music - Publications - Faculty & Research

August 2022
Teaching Note

BTS & ARMY

By: Doug J. Chung and Kay R. Koo

Industry leaders must define a particular outcome of interest (i.e., an objective) to establish an organization’s strategy. BTS’s initial objective was to increase brand recognition and to acquire a solid fanbase. The proliferation of social network platforms... View Details

Keywords: Cultural Diversity; Brand Equity; Go-to-market Strategy; Social Network; Entertainment Industry; Brands and Branding; Customer Relationship Management; Consumer Behavior; Social and Collaborative Networks; Social Entrepreneurship; Digital Platforms; Digital Marketing; Music Industry

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2008
Case

The Hype: Epilogue

Keywords: Music Industry

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2008
Case

The Hype: The Next Album Decision

Keywords: Decisions; Music Industry

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May 2016 (Revised January 2018)
Case

The Birth, Life and Death of Rdio

By: Robert J. Dolan

Keywords: Streaming; Marketing; Wireless Technology; Music Industry

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June 2005 (Revised June 2006)
Teaching Note

Musimundo (TN)

By: Francisco de Asis Martinez-Jerez

Teaching Note to (9-105-036). View Details

Keywords: Music Industry

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April 1998
Background Note

The U.S. Record Industry in 1997

By: Lynda M. Applegate, Timothy G Capron and Paul J Knutson

Provides an overview of the U.S. record industry in the 1990s. View Details

Keywords: Industry Growth; Music Industry; United States

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Educators

25 Sep 2006
Research & Ideas

How Software Platforms Revolutionize Business

independent developers to build new features. The cell phone has become a lucrative platform for more than handset makers—also in on the party are makers of digital cameras, music services, and organizer software. Not only are existing... View Details

Keywords: by Sean Silverthorne; Video Game; Web Services

22 Dec 2009
First Look

First Look: Dec. 22

This memo discusses "hard-core" antitrust violations, focusing on bid rigging and market allocation, under the laws of the U.S. and other leading antitrust regimes. Purchase this note: http://cb.hbsp.harvard.edu/cb/product/310048-PDF-ENG Nettwerk: Digital... View Details

Keywords: Martha Lagace

03 Apr 2007
First Look

First Look: April 3, 2007

http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=707511 Update: The Music Industry in 2006 Harvard Business School Case 707-531 The global recorded music industry was undergoing a major... View Details

Keywords: Martha Lagace

22 Feb 2011
Research & Ideas

Most Popular Articles, Papers of the Decade

HBS Working Knowledge readers want it all, judging by our all-time most popular articles. Here you'll find stories on everything from maintaining a professional image to writing a business plan, from how to market on social media to why View Details

Keywords: by Sean Silverthorne

January 2024 (Revised June 2024)
Supplement

School of Rock: Tuning into Structured Empowerment (B)

By: Tatiana Sandino, Jeffrey Rayport, Samuel Grad and Stacy Straaberg

In September 2022, Price and his team evaluated the past year’s strategies to increase Method App adoption and discussed new initiatives to consider. View Details

Keywords: Business Strategy; Technology Adoption; Music Industry; Music Industry; United States; Massachusetts

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17 Jul 2006
Lessons from the Classroom

Developing a Strategy for Digital Convergence

users to time-shift their TV viewing. According to Yoffie, entertainment and communications are coming together to produce a mobile music revolution—the distribution of digital music over wireless networks.... View Details

Keywords: by Sean Silverthorne; Computer; Education

04 Jun 2001
Research & Ideas

RealNetworks, CNET, and Judo Strategy

will help make you a winner." Glaser's success story in fending off intense competition from Bill Gates & Co. and turning his seven-year old company into a prime purveyor of streaming video, audio, and music services on the Web... View Details

Keywords: by Jim Aisner

20 Jun 2011
Lessons from the Classroom

Fame, Faith, and Social Activism: Business Lessons from Bono

1980s, the band members' journey to sustain and enhance their identity in the next two decades, and the ongoing commitment to balancing their music careers, fame, personal lives, and—in the case of three of the musicians, their Christian... View Details

Keywords: by Kim Girard; Entertainment & Recreation

16 Aug 2016
First Look

August 16, 2016

of physician-MBAs. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=51465 August 2016 PLoS ONE The Effect of Background Music in Shark Documentaries on Viewers' Perceptions of Sharks By: Nosal, Andy, Elizabeth A. Keenan,... View Details

Keywords: Sean Silverthorne

02 Apr 2015
Research & Ideas

Digital Summit Explores the New Economy

difficult to have innovation without data—which is one reason why the health care industry in the United States is too expensive. One remedy: Make the patient the customer. who Has The Power In The Music Industry? With inexpensive... View Details

15 Jul 2015
Research & Ideas

Amazon Prime Day: The Logic Behind a Retailer’s Made-up Holiday

Amazon's low costs and reduced shipping rates. In these cases, however, Gupta believes Amazon has and can exploit a distinct advantage. "Amazon offers a lot more benefits, like their streaming music and movie services," Gupta... View Details

Keywords: Re: Sunil Gupta; Retail

June 2004 (Revised June 2004)
Case

Utah Symphony and Utah Opera: A Merger Proposal

By: Thomas J. DeLong and David L. Ager

Anne Ewers, general director of Utah Opera, is awaiting the decision of the members of the board of the Utah Symphony and Utah Opera about whether to merge Utah's top two arts organizations. If the vote favors the merger, Ewers will be asked to assume the helm of the... View Details

Keywords: Mergers and Acquisitions; Change Management; Organizational Culture; Human Resources; Management; Music Industry; Music Industry; Utah

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October 1998
Case

N2K, Inc.

By: Stephen P. Bradley and Howard Reitz

Keywords: Music Industry; Music Industry

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September 2024 (Revised December 2024)
Case

Ming Min Hui at Boston Ballet

By: Edward H. Chang, David Allen and Annelena Lobb

This case asks how Ming Min Hui, the newly appointed executive director of Boston Ballet, should ensure that the company stays true to its art form yet relevant to its times. Hui stood out among ballet leaders as a young, Asian American woman with a Harvard Business... View Details