multinational pharmaceutical company - Publications - Faculty & Research - Harvard Business School

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08 Aug 2011
Research & Ideas

The Death of the Global Manager

that are part of operating in today's world." Envisioning The Future Bartlett describes Transnational Management as being in a constant state of evolution. The most recently added chapter, "The Future of the Transnational," includes a case study on the... View Details

Keywords: by Julia Hanna

15 Feb 2018
News

Does CVS–Aetna Spell the End of Business as Usual?

February 1996
Case

Chadwick, Inc.: The Balanced Scorecard (Abridged)

By: Robert S. Kaplan

The pharmaceutical division of a diversified company has been asked to develop a Balanced Scorecard. Research and development projects take about ten years to bring a new product to the marketplace and the division depends on good relations and active feedback from its... View Details

Keywords: Balanced Scorecard; Research and Development; Product Launch; Commercialization; Consumer Behavior; Customer Focus and Relationships; Performance Evaluation; Pharmaceutical Industry

January 1996
Case

Biogen, Inc.: rBeta Interferon Manufacturing Process Development

By: Steven C. Wheelwright

Biogen, Inc., a Cambridge, MA-based biotechnology company, is wrapping up a project to develop a new manufacturing process for a new drug product that will reposition the company from a purely research-oriented company to a fully integrated pharmaceutical manufacturing... View Details

Keywords: Learning; Technological Innovation; Management Analysis, Tools, and Techniques; Product Development; Organizational Change and Adaptation; Projects; Research and Development; Corporate Strategy; Biotechnology Industry

March 2006 (Revised November 2006)
Case

China: To Float or Not To Float? (E)- ABB Investment in China

By: Laura Alfaro, Rafael M. Di Tella and Ingrid Vogel

In July 2005, China revalued its currency by 2.1% and adjusted its exchange rate regime toward a more market-based system. ABB, a global power and automation technologies company based out of Switzerland with operations in China, was among those companies confronted... View Details

Keywords: Currency Exchange Rate; Investment; Multinational Firms and Management; International Relations; Problems and Challenges; Value Creation; China; Switzerland

January 1988 (Revised February 1991)
Case

Intercon Japan

Describes the many international sourcing initiatives in a multinational connector manufacturing company from the standpoint of an independent and very successful subsidiary in Japan. Students can explore the conflicts inherent in the situation and thus the more... View Details

Keywords: Business Subsidiaries; Multinational Firms and Management; Supply Chain Management; Manufacturing Industry; Japan

January 1988 (Revised February 1991)
Case

International Sourcing at Intercon

Describes the many international sourcing initiatives in a multinational connector manufacturing company. Focuses on the domestic operations, international staff, and their initiatives to create cooperative links among and with independent subsidiaries. Students can... View Details

Keywords: Business Subsidiaries; Multinational Firms and Management; Supply Chain Management; Manufacturing Industry; Japan

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23 Aug 2010
News

"This is our moment in the Sun ... and I am waiting for a revolution in education"

23 Feb 2004
Research & Ideas

How Corporate Responsibility is Changing in Asia

To what extent do multinational corporations have an institutional obligation to the Asian countries in which they serve, and does that obligation include holding higher standards than Asian law requires? These questions were debated at... View Details

Keywords: by Julia Hanna

June 1991 (Revised April 1993)
Case

Acer, Inc.

By: Robert H. Hayes

Acer is undergoing two major transitions at the time of this case: from a small, entrepreneurially-run company to a large professionally-run one; and from a largely domestic company to a multinational one. After a decade of phenomenal growth, it is now facing a major... View Details

Keywords: Transition; Motivation and Incentives; Multinational Firms and Management; Business Growth and Maturation; Employees; Resignation and Termination; Cross-Cultural and Cross-Border Issues; Diversity; Computer Industry; Taiwan

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October 1996 (Revised January 1998)
Case

Sony Corporation: Car Navigation Systems

By: John A. Quelch

In the summer of 1996, Masao Morita, president of Sony Personal Mobile Communication Co., contemplated how to formulate its multinational marketing strategy for the fast-changing car navigation systems market. Morita needed to resolve the conflicting views within his... View Details

Keywords: Geographic Location; Marketing Strategy; Product Launch; Standards; Mobile and Wireless Technology; Conflict and Resolution; Auto Industry; Electronics Industry; Japan

March 1994 (Revised April 1994)
Case

Eli Lilly and Co.: The Flexible Facility Decision--1993

By: Gary P. Pisano

In 1993, Eli Lilly is preparing to build manufacturing capacity for three new pharmaceutical products that it expects to launch in 1996. Management wrestles with a decision of whether to add specialized manufacturing capacity or flexible capacity. This question touches... View Details

Keywords: Debates; Cost vs Benefits; Decisions; Investment; Goals and Objectives; Product Launch; Production; Corporate Strategy; Pharmaceutical Industry

December 1997
Case

Intercontinental Breweries (Abridged)

By: Thomas R. Piper

A senior executive of a U.S. multinational is attempting to develop a set of financial, operating, and ownership arrangements that will be acceptable to the management and employees of a major Polish company and to the Ministry of Privatization. The arrangements must... View Details

Keywords: Agreements and Arrangements; Multinational Firms and Management; Joint Ventures; Food and Beverage Industry; Poland; United States

March 1992
Case

Amgen, Inc.: Planning the Unplannable

By: Nitin Nohria

By the early 1990s, Amgen--a pharmaceutical company started little over a decade ago as Applied Molecular Genetics--was within range of becoming a billion-dollar company. With two extremely successful biotechnology drugs on the market, Amgen stood as the largest and... View Details

Keywords: Growth and Development Strategy; Strategic Planning; Success; Risk and Uncertainty; Pharmaceutical Industry

March 2019
Case

Dabur India: Growing Professional Management from Family Roots

By: Suraj Srinivasan, Namrata Arora and Jonah Goldberg

The case opens in December of 2018, with Sunil Duggal, the CEO of Dabur India (a multinational consumer goods conglomerate with a focus in Ayurvedic products) contemplating who should succeed him at the head of the company. The new CEO will have been the first since... View Details

Keywords: Family Business; Management Succession; Multinational Firms and Management; Business Growth and Maturation

December 2017
Case

Charity or Bribery?

By: Eugene Soltes and Brian Tilley

Filip Kowalski, a senior manager at the pharmaceutical company Healthgen, leads sales for the firm’s Polish division. While pitching Healthgen’s products, he develops a relationship with a director of a regional health fund who also runs a private foundation. After a... View Details

Keywords: Bribery; Crime and Corruption; Law; Ethics; Philanthropy and Charitable Giving; United States; Europe

August 2007 (Revised October 2022)
Case

Ken Durham and Unilever as a 'Multi-Local Multinational'

By: Geoffrey Jones and Stephanie Decker

Explores the opportunities and threats to Unilever's global business in 1978 based on the commercial and political challenges faced by three of its subsidiaries, Lever Brothers in the United States, Hindustan Lever in India, and United Africa Company in West Africa.... View Details

Keywords: Business Divisions; Local Range; Global Strategy; Multinational Firms and Management; Management Style; Competitive Strategy; Africa; India; United States

April 1989 (Revised September 1989)
Case

CIBA-GEIGY AG: Impact of Inflation and Currency Fluctuations

By: Hugo Uyterhoeven

The chairman of the second-largest Swiss multinational company is preparing for a board discussion on the impact of a constantly strengthening Swiss franc. The case raises strategic issues in terms of international competitiveness, financial reporting issues of how to... View Details

Keywords: Inflation and Deflation; Currency; Financial Management; Multinational Firms and Management; Problems and Challenges; Risk and Uncertainty; Competitive Strategy; Switzerland

29 Jun 2010
First Look

First Look: June 29

foreign direct investment (FDI) in determining micro economic performance. Using a new worldwide dataset that reports the activities of more than 12 million establishments before and after 2008, we investigate how multinationals around... View Details

Keywords: Martha Lagace

January 1993 (Revised April 1993)
Case

Chadwick, Inc.: The Balanced Scorecard

By: Robert S. Kaplan

The pharmaceutical division of a diversified company has been asked to develop a Balanced Scorecard. Research and development projects take about ten years to bring a new product to the marketplace and the division depends on good relations and active feedback from its... View Details

Keywords: Balanced Scorecard; Performance Evaluation; Customer Relationship Management; Goals and Objectives; Customer Satisfaction; Research and Development; Marketplace Matching; Financial Condition; Product Launch; Pharmaceutical Industry

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