whether activist investing could... View Details